Tag Archives : men

REM Eyewear Adds New Styles to John Varvatos Eyewear Collections

REM Eyewear Adds New Styles to John Varvatos Eyewear Collections

With a vise-like grip on the men’s fashion scene, John Varvatos and his trademark detailing have become synonymous with cool. The latest eyewear collection from REM follows suit by echoing the same tough, yet tailored touches, making it a force to be reckoned with. The three optical and four sun style additions include an assortment of high quality materials and iconic elements that are unique to the four John Varvatos Eyewear collections – Soho, Artisan, Classic and Bowery. For new Soho designs, you’ll discover the inspiration of luxury with rich, ultra-polished styles. Artisan models showcase elegant fleur de-lis detailing and filigree work, while Classic styles show off clean lines and hints of leather seamlessly inlaid. Lastly, inspired by the essence of rock ‘n’ roll, Bowery frames are easily recognizable by the guitar-stock inspired hinge décor on every temple. For more information or to schedule a viewing with your REM sales representative, call 800-423-3023 or visit REMEyewear.com. Optical V204 A unique shape that’s contoured to perfection, the V204 from the Soho Collection is sure to be a crowd pleaser. Inspired by vintage styling, the V204 is a conversation piece...
Filed in: Eyewear
Introducing Kenneth Cole Spring/Summer 2015 Eyewear Collection

Introducing Kenneth Cole Spring/Summer 2015 Eyewear Collection

The Kenneth Cole Spring/Summer 2015 eyewear collection delivers a wide range of versatile and sophisticated shapes and sizes inspired by the urban lifestyle of the brand. The collection is stylish, creative and effortless; it is classic yet modern. Shades of translucent colors and rich metal hardware are key trends explored throughout the collection. The tones range from milky color palettes to gradient colorations. The theme of the season’s designs captures the brand’s DNA of day-to-night dressing for real city living. Women’s Sun Collection The flat metal front styling of KC7170 is coupled with sleek acetate temples adorned with a clean metal detailing. The dual toned colorations add a sophisticated edge to this sunglass style. Shiny hematite-colored temples are paired with shiny gold or shiny burgundy metal fronts, or offered in a contrasting shiny black/shiny gold option, combined with gradient or smoke-colored lenses. Handcrafted in acetate, KC7181 is defined by its feminine, modern design and cat-eye silhouette. The iconic screw detailing, seen in many of the brand’s accessories collections, completes the temples. Rich combinations of tortoise and black create a bold contrast...
Filed in: Eyewear
Four New Sunlites On-trend Optical Styles With Custom-fit Magnetic Clip

Four New Sunlites On-trend Optical Styles With Custom-fit Magnetic Clip

This July, Sunlites introduces two new styles each for men and women that pair versatility and durability with stylish shapes and subtle color blocking. Elements of pearlized enamel, marbleized colorations and crystal accents make these technology-driven frames both functional and fashionable. A set of three rimless magnetic clips are offered as an optional add-on, custom-fit for each Sunlites style, including one Polarized clip, one 3D clip and one Contrast clip — all for one affordable price. MEN SL4013. A satin milled metal frame in a classic and easily wearable rectangle shape features two-tone color plating and tonal enamel fill on temples. Available in Black, Brown and Demin. Clip kit available for purchase. SL4014. Sculpted in handmade acetate, this rounded rectangle with a trendy Deep B measurement features wrapped end pieces for a seamless look and comfortable fit. Available in Black, Smokey Grey and Smokey Brown. Clip kit available for purchase.   WOMEN SL5011. This ultra feminine style features an uplifting rectangle shape in acetate colorblock with solids over marbleized color. Available in Black Marble, Café Marble and Plum Marble. Clip kit available for purchase.   SL5012....
Filed in: Eyewear
Silver Dollar Club Level Designs Introduces UTX Frames

Silver Dollar Club Level Designs Introduces UTX Frames

Silver Dollar expands its Club Level Designs collection with an ultra-thin line of UTX frames. UTX profiles are ultra-thin, measuring 2.6mm from the top, ultra-light, weighing 10 grams on average and ultra-durable, the acetate undergoes a hardening process that makes it as strong as thicker acetate frames. This new collection features an initial release of six masculine styles for men seeking the comfort of a plastic frame without the bulky look, with additional new looks to be added this Summer. Merchandising for the line includes a five-piece display, counter cards, logo plaque as well as dispensing table mirror. Number of styles – An introductory offer of 6 pieces, with additional UTX pieces coming this Summer. (2015) Color Palette – Top to bottom fades, two tone, demi amber and gray tortoises make up the foundation for the UTX color palette Materials used – Ultra-thin, Ultra-light, Ultra-durable UTX compressed acetate. (can be heated for lens insertion) Target market/consumer – Fashion forward men, seeking the comfort of a plastic frame without the bulky look. Quote from the – “We are extremely excited to be the first to bring the new UTX product into the marketplace....
Filed in: Eyewear
Tura, Inc. Launches Geoffrey Beene XL Collection In June

