Tag Archives : Women

Smith Celebrates Strong. Beautiful. Unstoppable. Women in Action Sports throughout October

Smith Celebrates Strong. Beautiful. Unstoppable. Women in Action Sports throughout October

With a rich heritage of living life beyond walls, Smith dedicates the month of October to celebrating the strong, beautiful, and unstoppable women who devote their time and energy pursuing outdoor adventures. In addition to highlighting some of its most decorated female athletes in action sports, Smith continues its philanthropic support of First Descents, a non-profit offering young adult cancer fighters and survivors outdoor adventure experiences, empowering them to reclaim their lives. For every sunglass sold on smithoptics.com in October, Smith will donate $1 to First Descents. To help spread the word, Smith will be hosting a social media contest, searching for the best photo each week that exemplifies strong, beautiful, and unstoppable moments. The winner will be selected every Monday by one of Smith’s female athletes and will receive a complete Smith sport-specific prize pack including helmet, eyewear and/or apparel of their choosing. Contest Details: Get out and enjoy the great outdoors with the strong, beautiful, and unstoppable women in your life. Capture your favorite moments, follow Smith on Facebook, Instagram or Twitter, and tag your photo with #SMITHWomen and @smithoptics...
Filed in: Industry Info
Introducing Kenneth Cole Spring/Summer 2015 Eyewear Collection

Introducing Kenneth Cole Spring/Summer 2015 Eyewear Collection

The Kenneth Cole Spring/Summer 2015 eyewear collection delivers a wide range of versatile and sophisticated shapes and sizes inspired by the urban lifestyle of the brand. The collection is stylish, creative and effortless; it is classic yet modern. Shades of translucent colors and rich metal hardware are key trends explored throughout the collection. The tones range from milky color palettes to gradient colorations. The theme of the season’s designs captures the brand’s DNA of day-to-night dressing for real city living. Women’s Sun Collection The flat metal front styling of KC7170 is coupled with sleek acetate temples adorned with a clean metal detailing. The dual toned colorations add a sophisticated edge to this sunglass style. Shiny hematite-colored temples are paired with shiny gold or shiny burgundy metal fronts, or offered in a contrasting shiny black/shiny gold option, combined with gradient or smoke-colored lenses. Handcrafted in acetate, KC7181 is defined by its feminine, modern design and cat-eye silhouette. The iconic screw detailing, seen in many of the brand’s accessories collections, completes the temples. Rich combinations of tortoise and black create a bold contrast...
Filed in: Eyewear
Four New Sunlites On-trend Optical Styles With Custom-fit Magnetic Clip

Four New Sunlites On-trend Optical Styles With Custom-fit Magnetic Clip

This July, Sunlites introduces two new styles each for men and women that pair versatility and durability with stylish shapes and subtle color blocking. Elements of pearlized enamel, marbleized colorations and crystal accents make these technology-driven frames both functional and fashionable. A set of three rimless magnetic clips are offered as an optional add-on, custom-fit for each Sunlites style, including one Polarized clip, one 3D clip and one Contrast clip — all for one affordable price. MEN SL4013. A satin milled metal frame in a classic and easily wearable rectangle shape features two-tone color plating and tonal enamel fill on temples. Available in Black, Brown and Demin. Clip kit available for purchase. SL4014. Sculpted in handmade acetate, this rounded rectangle with a trendy Deep B measurement features wrapped end pieces for a seamless look and comfortable fit. Available in Black, Smokey Grey and Smokey Brown. Clip kit available for purchase.   WOMEN SL5011. This ultra feminine style features an uplifting rectangle shape in acetate colorblock with solids over marbleized color. Available in Black Marble, Café Marble and Plum Marble. Clip kit available for purchase.   SL5012....
Filed in: Eyewear
Tura, Inc. Launches Geoffrey Beene XL Collection In June

Tura, Inc. Launches Geoffrey Beene XL Collection In June

Tura Inc., the inventor of fashion eyewear in 1938, introduces the Geoffrey Beene XL collection, featuring four (4) men’s ophthalmic models debuting this month. These affordable designs will appeal to the male customer looking for classic and modern styles in fashionable colors, with a larger head fit. One of America’s true design pioneers, Geoffrey Beene continues to challenge the country’s fashion establishment by creating classic, superbly tailored eyewear for men and women that marry comfort and luxury. Staying true to the Geoffrey Beene DNA, these XL men’s styles perfectly blend form and function with unparalleled quality. Geoffrey Beene XL is designed for larger men, featuring larger eye sizes, wider bridges, longer temples and a wider head fit resulting in a more comfortable fit. The styling direction ranges from classic tried and true styles to more contemporary styling, encompassing a modern color palette by using gradient acetate and two-tone metal plating. “There’s a huge need in the market for men’s eyewear with larger sizes ranging from 57-60 that are also stylish,” says Tura Inc. Product Manager Loyedie Desir. “Through unique designs, we provide a high...
Filed in: Eyewear
Jimmy Choo Celebrates “Cindy” Sunglasses For Spring/Summer 2015   With A Dedicated Video

