Tag Archives : military

Esprit Eyewear Optical Releases For August 2014

Esprit Eyewear Optical Releases For August 2014

Contemporary flair with a classic appeal: these are the hallmarks of the Esprit look. With a focus on comfort and lasting quality, this beloved fashion label creates apparel and accessories that look great, feel wonderful and are designed for daily life. Inspired by the philosophy and spirit of the brand, Esprit eyewear designers create beautiful, on-trend eyewear that permeates everyday life, and expresses confidence and style. The new fall season release finds inspiration in the beauty and clarity of winter sunshine. Cool and chic profiles are realized in innovative executions that reflect late-year light and color in crisp transparent tones, autumnal browns and leafy camouflage prints. ET17458 – Women’s Express charisma and panache with this stylish Esprit frame. The bold profile—in hip new takes on purple, brown and classic black—features a shell of solid monotone paired with a funky camouflage print. This eye-catching style works the trendy military motif in a subtle and elegant way. Colors: 535 brown 538 black 577 purple ET17459 –Women’s Enhance your winter look with this vivid, light-inspired Esprit frame. Pink, brown and blue models are brought to life in fresh color...
Filed in: Eyewear
Wiley X, Inc. Unveils New Marketing Message

Wiley X, Inc. Unveils New Marketing Message

Leading eyewear innovator Wiley X, Inc. has developed a new marketing tagline that will be used in a variety of ways to get a clear message across about the company and its products. This new tagline — Absolute. Premium. Protection. —will begin appearing in advertisements, POS artwork, collateral materials and other marketing/promotional pieces. “It’s rare that you’re able to capture the essence of a company and its products in three words, but we’ve achieved this with our new tagline,” said Wiley X Co-Owner Myles Freeman, Jr. “When you say these three words — individually and collectively — you state the true definition of Wiley X. As an additional benefit, it applies equally well across the diverse protective eyewear markets we serve, whether it’s in the workplace, military/tactical, or outdoor recreation markets,” added Freeman. This message will be used to drive home the point that Wiley X is the only premium sunglass brand able to claim that every pair of glasses it makes exceeds stringent ANSI Z87.1 High Velocity and High Mass Impact Safety standards, for OSHA Occupational Eye Protection. This tough workplace standard requires all Wiley X glasses to withstand...
Filed in: Eyewear, Marketing
Wiley X Honors Americaʼs Heroes This Memorial Day

Wiley X Honors Americaʼs Heroes This Memorial Day

Memorial Day — which falls on Monday, May 27 this year — means many things to Americans. Itʼs the start of the summer holiday season and is marked by millions “hitting the road” in that great American tradition known as the family road trip. Others use the three-day weekend to celebrate with friends and family closer to home, marking the occasion with backyard barbecues, beach parties or family reunions. While these are all wonderful things, veteran-owned protective eyewear manufacturer Wiley X, Inc. reminds us all not to lose sight of the solemn meaning behind Memorial Day. This uniquely American holiday is set aside for our nation to remember the estimated 1.2 million brave American soldiers who have made the ultimate sacrifice for our country dating back to the Revolutionary War. “Weʼve all heard the saying that freedom isnʼt free — in fact, weʼve heard it so much that perhaps it has lost some of its meaning,” said Wiley X Co-Founder Myles Freeman, Jr. “Memorial Day is a great opportunity for our nation to slow down and really think about this message — that the freedoms we all enjoy every day come at a cost. Our nation has long been blessed with brave men and...
Filed in: Sunwear
Villa Eyewear Launches BioEyes

Villa Eyewear Launches BioEyes

Titanium is the heart around which we build our products. It’s as resistant as steel, but 40% lighter. Titanium is a technological, resistant, biocompatible, non toxic and hypoallergenic material. The field of application of Titanium: Aeronautic, Space Industry, Military sector, Medical sector, Sports. NEOMADEINITALY Each frame is completely manufactured in Italy that’s why “neomadeinItaly”: a new Italian model of doing that represents a tribute to Human resources and to the true “made In Italy”. Pramaor has translated and codified its own model of business development for a constant comparison with other Italian entrepreneurial excellence. The constant inclination to research and to work lies in the DNA of companies which, like Pramaor, are contributing in other areas to the definition of a new Italian model of producing. This new model is being recognized with “neomadeinitaly” and result in great attention to context, services, people, employees, suppliers, the world and the environment, with the aim of creating products that arise from the pleasure to work, from seriousness, from research in the field of technology and of materials. BIOEYES A new generation of ultralight...
Filed in: Eyewear
Wiley X Recognizes America’s Heroes

