Tag Archives : Outdoors

Rudy Project Release the 2018 Sintryx – Change Comes Quickly

Rudy Project Release the 2018 Sintryx – Change Comes Quickly

Rudy Project just received full stock of our flagship 2018 frame, the Sintryx. This is our first mountain-bike specific frame, with dual-lens wraparound coverage and an innovative new lens swap system where the frame comes apart with the simple press of a button, making for an effortless lens swap that doesn’t put strain on the lens or frame. All of this, weighs in at just 1 ounce/30 grams, and the frame is already gaining popularity with mountain bikers, triathletes, skiers, and road cyclists. It also comes in a shooting/performance kit configuration with multiple lenses that would make a perfect holiday gift for the avid outdoorsman or outdoorswoman. You can view all available color options on our new dealer website here: https://rudyprojectdealer.com/products/sintryx-yellow-fluo The Sintryx also comes with our brand new, revamped Polar3FX HDR lens line, available in three multilaser colors (Green, Red, and Orange). The full release is attached, with a gif that demonstrates the lens swap mechanics. Please let me know where I can send samples for review. Cheers! 17 – Press Release Rudy Project – SINTRYX 2018
Filed in: Eyewear, Products, Sunwear
Columbia Eyewear, Casual Styling And Performance For Outdoor Pursuits

Columbia Eyewear, Casual Styling And Performance For Outdoor Pursuits

L’Amy America’s Columbia Eyewear, an industry leader in outdoor ophthalmic design, announces the worldwide launch of 4 new models for the Fall, with design options in combination metal and stainless steel. The new combination models, Jenkins Mountain and Mount Jackson feature stainless steel fronts with H90™ injection-molded temple stems. The “Jenkins” frame is a rounded, sport-oval shape and Mount Jackson is a classic aviator sport shape. “Our legendary H90™ frame material provides featherweight comfort, is flexible and durable, reacting very well to extreme temperatures. Pairing H90™ with stainless fronts together create a frame perfectly suited for outdoor adventure and the urban commute alike,” said Worldwide Business Unit Manager Connie Reiss. Gaston Lake and Walker Lake, feature an entirely stainless steel framework with handmade acetate temple tips. “We’ve combined the ultimate in frame comfort and frame performance with durability. The super thin, flat profile, stainless steel temples provide flexibility to gently bend for better fit, while adding masculine architectural detail,” said Reiss. “These new offerings exemplify Columbia Sportswear’s product...
Filed in: Eyewear
L’amy America’s Columbia Eyewear Launches New Performance Ophthlamics: Lassen And Weston Peaks

L’amy America’s Columbia Eyewear Launches New Performance Ophthlamics: Lassen And Weston Peaks

L’Amy America, a division of global eyewear group TWC-L’Amy, announces the worldwide launch of two new models in its Columbia Sportswear ophthalmic collection, expanding upon its highly successful Columbia Performance Eyewear series. The new combination models feature stainless steel fronts with H90™ injected plastic frame injection-molded temple stems. “We’ve combined the ultimate in frame comfort and frame performance with durability. Stainless steel strength and H90™ featherweight comfort together create a frame perfectly suited for outdoor adventure and the urban commute alike,” said Worldwide Business Unit Manager Connie Reiss. “Our legendary H90™ frame material provides featherweight comfort, is flexible and durable, reacting very well to extreme temperatures. Pairing H90™ with stainless fronts makes one very comfortable and tenacious frame! Perfect for the less-than-tame lifestyle” said Reiss. True outdoor features on this duo are inspired by true outdoor locations. Reiss adds that “our product names are real places visited by hardcore Columbia Sportswear consumers worldwide. The Weston Peak, in central Colorado is located in the Pike National Forest....
Filed in: Eyewear
Essilor International Finalizes Acquisition of Costa Inc

Essilor International Finalizes Acquisition of Costa Inc

Costa Inc. and Essilor International recently completed its previously announced merger agreement, bringing together two technology-minded partners committed to building and defining the next generation of sun lens technology. As a premiere manufacturer of superior polarized performance sunglasses, Costa is best known for its patented 580® lens technology, which offers razor sharp color enhancement and increased visual acuity. Through this agreement, Costa will serve as a proving ground for sun lens technology developments, allowing the brand to continue bringing the finest sun lenses to the fishing and outdoor market, while taking eye protection, visual experience and lens durability to new levels. “This is a positive development for Costa, Inc. and for fans of the Costa brand,” said Chas MacDonald, President of Costa Sunglasses. “As a member of the Essilor family, we’ll maximize their world class resources and technology to develop the next several generations of lens technology, while continuing our growth in the U.S. and internationally, especially within the Rx realm. We remain committed to building the best performance sunglasses for outdoor enthusiasts everywhere, and...
L’amy America’s Columbia Eyewear Launches “Hagar Mountain”

