Tag Archives : Feminine

Morel releases Alpha 35B from Lightec

Morel releases Alpha 35B from Lightec

Morel releases women’s concept Alpha 35B from the Lightec collection. Alpha 35B features a two-toned acetate front which is laser etched with lines that continue onto the .8mm stainless steel temples. The combination of the two-toned acetate with the indented details creates a graphic design. Alpha 35B is equipped with Morel’s patented Alpha hinge. This concept is available in three models (three colors each), all in contemporary eyeshapes. This fun feminine frame adds a light, contemporary and comfortable option to Lightec. Lightec, a collection that combines lightness with technology.
Filed in: Eyewear
Introducing the Roberto Cavalli FW15 Eyewear Collection

Introducing the Roberto Cavalli FW15 Eyewear Collection

The Roberto Cavalli Fall/Winter 2015-16 eyewear collection is an expression of true originality, one that strikes the perfect balance between the Florentine stylist’s exclusive flair and the expert craftsmanship of the Marcolin Group. With its unmistakable style and synergy with current trends, the new collection combines elegant, distinctive forms with jeweled detailing in some models, conferring a unique charm to the frames. A mix of romanticism and rule-breaking, perfect for any woman with an individualistic streak. SUNGLASS COLLECTION A classic interpretation of the Roberto Cavalli style, the broad profile of these RC902S sunglasses in acetate exudes a marked sense of femininity. The exclusive animalier pattern available in some versions, further emphasizes the daring spirit of the frames, while an elegant metal plaque bearing the brand’s logo holds pride of place on the initial part of the temples.   Put simply, this 1960s-inspired RC908S model radiates unadulterated vintage charm. Its geometric silhouette is characterized by a broad mask-shaped front section, where an elegant metal motif traces the form of the iconic Roberto Cavalli serpent. The same detail is included...
SPX Compose

SPX Compose

Silhouette has recently added SPX Compose — a new ultra feminine collection — to its line of premium eyewear. This collection is crafted for individuals that seek a colorful, bold, and sophisticated design. SPX Compose features colors that range from cosmetic blush tones to vivid hues in its lime, merlot, navy, and bronze options. The temples are detailed with shimmering metallic textures for a chic, expressive, three-dimensional look and feel. The collection is constructed with super lightweight, SPX and High-Tech Titanium, for unparalleled comfort and durability. SPX Compose can be customized with various lens shapes, treatments, and frame size options for the perfect fit and style. For more information please visit our website at www.silhouette.com or contact your Silhouette Account Executive at (800) 223-0180. More About Silhouette What began in 1964 with a vision – eyewear as an accessory – has today become the world’s leading brand in lightweight quality eyewear: Silhouette. Under this brand, the lightest eyewear in the world is produced in Austria with a great love of detail, mostly handcrafted, in an individualized design using only the best materials...
Filed in: Eyewear, Industry Info
L’Amy America Launches Three New Nicole Miller Optical And Three Sunglasses for Spring / Summer 2015

L’Amy America Launches Three New Nicole Miller Optical And Three Sunglasses for Spring / Summer 2015

Glamorous, feminine and summer ready-to-wear are the trademarks of the six new styles-three ophthalmic, three sun – L’AMY America is launching in their Nicole Miller collection, ready for Summer 2015 wearing. SUNGLASSES The Nicole Miller Prince was directly inspired by the colors in Nicole’s spring ready-to-wear collection with the NM Prince distinguished by fade colors, gradient lenses and signature matte metal Celtic detail. The glamorous rounded shape is easy to wear and the subtle but rich signature Nicole Miller Celtic metal detail brings together a style that is perfect for feminine wearing. CR-39 lenses, 100% UVA/UVB. Available in black fade, brown fade and eggplant fade. Nicole Miller Roebling sunglass conveys Nicole Miller’s feminine vision through a modified cat-eye style that is glamorous. The simplicity of the style is glamourized by a peek-a-boo signature animal print that peeks out of the top of the frame and along the top of the temples. CR-39 lenses, 100% UVA/UVB. Available in black/ animal print, brown/animal print, eggplant/animal print. Nicole Miller Vanderbilt is an easy to wear, glamorous square shape that is perfect for feminine wearing. Inspired by...
Filed in: Eyewear
Vogue Eyewear Presents New Communication Campaign Featuring Adriana Lima, Deepika Padukone & Liu Shi-Shi