Wiley X Recognizes America’s Heroes

Wiley X,® Inc. asks Americans to pause this May 28 to remember what Memorial Day is all about — honoring the memory of the countless brave men and women who have given their lives to preserve our freedoms and way of life.  As a veteran-owned company that has built its legacy providing state-of-the-art protective eyewear to combat soldiers in action around the world, Wiley X is keenly aware of the sacrifices our fighting forces make every day.  This includes the ultimate sacrifice that an estimated 1.2 million Americans have made dating back to the Revolutionary War that gave birth to our great nation. “As we gather to celebrate with our friends and families, enjoying picnics, backyard barbecues or trips to the country, we should all remember where these freedoms and rights come from,” said Myles Freeman, Jr., Co-Owner of Wiley X. “Memorial Day is one of our most meaningful holidays, yet the true meaning can sometimes get lost in the fun of a three-day weekend.   Remember the reason for the celebration this year — and if you happen to see a soldier or a veteran, let them know you appreciate them,” added Freeman. For more than 25 years, Wiley X has provided vision protection...
Filed in: Sunwear
It’s Motorcycle Safety Awareness Month!

It’s Motorcycle Safety Awareness Month!

Throughout the month of May 2012, the National Safety Council (NSC) is promoting Motorcycle Safety Awareness Month, a nationwide effort to educate the public and help both riders and motorists decrease roadway injuries and fatalities as we head into the busy summer season.  As a leading provider of performance protective eyewear systems for military, law enforcement and the general public, Wiley X,® Inc. is using this occasion to focus attention on the hazards riders face on the road and the need to protect their precious gift of sight. “For a variety of reasons, motorcycle riders are at much higher injury risk than passenger car occupants,” said Wiley X Co-Owner Myles Freeman, Jr.  “And getting riders educated to wear only ‘safety rated’ protective gear every time they go out is an important part of the Motorcycle Safety Awareness Month campaign.  Many people understand the need for a protective helmet and leathers to help prevent serious injury in an accident.   Fewer know that taking to the streets or highways on a motorcycle can also be dangerous to the eyes, even during normal, everyday riding,” added Freeman. Wiley X offers a full line of sunglasses that aid...
Filed in: Sunwear
Help Prevent Occupational Eye Injuries

Help Prevent Occupational Eye Injuries

March 2012 marks the return of Workplace Eye Wellness Month, an annual nationwide campaign to raise awareness of work-related eye injuries and how to prevent them through proper vision protection.  As a leading provider of premium protective eyewear for occupational applications as well as for military, government and recreational use, Wiley X® is an ongoing supporter of this important initiative. According to a recent report from the U.S. Bureau of Labor Statistics, there were 25,230 reported eye injuries in one year alone that required time away from work.  These statistics not only represent unacceptable human pain and suffering for American workers, but also lost wages and lost productivity.  Even more “eye-opening” is the fact that, according to non-profit organization Prevent Blindness America, 90-percent of all eye injuries can be prevented through the use of proper eye protection. Wiley X’s comprehensive line of protective eyewear is based on the company’s proven High Velocity Protection (HVP™) technology and is designed to protect workers performing a variety of jobs.  Wiley X is the only premium performance sunglass brand whose entire line meets the stringent...
Filed in: Industry Info, Sunwear
Wiley X Adds New Styles To Popular Climate Control™ Series

Wiley X Adds New Styles To Popular Climate Control™ Series

Leading performance sunglass manufacturer Wiley X®, Inc. has added two new models to its popular Climate Control™ Series, the WX Echo™ and the WX Gravity™.  These sharp-looking new shades are the first sport performance sunglasses certified to meet U.S. Military Specifications for combat protective eyewear. These two new-for-2012 Climate Control models combine attractive, wraparound style and Rx-ready frames with Wiley X’s patented removable Facial Cavity™ Seal.  This proven design eliminates peripheral light while protecting the wearer’s eyes against irritants such as wind, dust and debris that can contribute to eye injuries and Dry Eye Syndrome.  As a result, the new WX Echo and WX Gravity provide sharp vision and eye comfort in the most challenging environments, whether it’s driving a boat at high speed, riding a mountain bike on a dusty trail or hitting the open highway with the top down. The new WX Echo is available in a variety of distinctive and functional frame/lens combinations, including a Smoke Steel Blue frame with Silver Flash lenses, a Gloss Black frame with Polarized Emerald Mirror lenses, and a Gloss Black frame with Wiley X’s exclusive Light Adjusting...
Filed in: Sunwear
Wiley X Introduces New WX Valor™ For Hunters

