Tag Archives : European

Frame Introductions: Plume Paris by  Best Image Optical

Frame Introductions: Plume Paris by Best Image Optical

Spring is here! And, Plume Paris continues to grow its collection of unique & beautiful designs by using sleek lines, complimentary hues, and captivating details. Plume Paris eyewear, a European influenced brand, is produced keeping the wearer’s comfort in mind without sacrificing creative design and premium materials. Each model is made out of a lightweight stainless steel with a soft, silicone finish. The Plume Paris collection also has a variety of styles in order to satisfy every wearer’s fashion preference. Some frames take inspiration from the 1940-1960’s while others keep a more modern edge.   Model Autun In accordance with Plume Paris’ signature features, this season’s newest additions are true illustrations of the line’s artistic spirit. The model Autun is designed in a classic shape accented by a unique brow-bar and temples. Brand: Plume Paris Colors: M.Brown/Tan, M.Purple/Olive, M.Navy/Grey, M.Red/Blue Size: 50-18-135 Material: Stainless Steel Market: Unisex       Model Saverne Model Saverne fulfills a unique demand for semi-rimless spectacles. The elegantly-designed silhouette also features new color combinations seen throughout the...
Filed in: Eyewear
Brendel Brings Edgy Architectural Spirit To 2015 Women’s Sunwear Collection

Brendel Brings Edgy Architectural Spirit To 2015 Women’s Sunwear Collection

Tura Inc., the inventor of fashion eyewear in 1938, debuts the 2015 women’s sunwear styles from Brendel. The eye-catching frames include edgy geometric shapes, color blocking and fades, bold prints, custom acetate, Italian zyl, and cast metal décor. Starting now, retailers who pre-order the new sunwear styles and take delivery before year-end will receive special promotional pricing. “These striking models are part of the new direction for the Brendel brand, with a focus on reaching the trend-setting, self-assured woman who is influenced by the sophisticated European runway shows,” says Jelena Halliburton, Product Manager for the Brendel collection. “While European and dramatic in spirit, the rich jewel tones and fit will appeal to an American consumer.” These new progressive-friendly sun wear designs are a fantastic value for the fashion-forward woman. Worldly Prints for the Petite Woman: Style 916001 This style was crafted for the petite woman who wants to get noticed. It features a deep modern transparent front shape, juxtaposed with acetate custom laminated print temples. The cast crescent moon temple caped with a discreet logo adds to the luxurious feel of this model....
Filed in: Eyewear, Sunwear
This year, BCBGMAXAZRIA celebrates 25 years of Bon Chic, Bon Genre

This year, BCBGMAXAZRIA celebrates 25 years of Bon Chic, Bon Genre

Founded in 1989, BCBGMAXAZRIA is a premier fashion brand that blends European sophistication with American spirit, defining a fashion-forward collection for women with a dynamic sense of style. BCBGMAXAZRIA eyewear is a chic, sleek, wearable collection that lets today’s modern woman feel beautiful and effortlessly cool. The latest release includes 8 new models in a selection of powerful statement makers and classic, confident styles, including: BCBG Lanna Think Librarian with Sass. BCBGMAXAZRIA Lanna’s round, uplifting eye shape adds a sexy twist to a classic style. Thin, beautifully curved laminate temples feature the BCBGMAXAZRIA logo bar, plus a playful pop of interior color. Lanna is available in three sophisticated, translucent colors: Eggplant Horn, Smoke Black Horn, and Brown Horn. BCBGMAXAZRIA Noemi BCBGMAXAZRIA Noemi is a full acetate style offering a timeless rectangle front shape in rich, multi-faceted translucent block materials. On trend, fun colors and lacelike patterns give Noemi a youthful touch. Sculpted temples feature the BCBGMAXAZRIA logo bar. Noemi is available in Wine Marble, Black Marble, and Tortoise Multi. BCBGMAXAZRIA Chantal BCBGMAXAZRIA Chantal is the...
Filed in: Eyewear
Safilo Expands Its Presence In Eastern Europe

Safilo Expands Its Presence In Eastern Europe

The Safilo Group, the worldwide leader in the premium eyewear sector, strengthens its presence in the Eastern European markets with a new showroom in Budapest. At the ribbon cutting ceremony, which was held on April 11 and 12, Safilo showcased its new collections to its major customers and players in the eyewear industry. The new showroom, which is Safilo’s first one in Hungary, is located in western Budapest, on the first floor of a historic building called Dorottya Udvar, which in 2003 won the award for “The best office building in Budapest”. With the new showroom, which offers ample work space and is the perfect venue for business meetings, presentations and product displays, Safilo takes another step forward in its expansion in the European market, where the Group is enjoying great success. About Safilo Group The Safilo Group is worldwide leader in the premium eyewear sector for sunglasses, optical frames and sports eyewear. With an international presence through 30 owned subsidiaries in primary markets – in America, Europe and Asia – and exclusive distributors, Safilo produces and distributes its proprietary brands – Carrera, Oxydo, Polaroid, Safilo, Smith Optics –...
Filed in: Industry Info
Escape To The French Countryside In Plume Paris