Vogue Eyewear Presents New Communication Campaign Featuring Adriana Lima, Deepika Padukone & Liu Shi-Shi

Vogue Eyewear will launch its new Spring-Summer 2015 communication campaign with three glamorous international muses: Brazilian model Adriana Lima, Indian actress Deepika Padukone and Chinese actress Liu Shi-Shi. The faces of the new campaign belong to three women known for their style, glamour and A-list reputation. Launching internationally in January, the campaign speaks to the young, curious and fashion forward female. The campaign images are playful and colorful, truly reflecting the essence of Vogue Eyewear. This marks Adriana Lima’s first appearance for the brand, while Deepika Padukone and Liu Shi-Shi starred in the 2013 international Vogue Eyewear campaign. The collections featured in the campaign were personally chosen by the talents, resulting in a true reflection of their personalities and style. Born and raised in Brazil, Adriana Lima is undeniably one of the most beautiful women in the world. The reach of Adriana Lima’s fame has extended beyond the fashion world and has solidified her pop culture status. Her decade long modeling career has included her walking the world’s most prestigious runways, appearing on numerous high-fashion magazine covers, and involvement...
Filed in: Eyewear, Sunwear
Fendi Presents New Thierry Lasry Sunglass Collection

Fendi Presents New Thierry Lasry Sunglass Collection

FENDI is pleased to present a unique sunglasses capsule collection created in collaboration with the French designer Thierry Lasry for the next Spring/Summer 2015. A sophisticated collection inspired by graphic designs from the late 80’s and early 90’s that Silvia Venturini Fendi and Thierry Lasry have attentively selected from the FENDI archives. The whole collection is characterized by Thierry Lasry’s unique artistic approach that features the design of a new pattern exclusively for the creation of this one-of-a-kind sunglasses capsule collection. “I loved working with FENDI because I was really struck by their culture of perfection and savoir-faire and because we have in common the same artistic approach to the creation,” states Thierry Lasry. “Working with Silvia Venturini Fendi has been an amazing experience as she left me free to express in the capsule collection,” continues the designer. The idea started from inspirational designs found in the FENDI archives, by their unique geometry and the strong colored shapes. Color combination is a key feature in this capsule collection. Silvia Venturini Fendi and Thierry Lasry played with two of the FENDI’s iconic signatures,...
Filed in: Eyewear, Sunwear
Eastern States Eyewear Announces Sunglasses Collection And Forthcoming Marketing Campaign

Eastern States Eyewear Announces Sunglasses Collection And Forthcoming Marketing Campaign

ESE’s Exces Eyewear is proud to announce a new sunglass collection for 2015 coupled with a new marketing campaign. Six plastic styles combine easy to RX, feminine shapes that are designed to fit cleanly and comfortably and have the quality and functionality for daily use. The collection’s panache comes from an array of striking colors in a variety of marble, striated, crystallized, laminate, or two toned blends. Combinations include such shades as Golden leopard, Green-Cognac, Violet-Burgundy, and Red-Gold. Also of note, ESE has announced that up and coming country music artist Ashley Jordan will be the face of the collection in its soon to be launched marketing campaign. “Mrs. Jordan has long been a fan of the collection and had expressed an interest in being the face of the new campaign,” explained Jason Shyer, ESE Marketing Director. “The shots features a artistic, rock and roll feel that is a great compliment to the energetic, colorful nature of the collection.” For more information visit www.eseyewear.com
Filed in: Eyewear
New Styles From Plume Paris by Best Image Optical, Inc.

New Styles From Plume Paris by Best Image Optical, Inc.