Wiley X Introduces New WX Valor™ For Hunters

Wiley X® has added the new-for-2012 WX Valor™ to its popular Changeable Series of protective eyewear, designed to provide hunters and shooting sports enthusiasts with an unparalleled level of vision protection, optical performance and versatility.  These new Rx-ready glasses combine cutting-edge style and a popular half-frame design that is equally appropriate for serious shooting, sports activities or just socializing. The new WX Valor gives shooters and hunters the same advanced protection that has made Wiley X a leading provider of eyewear to U.S. military forces for 25 years, earning the stringent ANSI-Z87.1-2003 Impact Standards rating as well as U.S. Military Specifications for combat eyewear (MIL-PRF-31013). In fact, Wiley X is the only premium performance eyewear brand with this stringent ANSI-Z87.1-2003 High Velocity Impact rating on every pair of sunglasses it makes — ensuring the highest level of protection for every outdoor activity. With a range of available configurations and the option to purchase additional lenses, the WX Valor can easily adapt to a wide variety of tasks and light conditions.  The Black Ops WX Valor (Model CHVAL01) features a stealthy combination...
Filed in: Sunwear
Wiley X® Now Manufacturing Xl-1 Advanced Ballistic Spectacle In U.S.A.

Wiley X® Now Manufacturing Xl-1 Advanced Ballistic Spectacle In U.S.A.

Leading protective eyewear manufacturer Wiley X, ® Inc. has announced that its proven XL-1 Advanced spectacle is now being manufactured in America, at the veteran-owned company’s Livermore, California headquarters.  This latest addition to Wiley X’s expanding line of “Made-in-the USA” tactical eyewear products is engineered to provide military and law enforcement users with ballistic quality eye protection and superior performance in harsh conditions such as bright sun, howling winds and blowing sand. “Our military deserves the highest level of protection and the benefits of sharp, clear vision under a wide range of conditions,” said Myles Freeman, Jr., Co-Owner of Wiley X, Inc.  “We’re committed to providing our brave soldiers with advanced ballistic eyewear that performs well under a wide range of conditions. Our XL-1 Advanced joins a growing family of key tactical eyewear products being built in America — an important initiative we plan to expand on as we meet this commitment to our fighting men and women in the future,” added Freeman. The XL-1 Advanced is part of Wiley X’s successful Changeable Series glasses, designed for easy switching of lenses in the...
Filed in: Sunwear
Wiley X® Partners With Drifire® To Introduce New Paladin™ Combat Glove

Wiley X® Partners With Drifire® To Introduce New Paladin™ Combat Glove

Wiley X, ® Inc. is proud to announce it has expanded its innovative family of protective gloves with its new Paladin™ Combat Glove.  These new gloves —available through GSA — meet the highest U.S. military standards and regulations, including ASTM D 6413 Flame Resistance, ASTM F 1790 Fabric Cut Resistance and NFPA 1971-07 Thermal Resistance. Engineered for use in intermediate to cold weather conditions, the new Wiley X Paladin Combat Glove delivers “no compromise” protection with comfortable wear and superior dexterity — precisely what a solider needs when the weather is cold and the action is hot. The key to these gloves’ cold-weather comfort and performance is Wiley X’s incorporated Drifire® fleece insulation, providing warmth while quickly wicking away moisture.  This insulation’s unique quick-drying properties further enhance comfort and sure-handed performance in the field. Wiley X uses a lightweight Kevlar® weave throughout the fingers and the back of the hand, providing superior protection against flame and cuts.  A padded knuckle protector is added to provide both impact and abrasion resistance in combat situations. The Wiley X Paladin Combat Glove...
Filed in: Products
Wiley X® Expands Partnership With Paralyzed Veterans Of America