Tura, Inc. Launches Geoffrey Beene XL Collection In June

Tura Inc., the inventor of fashion eyewear in 1938, introduces the Geoffrey Beene XL collection, featuring four (4) men’s ophthalmic models debuting this month. These affordable designs will appeal to the male customer looking for classic and modern styles in fashionable colors, with a larger head fit. One of America’s true design pioneers, Geoffrey Beene continues to challenge the country’s fashion establishment by creating classic, superbly tailored eyewear for men and women that marry comfort and luxury. Staying true to the Geoffrey Beene DNA, these XL men’s styles perfectly blend form and function with unparalleled quality. Geoffrey Beene XL is designed for larger men, featuring larger eye sizes, wider bridges, longer temples and a wider head fit resulting in a more comfortable fit. The styling direction ranges from classic tried and true styles to more contemporary styling, encompassing a modern color palette by using gradient acetate and two-tone metal plating. “There’s a huge need in the market for men’s eyewear with larger sizes ranging from 57-60 that are also stylish,” says Tura Inc. Product Manager Loyedie Desir. “Through unique designs, we provide a high...
Filed in: Eyewear
New USA Exclusive Style, Alpha 32, From Lightec

New USA Exclusive Style, Alpha 32, From Lightec

Morel releases a follow-up to the Alpha 32 concept for men. This release is specific to the United States market offering additional eyeshapes in both acetate and semi-rimless models. This concept continues to incorporate temples of handcrafted acetate into the Lightec collection. Finely worked eyeshapes merge seamlessly into double-layered acetate temples with a decorative stainless steel piece. The frame is fitted with Morel’s exclusive patented screwless and springless Alpha hinge system. The handcrafted acetate is double-layered with a dark opaque shade facing outward with a bright color behind it. The design of the frame is complete with a matte finish. The Alpha 32 US concept includes models with both stainless steel and acetate fronts. Two stainless steel models are semi-rimless and available in muted tones. Two all-acetate models match the coloring of its temples.
Filed in: Eyewear
Modern Optical International Re-launches URock Collection with 7 New Styles

Modern Optical International Re-launches URock Collection with 7 New Styles

The stage is set for back-to-school 2015 as value eyewear leader Modern Optical International announces the launch of its newly revamped URock Collection. Geared exclusively for the male tween thru college crowd, the seven new URock styles offer minimalist designs that balance cool with edge. A masculine color palette along with subtle patterns and matte finishes invite broad appeal to this elusive, style-conscious demographic. Quality materials such as TR90 memory plastic, handmade zyl, and spring hinges support their active lifestyles. Value pricing plus a two-year warranty will earn parents’ stamp of approval. On-trend designs, teen-centric model names, a URock video and updated collection logo all embody the core of this essential eyewear collection. “Do What Rocks Your World!” View URock video here (58 seconds): https://youtu.be/HsaRMk3yX3Y Modern Optical re-launches URock with these seven new styles. No need for a VIP Pass with Backstage that channels the retro vibe with a wayfarer-inspired rectangular front, metal accents, and chunky temples. Colors: black matte, demi, maroon. Size: 49-19-140. Beyond impressive, Epic sets the standard for guys’ eyewear. This two-toned...
Filed in: Industry Info
The Retro Touch Made Contemporary

The Retro Touch Made Contemporary

The Swing collection brings the exuberant popular rhythm of the Forties to some evergreen shapes, a constructional revival of vintage eyewear favorites given new life thanks to modern technology and unmistakable VANNI style. In the metal version VANNI reinterprets those memorable glasses with their colored brow line, highlighting the top edge of the front in a darker shade of color. To complete the range, there are some broad roundish shapes in bright colors, the rims picked out by the thinnest of Havana sheaths. In acetate, the women’s shapes are vaguely retro, the men’s broad and comfortable; a dappled based combines with solid transparent monotones, while the brow line is marked by tone-on-tone or contrasting material. For more information visit www.mydesigngallery.com
Filed in: Eyewear
Zyloware Announces The May 2015 Launches For Sophia Loren, Stetson, Randy Jackson, Gloria By Gloria Vanderbilt, Via Spiga, Invincilites