Jimmy Choo Celebrates “Cindy” Sunglasses For Spring/Summer 2015 With A Dedicated Video

In conjunction with the launch of the new Cindy sunglasses for Summer 2015, Jimmy Choo unveils a short film directed by STEVEN KLEIN. Shot in the Mojave Desert, the video captures the essence of Jimmy Choo’s sophisticated glamour whilst exuding a mysterious and seductive air of suspension. A futuristic and industrial backdrop creates modernist lines of graphic symmetry and a sense of moody anticipation. A sports car shot at an angle that puts the onlooker in the driver’s seat imbues the scene with an air of steely strength creating a charged atmosphere. Styling is sleek and polished with modern tailoring creating strong silhouettes with a monochrome palette that allows the accessories to take center stage. The face of the campaign, ONDRIA HARDIN, expresses effortless style in the new CINDY sunglasses. Cindy sunglasses feature a butterfly silhouette and take inspiration from the woven details of Jimmy Choo’s iconic sandals. Shaded lenses create a sensual allure. Colors: honey with brown gold, purple/ruthenium, aqua with azure flash lenses, coral gold, dove grey, grey/ruthenium, emphasized by shaded or mirrored lenses. CINDY sunglasses are available at Jimmy Choo boutiques, high-end...
Filed in: Eyewear, Social Media
Morel Introduces New Lightec Style, Alpha 35A, For Women

Morel Introduces New Lightec Style, Alpha 35A, For Women

Morel releases women’s concept Alpha 35A from the Lightec collection. The .8mm stainless steel sheet is subtly stamped, decorating the lines that continue onto the temple. The indented finish creates an embossed design with graphic originality. Alpha 35A features Morel’s patented Alpha hinge. This concept is available in five models (three colors each), all in contemporary eye shapes. This feminine frame adds a light, contemporary and comfortable option to Lightec. Lightec, a collection that combines lightness with technology. Look forward to a follow-up release from Alpha 35 with an all acetate frame! For more information visit www.morel-france.com
Filed in: Eyewear
Silver Dollar Optical Introduces Café Boutique

Silver Dollar Optical Introduces Café Boutique

Silver Dollar Optical presents Café Boutique, an attractive women’s line that builds on the success of the company’s Café Lunettes collection. The collection’s initial launch in January consisted of 13 feminine styles with another six styles released this month. Café Boutique styles reveal a refined look highlighted by sophisticated colors and chic details. Notable embellishments include crystals, leather and Mazzucchelli zyl. This collection is crafted for discerning women seeking a polished look in eyewear. PHILOSOPHY: “The Café Boutique line has been 18 months in the making. Our design team recognized the need for affordable luxury in the marketplace,” says Dave Lewis, director of business development and sales manager at Silver Dollar. “We were inspired to create the Café Boutique line to meet the needs of women seeking fashion, quality and the look and feel of luxury.” MARKETING: Every Café Boutique frame comes with an attractive hard case and a logo cleaning cloth. A five-place countertop display is available.The display allows each optical office to change the images to appeal to its specific demographics. Other merchandising materials include a name plaque,...
Filed in: Eyewear
The Retro Touch Made Contemporary

The Retro Touch Made Contemporary

The Swing collection brings the exuberant popular rhythm of the Forties to some evergreen shapes, a constructional revival of vintage eyewear favorites given new life thanks to modern technology and unmistakable VANNI style. In the metal version VANNI reinterprets those memorable glasses with their colored brow line, highlighting the top edge of the front in a darker shade of color. To complete the range, there are some broad roundish shapes in bright colors, the rims picked out by the thinnest of Havana sheaths. In acetate, the women’s shapes are vaguely retro, the men’s broad and comfortable; a dappled based combines with solid transparent monotones, while the brow line is marked by tone-on-tone or contrasting material. For more information visit www.mydesigngallery.com
Filed in: Eyewear
Zyloware Announces The May 2015 Launches For Sophia Loren, Stetson, Randy Jackson, Gloria By Gloria Vanderbilt, Via Spiga, Invincilites