Without sacrificing creativity the Plume Paris collection releases beautiful designs that are not only comfortable to wear but exude confidence. The newest styles are a wonderful mixture of inspirations from the past with an eye to a more modern and edgy style. One of the most significant design elements to the collection is the blending of easy to wear frame shapes with exquisite and unique temple and brow-bar designs. A notable trend in this season’s collection is the designer’s inclination for a moderate feline eye-shape. These captivating cat-eyes have been embossed with bold colors and prismatic patterns, offering coquette looks in women’s eyewear. Plume Paris spectacles are far from being demure, as they confidently capture a spectator’s curiosity. The attention to detail, a signature trademark to the collection, is exquisite and a true testament of art in eyewear design. The play on colors, shades, and shapes are skillfully fabricated using stainless steel material. Plume Paris models Tanlay, Nantes, Ville, and Orbey add a lovely feminine flare to the 2015 collection.   Model Name: Tanlay Brand: Plume Paris Colors: Wine Stripe, Olive Stripe, Chocolate...
Filed in: Eyewear
New February Styles for XOXO

New February Styles for XOXO

XOXO February Sun Collection offers acetates and metals than range from fashion forward aviators to classic, glamourous round and trendy butterflies in bold patterns and colors. With so many options to choose from, this summer will be the most stylish yet! X2334 features a full acetate frame with an uplifted butterfly eye shape. Rounded end pieces extend temples that are brought to life with vibrant acetates. X2334 is available in Panther and Purple. X2335 is an updated aviator with a softer eye shape. Flirty details include a Windsor rim brow bar that mimics the patterns on the temples. Adjustable nose pads create a more customized fit. X2335 is available in Gold and Gunmetal. X2336 turns up the volume on a classic rectangular shape. Pearlized tortoise materials and Swarovski crystals add a feminine edge. X2336 is available in Ivory Tortoise and Wine. X2337 is reminiscent of old Hollywood glamour with an uplifted, rounded eye shape. Multi-dimensional acetate adds a modern flair. X2337 is available in Ivory Tortoise and Tortoise. Back by popular demand X2328 is the definition of style. Acetate and metal accents combine to create a chic frame with a butterfly eye shape. A curved brow...
Filed in: Eyewear
COVERGIRL Eyewear Launches New Designed to Fit Collection

COVERGIRL Eyewear Launches New Designed to Fit Collection

COVERGIRL Eyewear launches four new styles to its Designed to Fit collection for Spring 2015. The sub-collection is designed to provide a more comfortable fit for customers with unique facial features and size requirements. The new styles resonate with the brand’s innate philosophy to appeal to women of all ages and ethnicities by offering specialized size options, including larger eye sizes and increased temple lengths, while delivering trendy and colorful designs. The collection captures the fun and fresh spirit of the COVERGIRL lifestyle, enhanced by a rich color palette that compliments any skin tone. Feminine embellishments, including stones, enamel and laser patterns add excitement to each style. “We are very pleased to offer such an exclusive collection in the COVERGIRL lineup,” said Fabrizio Gamberini, CEO of Marcolin U.S.A. Eyewear Corp. “We are also very proud of our partnership with the COVERGIRL brand, including our recent license renewal with The Procter&Gamble Company for the design, production and distribution of COVERGIRL Eyewear in the American market.” A rhinestone metal plaque adorns the temples of style CG0439, adding a splash of elegance to this handmade...
Filed in: Eyewear
Crystal Diva, Sparkling Beauty and Lightness

Crystal Diva, Sparkling Beauty and Lightness

Soft lines, precision, and an intricate manufacturing technique make the feminine Crystal Diva models by Silhouette, truly unique. The perfect detail of the softly waved glamorous hairstyles of the early Hollywood movie stars, served as inspiration for the elegant women’s eyewear collection. The feminine design of this frame combines opulence with lightness and rimless wearing comfort. The hand-polished golden surfaces of the temple shine with 23-carat multi-layered gold plating. The Silhouette Crystal Diva is a multifaceted, softly sparkling piece of jewelry for the eyes, which is crafted by hand in Austria. Crystal Appliqué is a unique technique that creates luminous brilliance. Silhouette crystal setters are specially trained to apply 300 finely cut crystals, with a diameter of barely a millimeter, to the temples. This process is done by hand with the utmost precision. As a result, each crystal truly sparkles where it is meant to. Thanks to an adhesive specially developed by Silhouette, the crystals gleam in supreme splendor. The limited release of the three models of the rimless Silhouette Crystal Diva Collection are available in three classic colors — Gold-Vintage Rose Crystal,...
Filed in: Eyewear
Modern Optical International Introduces 6 New Styles to Geneviéve Boutique Collection