Zyloware Announces The May 2015 Launches For Sophia Loren, Stetson, Randy Jackson, Gloria By Gloria Vanderbilt, Via Spiga, Invincilites

Exciting new Zyloware Eyewear releases for Sophia Loren, Stetson, Randy Jackson, Gloria By Gloria Vanderbilt, Via Spiga and Invincilites for May 2015. The oval shaped Sophia Loren Beau Rivage BR 68 Petite is a semi-rimless metal frame. The wrapping metal endpiece leads to a striking basket weave décor surrounded by rows of beautiful stones. The handmade zyl temples are curvy and smooth for comfort and elegance. Snap-in nosepads, spring hinges and the ability to accommodate progressives complete the comfort of this frame. Colors: Gold (057) • Burgundy (077) Sizes: 51-16-135 Special Features: Semi-rimless metal frame; Basket weave and stone design on temples; Zyl temple sleeves; Snap-in nosepads; Spring hinges; Accommodates progressives The Stetson 318 is a semi-rimless metal frame in a masculine oval shape. The metal endpiece and temple have a brushed antique finish with a raised logo for brand recognition and perceived value. Zyl temple sleeves are incorporated for added comfort in addition to snap-in nosepads and integrated spring hinges. Colors: Gunmetal (058) • Tan (097) Sizes: 52-19-145 Special Features: Semi-rimless metal frame; Metal temple with laser logo; Zyl temple tips;...
Filed in: Eyewear
Altair Evolution Spring 2015 Collection Is Celebrating A Relaxed West Coast Style

Altair Evolution Spring 2015 Collection Is Celebrating A Relaxed West Coast Style

The Altair Evolution Spring 2015 collection blends retro design with cool California colors for men and women. Vintage color inspirations and rich materials with a comfortable fit are reminiscent of West Coast style, leaving us in a golden state of mind. MEN’S A4034. Temples tell the story in this full-rim stainless steel and acetate combination style for men. Rich horn temples saturated with bold colors complement polished metal frame fronts in Black, Brown and Gun. A4035. A4036. Bold variations of horn on sharp rectangular frame fronts with stylish Deep B measurements call out classic Altair Evolution style with custom rivet detail. A4035 offers a more subtle shape in Black, Navy and Tortoise while A4036 cuts a sharper line in Black Horn, Brown Horn and Olive Horn. WOMEN’S A5028. Evolution’s custom rivets add character to this on-trend, easily wearable cat eye shape for her. A sleek satin finish on milled metal constitutes a lightweight progressive friendly style in Black, Teal and Plum. A5029. A5030. Beachy hues of horizon colored horn acetate are paired with retro-inspired rectangle frame fronts and Evolution’s custom rivets in these Deep B sister styles. A5029 is a modified...
Filed in: Eyewear
L’Amy America Launches KENZO Eyewear in the U.S.

L’Amy America Launches KENZO Eyewear in the U.S.

L’Amy America is pleased to announce the launch of KENZO Eyewear in the U.S. The KENZO Eyewear line consists of both ophthalmic and sunwear. KENZO’s trademark is spontaneity and fun. KENZO has a fresh attitude with respect for the heritage of the brand. KENZO Eyewear is for the woman or man who’s not afraid of color and prints. The fashion house of KENZO was started in 1970 as Jungle Jap, a boutique in Paris at Galerie Vivienne where the founder Kenzo Takada, sold his handmade women’s collection. KENZO debuted its first men’s ready-to-wear collection in 1983, and its kids and home collections in 1987, followed by KENZO fragrances in 1988. In July 2011, Carol Lim & Humberto Leon, founders of the OPENING CEREMONY fashion retail stores and private label collection were appointed Creative Directors of KENZO. Using the brand’s DNA, the duo have given KENZO their take on the revolutionary spirit with which the brand was founded. Today, with Carol and Humberto’s passion for spontaneity and fun, KENZO has a fresh attitude with respect for the heritage of the brand continuing the original vision of creating clothes and eyewear for the woman or man who’s not afraid...
Filed in: Eyewear, Sunwear
Salvatore Ferragamo Extends Licensing Agreement With Marchon Eyewear Until 2021