Zyloware Announces The May 2015 Launches For Sophia Loren, Stetson, Randy Jackson, Gloria By Gloria Vanderbilt, Via Spiga, Invincilites

Exciting new Zyloware Eyewear releases for Sophia Loren, Stetson, Randy Jackson, Gloria By Gloria Vanderbilt, Via Spiga and Invincilites for May 2015. The oval shaped Sophia Loren Beau Rivage BR 68 Petite is a semi-rimless metal frame. The wrapping metal endpiece leads to a striking basket weave décor surrounded by rows of beautiful stones. The handmade zyl temples are curvy and smooth for comfort and elegance. Snap-in nosepads, spring hinges and the ability to accommodate progressives complete the comfort of this frame. Colors: Gold (057) • Burgundy (077) Sizes: 51-16-135 Special Features: Semi-rimless metal frame; Basket weave and stone design on temples; Zyl temple sleeves; Snap-in nosepads; Spring hinges; Accommodates progressives The Stetson 318 is a semi-rimless metal frame in a masculine oval shape. The metal endpiece and temple have a brushed antique finish with a raised logo for brand recognition and perceived value. Zyl temple sleeves are incorporated for added comfort in addition to snap-in nosepads and integrated spring hinges. Colors: Gunmetal (058) • Tan (097) Sizes: 52-19-145 Special Features: Semi-rimless metal frame; Metal temple with laser logo; Zyl temple tips;...
Filed in: Eyewear
Four Optical styles Fusing Fashion-forward Textures & Feminine Shapes From Revlon

Four Optical styles Fusing Fashion-forward Textures & Feminine Shapes From Revlon

This spring, Revlon Eyewear’s new optical collection of four styles draws inspiration from the 2015 launch of Revlon’s latest beauty tools and cosmetic line. Showcasing the brand’s ability to revitalize traditional elements with new fashion-forward styling, this season’s collection is refreshed and iridescent. With feminine wearable shapes, trendy textures and accents of sophisticated sparkle, what’s not to love? RV5039. RV5040. Reminiscent of Revlon’s latest quilted beauty tools and crystal lipstick cases, these acetate and metal styles pair sophisticated design with wearability. The iconic quilting pattern is etched onto temples and accented with touches of sparkling Austrian crystals. RV5039 features soft rectangular frame fronts embellished with radiant crystals in Black, Cappuccino and Plum acetate. Full-rim RV5040 in sleek stainless steel is available in Black, Café and Navy. RV5041. RV5042. Tonal snakeskin texture and sparkling Austrian crystal accents cover the temples of these two fashion-focused styles. Inspired by Revlon’s new textured nail enamel and translucent lip gloss, RV5041 and RV5042 are a fusion of trend-driven details and effortless style. RV5041...
Filed in: Eyewear
Altair Evolution Spring 2015 Collection Is Celebrating A Relaxed West Coast Style

Altair Evolution Spring 2015 Collection Is Celebrating A Relaxed West Coast Style

The Altair Evolution Spring 2015 collection blends retro design with cool California colors for men and women. Vintage color inspirations and rich materials with a comfortable fit are reminiscent of West Coast style, leaving us in a golden state of mind. MEN’S A4034. Temples tell the story in this full-rim stainless steel and acetate combination style for men. Rich horn temples saturated with bold colors complement polished metal frame fronts in Black, Brown and Gun. A4035. A4036. Bold variations of horn on sharp rectangular frame fronts with stylish Deep B measurements call out classic Altair Evolution style with custom rivet detail. A4035 offers a more subtle shape in Black, Navy and Tortoise while A4036 cuts a sharper line in Black Horn, Brown Horn and Olive Horn. WOMEN’S A5028. Evolution’s custom rivets add character to this on-trend, easily wearable cat eye shape for her. A sleek satin finish on milled metal constitutes a lightweight progressive friendly style in Black, Teal and Plum. A5029. A5030. Beachy hues of horizon colored horn acetate are paired with retro-inspired rectangle frame fronts and Evolution’s custom rivets in these Deep B sister styles. A5029 is a modified...
Filed in: Eyewear
Introducing Charmant Titanium Perfection SS 2015