Escape To The French Countryside In Plume Paris

The Plume Paris eyewear collection is a European-influenced brand designed and produced by Best Image Optical, Inc. This year, they continue to grow and expand their line of unique styles and color schemes for fans of their eclectic brand. The styles have received rave reviews and sales have increased, compared to last year’s numbers, because of their new crop of exquisite designs. Plume Paris’ models are truly works of art using high-quality materials and fine workmanship to create each frame. The Plume Paris models Vatan and Bayonne, named appropriately after the cities they are inspired by, are prime examples of this. Vatan is a small, picturesque village in Central France with beautiful, rural landscapes, unexpectedly scattered with Romanesque chateaus. The Plume Paris frame model Vatan infuses its rustic charm in this thin, lightweight, stainless steel frame combining warm colors that are idyllic for the season. At a Glance Model Name: Vatan Brand: Plume Paris by Best Image Optical Colors: Matte Green/Olive, Matte Brown/Clay, Matte Black/Silver Materials: Stainless Steel Size: 51-19-140 Market: Unisex Boasting elegant Gothic cathedrals overlooking quaint Basque architecture,...
Filed in: Eyewear
European Styling With Global Appeal

European Styling With Global Appeal

Tura, Inc., the inventor of fashion eyewear and industry trendsetter for the past 75 years, expands its Brendel eyewear collection with the introduction of new women’s ophthalmic styles. The new collection features simplified, sleek shapes, deep lenses and slim temples. Brendel reaches the fashion-conscious woman who appreciates European styling with a global appeal. The frames are ultra-feminine, colorful and tailored, with a focus on high quality materials and components. Brendel Eyewear includes 3 sub-collections: Trend Inspired – Fashion shapes that define style. Cool, refined design details for the modern woman. This includes deep shapes that are progressive friendly. Contemporary Fashion – Wearable fashion shapes that are progressive friendly. This includes feminine details, and expressive colors that add visual interest. Ornamental – Decorative details that express a woman’s individuality. Classic shapes that create balance in the frame, and deep shapes that are progressive friendly. The collection also includes fine accents on the temple with jewelry, leather, stones and textures. The latest models from Brendel Eyewear include: 903016/903017 from the Ornamental collection...
Filed in: Eyewear
Improvisation: The Latest Argyleculture Eyewear

Improvisation: The Latest Argyleculture Eyewear

Improvisation involves taking well known standards and transforming them by adding a unique element or twist. The Argyleculture “Improvisation” collection features two looks that combine bold color combinations and the latest men’s fashion trends. Sanders and Mobley offer the latest looks for the urban graduate looking to make a statement with his eyewear. Sanders is a semi-rimless frame with a metal front and color block laminated temples. The high bridge and modified rectangular eyeshape create a European-inspired look with adjustable nose pads and spring hinges for a sure fit. The accents of blue and red in the frames reflect trends prevalent in menswear, but the combination of colors also has a classic appeal. Sanders is available in Black and Brown. Mobley is a full rim acetate frame with a high bridge and large rectangular eyeshape. Metal décor on the temple as well as argyle patterned temple tip accents add to the retro feel of the frame. The triple color fade front and custom Italian acetate on the Grey/Red frame creates a unique color combination that is vivid in the hand, but becomes more muted and classic on the face. Mobley is also available in Tort/Blue, with a subtle...
Filed in: Eyewear
Introducing L’Amy Paris!

Introducing L’Amy Paris!

L’Amy America is pleased to formally announce to our clients and partners that as part of the evolution of our namesake brand, what was previously the Lunettes L’Amy collection would now be the L’Amy Paris collection. Over the coming days and weeks, you will notice more changes to our website and marketing collateral that will reflect and reinforce this new name. The objective in re-branding this collection is to maintain our already iconic and recognizable mark while simultaneously moving the brand forward. L’Amy Paris more closely reflects the growth of the brand and represents our renewed focus. Steeped in over 200 years of eyewear design heritage, the L’Amy name thrives on the founding principles of innovation and quality. What this means for existing partners, is that the L’Amy Paris collection will continue to offer European craftsmanship and styling at a competitive price. We will not falter from the level of design, quality and innovation that has come to be expected of L’Amy product. Made in France, this collection of contemporary styles is a brilliant staple of acetate, metal and combination frames. In conjunction with the launch of the new logo, we will also...
Filed in: Eyewear
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