L’amy America’s Columbia Eyewear Launches “Hagar Mountain”

L’Amy America, a division of global eyewear group TWC-L’Amy, announces the worldwide launch of its 2014 outdoor icon “Hagar Mountain”. Created specifically for Columbia’s target “Elite” outdoor user, Hagar Mountain’s extremely aggressive sport design, is not for the faint of heart or sedentary lifestyle. Columbia eyewear’s Worldwide Business Unit Manager Connie Reiss explains, “The elite Columbia consumer spends over 350 days a year in the greater outdoors, climbing, hiking, running, trekking, etc. This consumer needs an ultra-lightweight and durable frame that will remain securely on the face during extreme activity.” Hagar Mountain offers a full-rim, easily RXable, 8-base chassis as “most super-outdoor users do not want to deal with the hassle or expense of the typically complicated sport-RX process”, said Reiss. Hagar Mountain’s lightweight comfort and superb durability are results of Columbia eyewear’s exclusive H90 frame construct. Columbia’s legendary H90 material is grams lighter than the typical Grilamid sport frame material. Hagar Mountain’s Gripol rubber temple tip inserts mean the frame stays securely in place during activity. This model...
Filed in: Eyewear
Going Outdoors? Then Get Twisted!

Going Outdoors? Then Get Twisted!

The new WX Twisted from Wiley X, ® Inc. is the ideal sunglass style for active people who “do it all” in the outdoors.  One weekend it might be hiking, another mountain biking, another rock climbing and maybe you end the month with a cross-state motorcycle ride.  This new Street Series™ model is up for any and all challenges, providing wearers with Wiley X’s trademark shatterproof protection and crystal-clear vision — along with the stylish good looks that fit with any occasion. This new model is designed for medium to large head sizes and features attractive wraparound style frames for enhanced peripheral vision and protection against reflected light.  The WX Twisted Model SSTWI04 combines Gloss Black frames with Smoke Green lenses featuring Wiley X’s advanced Filter 8™ polarizing technology for glare-cutting performance that’s ideal on the water, at the beach or driving the open highway.  A special Black Ops Edition of the new WX Twisted (Model SSTWI01) matches stealthy Matte Black frames with Smoke Grey lenses. Whatever people decide to do while wearing their new WX Twisted sunglasses, they can be confident of having the most advanced vision protection available. ...
Filed in: Sunwear
WX Censor Keeps Out Damaging Elements

WX Censor Keeps Out Damaging Elements

Wiley X, ® Inc. has added the new WX Censor to its popular Street Series™ for 2012 — and true to its name, this sporty new sunglass provides superior vision while keeping a wide variety of damage causing elements out that can harm the wearer’s eyes. It starts with Wiley X’s advanced Filter 8™ polarized lenses, developed to eliminate reflected glare that can cause eyestrain and interfere with clear vision in bright environments.  This 100-percent polarization, combined with Wiley X’s 100-percent protection against the sun’s harmful UVA/ UVB rays, make the new WX Censor an ideal choice when driving, motorcycle riding, cycling, boating or fishing. The protection provided by Wiley X goes far beyond annoying glare or potential damage caused by the sun. With virtually shatterproof lenses and frames, the WX Censor protects the wearer against a wide range of dangers encountered in the outdoors, from airborne debris and flying insects to low-hanging branches and rocks kicked up by passing cars.  Wiley X is the only premium performance sunglasses brand whose entire line meets the stringent ANSI Z87.1-2003 High Velocity and High Mass Impact Safety standards.   In addition,...
Filed in: Sunwear
WX Abby Combines Style And Sizzle

WX Abby Combines Style And Sizzle

There’s a new member to Wiley X, ® Inc.’s highly popular Street Series™ sunglass family, specially designed to provide active women with the protection they need, the style they want and the comfortable vision they’ll enjoy whether driving with the top down, cruising the bike path or just kicking back with friends. “The Abby is named after my daughter, so this new model is especially near and dear to my heart,” said Wiley X Co-Owner Myles Freeman, Jr.  “It matches perfectly with her sense of style and her passion for playing outdoors on a beautiful sunny day with family and friends,” Freeman added. The new-for-2012 WX Abby features stylish frames ideally shaped for small to medium sized faces.  Model SSABB01 matches distinctive Espresso Brown frames with Bronze lenses for a classy look that’s ready to go from the boardroom to beach volleyball without missing a beat.   Model SSABB04 features Wiley X’s understated Black Marble frames with Wiley X’s advanced Filter 8™ Polarized Smoke Grey lenses — providing glare-cutting performance that’s perfect for driving, boating or water sports. Both WX Abby models provide 100% protection from the sun’s harmful...
Filed in: Sunwear
Give Fish That Sinking Feeling