Modern Optical International Introduces 6 New Styles to Geneviéve Boutique Collection

Value eyewear leader Modern Optical International introduces six new styles to its Geneviéve Boutique Collection for women. Our very popular Geneviéve Boutique Collection presents beautiful eyewear tastefully designed with unique accents that range from flirtatious to elegant. This ultra feminine collection combines interesting textures and details with on-trend silhouettes in a broad color palette. Feel the power of looking your most beautiful with Geneviéve Boutique. Modern Optical introduces these six new styles: Commit defines ultra chic color blocking with its streamlined stainless steel colored fronts that contrast against solid-toned handmade zyl temples. Colors: black/gunmetal, brown/gold, mauve/gold, white/silver. Size: 53-15-140. Delicious incorporates an elongated infinity symbol to signify the timeless elegance of this semi-rimless model. Multi-faceted gemstones adorn the temples for a discreet touch of glamour. Matte colors: black, brown, gold. Size: 52-19-135. Harmony balances simplistic with intricate design elements. Minimalist stainless steel fronts seamlessly transition to a laser-engraved wavelike pattern on the handmade zyl temples to expose an underlying accent...
Filed in: Eyewear
The Colorful and Charismatic 9209 by Ogi Eyewear

The Colorful and Charismatic 9209 by Ogi Eyewear

Ogi Eyewear introduces a fun and flattering combination frame in captivating colors. The 9209 Bursts of watercolor inspired streaks harmonize with coordinating colored metal temples in the 9209 by Ogi Eyewear. This feminine combination frame features lively blends of color in the translucent tinted acetate front and tips. From the smooth swooping brow to the carved stainless steel temples, this charismatic style gives a cheerful impression. Marketing Ogi Eyewear counter cards and logo blocks are available upon request. Contact Info For additional information contact Ogi Eyewear. 888.560.1060 or visit www.ogieyewear.com
Filed in: Eyewear
New Delphine & Devyn From Badgley Mischka

New Delphine & Devyn From Badgley Mischka

Badgley Mischka designs are consistently on the cutting edge of fashion in order to cater to a modern, couture customer. The latest Badgley Mischka eyewear frames capture Badgley Mischka’s exquisite runway and bridal fashions and translate that beauty into eyewear. Delphine and Devyn feature the highest quality products and design elements for two feminine, romantic looks. Delphine is a full acetate frame with a flirty cat eye shape. Spring hinges aid in a more comfortable fit. Double laminated contrasting horn acetates create an eye catching allure, which is accentuated by Swarovski crystal filigree on temples. Delphine is available in Caramel and Ebony. Devyn features a modified oval eyeshape in solid Black or translucent multi-colored Caramel crystal for a modern touch. The custom Italian acetate temples are inspired by Badgley Mischka’s use of hand painted watercolor silk on the runway. Geometric stones in contrasting colors and sizes are set into a metal base on the temple to finish the look. ABOUT BADGLEY MISCHKA Over the past twenty years, Badgley Mischka has flourished into a true lifestyle brand recognizable worldwide. To date, the Badgley Mischka label includes: Badgley...
Filed in: Eyewear
Eastern States Eyewear Introduces Five New Styles In Chantal Thomass

Eastern States Eyewear Introduces Five New Styles In Chantal Thomass

Eastern States Eyewear is proud to introduce five additional optical styles in Chantal Thomass. Noted throughout Paris for its feminine, sexy lingerie – the eyewear utilizes the identifiable features of the brand to influence its design. The flowing contours of the acetate temples are a nod to the feminine shape and silhouette. Bow ties, a theme seen throughout the brand, are often used as a subtle accent in various areas of the frame. The acetate colors demonstrate the brocade and animal print patterns seen throughout the Chantal Thomass portfolio. The upswept cat-eyes and modified rectangular shapes are a nod to the brand’s vintage influences while still graced with a modern twist. “Chantal Thomass’ brand characteristics translate incredibly naturally to fashion eyewear,” explains Jason Shyer, ESE Managing Director. “a great example of this is in coloration – brocade and animal patterns are a wonderful fit for acetate as they are incredibly feminine and head turning yet quite salable.” For additional information contact Eastern States Eyewear (800) 645-3710; web site www.eseyewear.com
Filed in: Eyewear
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