Wiley X® Expands Partnership With Paralyzed Veterans Of America

As a veteran-owned company, Wiley X® knows that the competitive spirit and drive for excellence burns strongly inside the hearts of America’s paralyzed veterans.  It’s why the leading manufacturer of protective sunglasses has actively sponsored the Paralyzed Veterans of America (PVA) National Bass Tour, National Trapshoot Circuit and U.S. Handcycling Series throughout 2011. Following the last tournament of the 2011 season, Tony Choe of Fairfax Station, Virginia earned 580 points and took home PVA National Bass Tour Angler of the Year honors.  Runner-up Brent Homan of Harker Heights, Texas had a strong finish to end the season with 534 points.  Harold Henderson of Fletcher, North Carolina finished a close third with 532 points. Fourth Place honors went to Paul Offill of Forney, Texas, who reached the end of the season with 522 points.  In the PVA Bass Tour Bank Division — for anglers who prefer to fish from shore rather than a boat — angler Ken DaVault of Silver Springs, Maryland held onto the commanding lead he had on the field going into the final event to earn top honors with 597 points. With their advanced fish-spotting capabilities and unique High Velocity Protection,...
Filed in: Industry Info, Sunwear
Happy MensDay: Style & Fashion Tips Just for Men!

Happy MensDay: Style & Fashion Tips Just for Men!

Happy MensDay!  You read it right…starting today, each Wednesday is MensDay, where we’ll provide an insider’s view of style and fashion tips — just for men!  Visit us every  MensDay on the ClearVision Facebook page to see popular trends for men and easy ways to “get the look” with the latest and greatest frames from ClearVision! According to Lollie Shopping, designers and apparel brands are building the modern man’s wardrobe from the outside in. Stylish jackets and coats are taking center stage. This season, look beyond the basic parka or navy blazer, and choose outerwear (and eyewear!) that plays off of the fall 2011 fashion trends.  One of today’s hottest looks, Military is easy to pull off with a few basic pieces…and a great pair of eyeglasses. #1 – Jeans, check. A basic tee, check. A great military-inspired coat, check. Together, it’s a look that’s both masculine and chic.   Complete the outfit with Marc Ecko Showdown, a modern optical style that screams sexy and stealth.  Showdown is a metal frame featuring a perforated lasered texture on the acetate temple.  It is available in Brown, Black and Gunmetal. Want this look?  Click here for...
Filed in: Eyewear, Industry Info
Wiley X® Attach ‘Made In America’ Stamp To …

Wiley X® Attach ‘Made In America’ Stamp To …

Wiley X® announced its Wiley X Talon™ ballistic eyewear will now be manufactured in America. The change adheres to a strategic commitment the company has made to produce a greater number of tactical eyewear products in the U.S.A. “We are American proud, and we believe there is value in fabricating products here in the U.S.,” said Wiley X Co-Owner Myles Freeman, Jr. “We consider the movement toward making more products in America as one that only strengthens our commitment to creating the very best eyewear protection available for those who serve our community and our country.” The notable Wiley X Talon is one that has been recognized by the U.S. Military as a preferred product available through GSA as well as having been issued its own National Stock Number (NSN 4240-01-583-5158 and NSN 6540-01-584-0073 for its Rx plug-in). This means the Wiley X Talon has both a proven federally backed track record in specific applications as well as a strong history of ongoing governmental procurement. Featuring an interchangeable smoke and clear lens system, the Wiley X Talon has a versatile, wrap-around design that lends superior peripheral vision all while providing comprehensive protection....
Filed in: Sunwear
Wiley X® Eyewear Supports National Safety Month Throughout June

Wiley X® Eyewear Supports National Safety Month Throughout June

Leading protective sunglass manufacturer Wiley X® Eyewear is doing its part to help American companies and workers “focus” on safety during National Safety Month. An ongoing effort throughout June 2011 by the National Safety Council, National Safety Month is an educational campaign to raise awareness of the top causes of preventable injuries and deaths and to encourage safe practices at work and at home. According to the National Safety Council, unintentional deaths and injuries are on the rise, with an all-time estimated high of 128,200 deaths in 2009. This same study showed that the cost of accidental injuries to Americans and their employers exceeds $693 billion nationally — or $5,900 per household. “Injuries take a huge toll on American businesses and families,” said Wiley X Co-Owner Myles Freeman, Jr. “Through education and proper protection, we can all play a part in helping to reduce these staggering numbers,” added Freeman. Wiley X Eyewear’s commitment to safety can be seen in the company’s line of Safety Series glasses. Designed with the concept that workers are far more likely to wear protection that is comfortable and stylish as well as...
Filed in: Sunwear
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