Give Fish That Sinking Feeling

Fresh and saltwater fishermen have a new weapon in their arsenal — the new WX Gravity from Wiley X,® Inc. This weapon isn’t going to help them cast further or trick a big large mouth into biting, but it will help them read the water more effectively, spot fish and bait orienting to underwater structure, and keep their eyes safe and comfortable from dawn to dusk. It’s one of the few sport performance sunglass models in the world certified to meet U.S. Military Specifications for combat protective eyewear—only from Wiley X. The new-for-2012 WX Gravity is the newest addition to Wiley X’s Climate Control™ Series, featuring a patented removable soft foam Facial Cavity™ Seal that blocks out peripheral light along with dust, wind and airborne debris.  This unique feature is especially useful for boaters and fishermen, preventing the glasses from flying off during high speed runs and boosting polarization for unsurpassed sight fishing capability. This climate-controlled environment — together with Wiley X’s advanced Polarized Blue Mirror over Green Tint lenses (Model #CCGRA04) — gives anglers and boaters enhanced visual clarity and unique ability to see fish and bottom...
Filed in: Sunwear
Performance & Tranquility

Performance & Tranquility

When you describe somebody as having a “Zen” quality, you think of a person who’s tranquil, wise and enlightened. The new-for-2012 WX Zen from eyewear innovator Wiley X,® Inc. is designed for this type of person — cool and refined at rest, yet always ready for what’s next.  With Wiley X’s striking Gloss Black frame matched with distinctive Bronze Flash lenses, WX Zen Model #ACZEN01 truly stands out from the crowd, both in the way it looks and the way it performs in any outdoor environment. The new WX Zen is part of Wiley X’s popular Active Series, so it is a great choice for people who enjoy a wide variety of interests.  An attractive wraparound frame provides the wearer with full coverage and comfort, and allows for a wide, crystal clear field of vision.  Like other Active Series models, the WX Zen also features rubber nose and temple grips for a comfortable, secure fit during every activity. True tranquility also requires the knowledge that your eyes are well protected — both against 100% of harmful UVA/UVB rays and the many dangers found on the backstreets, backroads or backwoods.  The WX Zen has earned the stringent ANSI Z87.1-2003 High Velocity and High Mass...
Filed in: Sunwear
Switch Vision Launches 3 More Full Frames

Switch Vision Launches 3 More Full Frames

Switch Vision is excited to launch three more full frames. We have achieved overwhelming sales from The BOREAL™ the World’s First and Only full frame sunglass featuring Switch Vision’s patented Magnetic Interchange Lens System that was launched last year. Taking this into account we’re pleased to introduce 3 new designs for 2012. These groundbreaking sunglasses continue to offer the powerful speed of Switch’s magnetic interchange system; the superior optics provided in all Switch eyewear, two cutting-edge styles (B7 and Lycan) offering thicker temples, large rectangular oversized lens shapes while having a medium to large fit.  The Tioga offers thinner temples with a small to medium fit for a more unisex appeal. All three styles are ideal for outdoor enthusiasts and athletes who need superior optics, unquestionable comfort, and outstanding eye protection, all the while having the versatility to change their lenses in a matter of seconds. No matter what drives you to the great outdoors, Switch Vision has you covered. Specs: Cutting edge styles Weighs less than an ounce! World’s Magnetic Interchange Lens System makes changing lenses INSANELY FAST! Frame colors and...
Filed in: Eyewear
Highlights From Columbia’s 2012 Performance Sun Collection

Highlights From Columbia’s 2012 Performance Sun Collection

Columbia’s Eliminator Sunglass collection introduces 10 new performance models for Spring 2012. All models feature Columbia’s Eliminator polarized lens technology and are made of, or partially made of, Hyperlite 90™ (H90), Columbia’s proprietary injection-molded propionate, which is lighter in weight than most traditional Grilamid/TR90 -type materials. “Two of our new 10-model offering, Padre and Seneca are combination stainless steel doublebar designs with bi-injected rubberized, H90 temples,” said Worldwide Business Unit Manager, Connie Reiss. “We’ve taken traditional classic aviator/navigator styling and combined it with high-performance, sport functioning temples. The dual colorations provide an interesting pop of color, yet aren’t too aggressive as to offend more conservative tastes. It’s tradition with a twist,” said Reiss. “But most importantly, unlike a traditional full-metal aviator or navigator, which can be heavy on the face, our H90 temples provide a super-soft touch against the skin and are very lightweight for long-wearing comfort.” Columbia Sportswear’s product development heritage dictates function first. All Columbia products, eyewear included,...
Filed in: Eyewear
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