Salvatore Ferragamo Extends Licensing Agreement With Marchon Eyewear Until 2021

Salvatore Ferragamo S.p.A., the parent company of the Salvatore Ferragamo Group and one of the leading players in the global luxury industry, has announced that it has agreed to a five-year extension to its worldwide licensing agreement for the design, distribution, marketing and sale of “Salvatore Ferragamo” branded sunglasses and optical frames for men and women with Marchon Eyewear, Inc., one of the leading companies in the eyewear sector. The licensing agreement, which first went into effect on January 1, 2012, will now run until December 2021. Produced exclusively in Italy, the Salvatore Ferragamo eyewear collections are the perfect interpretation of the brand’s history, heritage and style. The collections are distributed all over the world in Salvatore Ferragamo mono-brand boutiques and in leading stores and specialist opticians. “Our partnership with Salvatore Ferragamo is a source of great pride and satisfaction for us. The task of interpreting the brand’s history, heritage and integrity is a constant challenge, one that spurs us on to create top-quality glasses capable of combining style with refinement,” remarked Claudio Gottardi, President and CEO of Marchon Eyewear. “The...
Filed in: Eyewear, Industry Info
Tommy Bahama Eyewear Presents Seven Styles & One Size Addition for Men & Five Styles for Women

Tommy Bahama Eyewear Presents Seven Styles & One Size Addition for Men & Five Styles for Women

This Spring 2015 Tommy Bahama Eyewear delivers refreshing modern shapes, crisp coastal colors and elevated tropical patterns from paradise. For men, handsome horn patterns, fresh matte finishes and iconic basket weave designs complement new contemporary shapes with an introduction to XL sizing. The women’s collection features tropical tortoises, oceanic prints and nautical design details on fresh, fashion-forward shapes. MEN TB4033 The iconic basket weave pattern is laser-etched onto translucent and solid colored temples. Fit for the trend-setting man, this “geek chic” handmade acetate style is saturated in rich horn gradients. Offered in neutral hues of Smoke Gradient, Brown Gradient and Chestnut Gradient. TB4034 and TB4035 Stainless steel and acetate fronts seamlessly transition into acetate temples highlighted with laser-etched basket weave patterns and sleek metal detailing. TB4034 in stainless steel establishes a masculine architectural contrast in classic Black, Brown and Gunmetal. TB4035 is a refined and on-trend, square shape in acetate with contemporary matte finishes in Black, Brown and Olive. TB4036 and TB4037 A new way to weave. Polished metal end pieces are updated...
Filed in: Eyewear
Safilo And Givenchy Announce Their New Licensing Agreement Until 2021

Safilo And Givenchy Announce Their New Licensing Agreement Until 2021

Safilo Group, the fully integrated Italian eyewear creator and worldwide distributor of quality and trust, and Givenchy, the prestigious worldwide luxury brand founded in 1952 and recognized across the world for its Haute Couture, Ready-to-wear and Accessories collections for women and men, are proud to announce their licensing agreement for the Givenchy eyewear collections of sunglasses and optical frames. The licensing contract will run from January 1, 2016 to December 31, 2021, renewable upon mutual agreement. “We are proud of this new partnership and the trust placed in us. Givenchy’s distinct and modern creativity has the potential to inspire unique eyewear creations of high quality and distinctiveness”, said Luisa Delgado, CEO of Safilo Group. “Givenchy brings significant value to our portfolio, adding to our high-end premium segment a brand of unique character and significant size. It offers very interesting worldwide growth potential, including significant whitespace, that we will build up over time in a quality way, leveraging our new global commercial leadership capability.” “Eyewear is a fast growing category for Givenchy. We are delighted to count on Safilo as...
Filed in: Eyewear
The House Of Tura Celebrates Its Distinct Brand Personalities  At Vision Expo East

The House Of Tura Celebrates Its Distinct Brand Personalities At Vision Expo East

Tura Inc., the inventor of fashion eyewear in 1938, is excited to celebrate its distinct brand personalities at Vision Expo East with special models and enticing promotions. The Company will highlight their namesake collection Tura, along with Humphrey’s and TITANflex. Each brand will have section at the booth that will focus on bringing its personality and history to life through enticing visual displays accentuating the collection’s positioning. Additionally, Tura Inc. designed an exclusive promotional package for their customers: Arrive at Tura Booth #4608 as a new account and ask about our New Door promotion. Interested in adding one of our brands? Ask about our Add-A-Brand program. And if you are one of our many customers who would like to receive a special for purchasing during Expo ask how you can receive one of our fabulous gifts with a qualifying purchase. But no matter who you are – bring your creative mood and enjoy some time designing a frame with one of our designers – each frame entered has a chance to be a part of our Tura 2016 collection. TURA Tura’s eponymous house brand continues to carry on the tradition of crafting fashionable accessories for the face by...
Filed in: Eyewear
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