Tag Archives : Kate Young

Kate Young for Tura Sun: The Expanded View

Kate Young for Tura Sun: The Expanded View

Innovating, researching, exploring, and expanding; each maintains a crucial role in the design process. But, when applied in harmony, these pillars lay an ideal foundation on which a brand can grow successfully. When expanding the Kate Young for Tura Optical Collection, Tura noticed that the transition to modern styles was well received; it was part of Tura’s research stage. Historically, the Kate Young for Tura collection has featured a plethora of strong editorial pieces worn by Kate’s celebrity clientele. But Tura never discards the importance of balancing what works with what is innovative. In expanding the Kate Young for Tura sun collection, we harness this ideology to capitalize on the success of the brand. The expansion collection features many similar design details that make the Kate Young for Tura collection characteristically “Kate”. But we’ve now developed a Kate Young for Tura sun collection at a more affordable price point with a wider scope of wearabilty. In this new collection, Tura is moving towards capturing the woman who want to look and feel young. She confidently knows exactly how she wants to look and style herself. In previous years, Tura has captured...
Filed in: Eyewear, Products, Sunwear
© 2017 C&E Vision's Industry News Feed. All rights reserved.
Service Provided By CandE Vision Services.