Introducing Charmant Titanium Perfection SS 2015

CHARMANT TITANIUM wearers seek out high-quality, practicality, and beauty to enrich their daily lives. Their fashion choices are contemporary and comfortable. The newest additions to the esteemed collection feature acetate temples paired with titanium frame fronts. Women’s Styles CH12122 This lovely CHARMANT TITANIUM frame combines elegance with natural beauty. The textured temple decoration is organically inspired, while the tapered acetate temples add an element of richness and extra pop of color. Available in brown, purple, white gold and wine. CH12123 Inspired by current accessory fashions, this latest style features organic shapes and marbled coloring, an instant hit. The textured decorative piece at the hinge leads all eyes to the smooth and sleek temple, like pebbles leading to still waters. Available in brown, burgundy and white. Men’s Styles 11430 This full rim men’s frame provides a tailor-made look and feel. The sleek, contemporary lens shape with accented brow bar is a statement maker, and the acetate temples secures this look as an instant must-have. Available in brown, dark gray and gray. 11431 Contemporary and modern, this full rim frame offers a clean, polished...
Filed in: Eyewear
L’Amy America Launches KENZO Eyewear in the U.S.

L’Amy America Launches KENZO Eyewear in the U.S.

L’Amy America is pleased to announce the launch of KENZO Eyewear in the U.S. The KENZO Eyewear line consists of both ophthalmic and sunwear. KENZO’s trademark is spontaneity and fun. KENZO has a fresh attitude with respect for the heritage of the brand. KENZO Eyewear is for the woman or man who’s not afraid of color and prints. The fashion house of KENZO was started in 1970 as Jungle Jap, a boutique in Paris at Galerie Vivienne where the founder Kenzo Takada, sold his handmade women’s collection. KENZO debuted its first men’s ready-to-wear collection in 1983, and its kids and home collections in 1987, followed by KENZO fragrances in 1988. In July 2011, Carol Lim & Humberto Leon, founders of the OPENING CEREMONY fashion retail stores and private label collection were appointed Creative Directors of KENZO. Using the brand’s DNA, the duo have given KENZO their take on the revolutionary spirit with which the brand was founded. Today, with Carol and Humberto’s passion for spontaneity and fun, KENZO has a fresh attitude with respect for the heritage of the brand continuing the original vision of creating clothes and eyewear for the woman or man who’s not afraid...
Filed in: Eyewear, Sunwear
ClearVision Optical Introduces Sweet New Styles to Op Eyewear

ClearVision Optical Introduces Sweet New Styles to Op Eyewear

ClearVision Optical introduces its latest releases to Op Eyewear, in a collection of “Sherbet” inspired styles for women. With a nod to the brand’s vibrant styling splashed with a tropical vibe, the three Op “Sherbet” releases light up youthful faces with a colorful palette of sweet, on trend designs. Featuring a menu of delectable, “frozen treat” shades like Chocolate, Mint, Cherry and Blueberry, each of the full acetate styles is available in six colors and one size each. Styles include: Gelato: a hip and colorful, wayfarer inspired square shape; mix and match temples for a cool color blocking look! Available in Blackberry, Blueberry, Cherry, Grape, Mint and Raspberry. Popsicle: this classic cat eye offers cool translucent fronts with solid temples in contrasting colors. Available in Blueberry, Chocolate, Cotton Candy, Grape, Raspberry and Watermelon. Sherbet: flavored with a little vintage inspiration, this uplifting butterfly is sprinkled with modern styling through its translucent front and matching temples. Available in Blackberry, Blueberry, Cherry, Grape, Kiwi, and Lemon. The latest Op release includes 3 additional women’s and 3 men’s styles, including: Cannon...
Filed in: Eyewear
Salvatore Ferragamo Extends Licensing Agreement With Marchon Eyewear Until 2021

Salvatore Ferragamo Extends Licensing Agreement With Marchon Eyewear Until 2021

Salvatore Ferragamo S.p.A., the parent company of the Salvatore Ferragamo Group and one of the leading players in the global luxury industry, has announced that it has agreed to a five-year extension to its worldwide licensing agreement for the design, distribution, marketing and sale of “Salvatore Ferragamo” branded sunglasses and optical frames for men and women with Marchon Eyewear, Inc., one of the leading companies in the eyewear sector. The licensing agreement, which first went into effect on January 1, 2012, will now run until December 2021. Produced exclusively in Italy, the Salvatore Ferragamo eyewear collections are the perfect interpretation of the brand’s history, heritage and style. The collections are distributed all over the world in Salvatore Ferragamo mono-brand boutiques and in leading stores and specialist opticians. “Our partnership with Salvatore Ferragamo is a source of great pride and satisfaction for us. The task of interpreting the brand’s history, heritage and integrity is a constant challenge, one that spurs us on to create top-quality glasses capable of combining style with refinement,” remarked Claudio Gottardi, President and CEO of Marchon Eyewear. “The...
Filed in: Eyewear, Industry Info
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