Celebrity Sightings: Emma Stone

Celebrity Sightings: Emma Stone

0
Celebrity Sightings: Jessica Chastain

Celebrity Sightings: Jessica Chastain

Filed in: Industry Info
0
Celebrity Sightings: Lady Gaga

Celebrity Sightings: Lady Gaga

0
Celebrity Sightings: Jessica Chastain

Celebrity Sightings: Jessica Chastain

0
Polaroid – 250 influencers, 7 countries, 1 day only

Polaroid – 250 influencers, 7 countries, 1 day only

Polaroid, the leading polarized lenses brand in the mass-cool sunglass segment, is proud to present, for its spring summer 2017 collection, the largest Instagram campaign ever seen in the industry. The campaign will be carried out simultaneously in seven countries – Brazil, UK, Norway, Germany, United States, France and Italy – reaching more than 15 million users at the same time, and is just one of the activities taking place to celebrate the 80-year history of the Polaroid brand (1937-2017), leader in the technology of polarized lenses. More than 250 highly influential Instagram ambassadors in the fashion and lifestyle segment, will be the protagonists of this global campaign which, for the first time, will see an eyewear brand behind a global project with a worldwide resonance. The high-quality visual narrative created on the ambassadors’ profiles will increase the brand’s awareness, thanks to the initial posting of the images by the ambassadors and their successive trend-setting comments and support of the brand for all their followers to see. In fact, the ambassadors involved have been selected for their affinity for the brand – for its pop spirit and the cool...
Filed in: Eyewear, Products, Sunwear
0
Silhouette Celebrates the Atelier Collection at the Baccarat Hotel

Silhouette Celebrates the Atelier Collection at the Baccarat Hotel

Silhouette Introduces the Atelier Collection Individuality exquisitely expressed: The Silhouette Atelier Collection is an expression of passion and gracious living. The timelessness of the product is conveyed through precious metals and consummate craftsmanship. For over half a century, Silhouette has pursued the vision of creating the finest eyewear. Based in the heart of Austria, the expert in eyewear now adds another facet to clear design, technical precision and uncompromising quality – refined luxury. The style of the collection can be described as a mix of Jugendstil, or Austrian Art Nouveua, and contemporary purism with a noble understatement. The Jugendstil was an era in which refined objects of the highest quality were treasured. This distinct design philosophy was very much the true vision of Silhouette’s founders, Anneliese and Arnold Schmied. The models in the Atelier Collection are handcrafted, unique and supremely elegant. They are fashioned of solid 18 karat yellow, white or rose gold and polished by hand to achieve a lustrous finish. Radiant gemstones such as diamonds, rubies, and sapphires, as well as precious woods, are used as decorative elements. Additionally,...
Filed in: Eyewear, Products
LORI CARTER APPOINTED AS SAFILO’S DIRECTOR OF  PROFESSIONAL RELATIONS

LORI CARTER APPOINTED AS SAFILO’S DIRECTOR OF PROFESSIONAL RELATIONS

  SAFILO, the fully integrated Italian eyewear creator, manufacturer and worldwide distributor of quality and trust, announces today the appointment of Lori Carter to the strategic role of Director of Professional Relations for the U.S., a newly created position. The appointment is aimed at strengthening Safilo’s relationships with its stakeholders, namely customers and trade associations. It represents a further milestone in Safilo’s commitment to the success of the ECP’s in a changing market environment. Safilo’s investment will support ECP’s with breadth of expertise and dedication in developing business strategies for sustainable dispensary management. The creation of this role is part of a broader evolution of Safilo that is transforming its USA organization into a customer centric structure. With a more agile and less hierarchically driven set up, Safilo USA will be able to capture customer needs more immediately and develop faster and more flexible solutions. “Lori’s longstanding expertise in the eyewear industry and within Safilo leads her naturally to this role. Her energy, empathy and commitment are what is needed to make Safilo’s...
Filed in: Industry Info
New Product Release – XXLTM Eyewear

New Product Release – XXLTM Eyewear

A&A Optical announces the release of two new styles from XXLTM Eyewear: Gaucho and Gopher. Premium quality eyewear engineered for the man with special fit needs and endorsed by ESPN’s Ron “Jaws’’ Jaworski, XXLTM Eyewear features classic, athletic, and uptown styles. All frames have longer temples to match the ample head space in eye sizes 55 to 63. Available in titanium, acetate, semi-rimless, combinations, and 3-piece mounts. Tackle fit challenges with XXLTM eyewear. All Around Player. Modified round Gaucho mixes texture, wearable color and sleek design for a modern sophisticated style. The acetate frame features a speckled acetate with an upper textured overlay in brown, olive, and smoke. A keyhole bridge and metal rivets on the upper temples complete the look. Size: 57-19-150. To view the other new XXL Eyewear releases, visit www.aaopticalco.com. Ron “Jaws” Jaworski, legendary NFL star quarterback and ESPN analyst is spokesman for A&A Optical’s XXLTM eyewear collection. When asked why he wears XXLTM Eyewear, Jaws says: “I get more comments about my glasses and eyewear than my football content.” MARKETING: Each XXLTM frame is shipped with a case....
Filed in: Eyewear, Products
New Product Release – CrocsTM Eyewear

New Product Release – CrocsTM Eyewear

A&A Optical announces the release of two new styles from CrocsTM Eyewear and two new styles from CrocsTM Eyewear Junior Collection. CrocsTM eyewear interprets the relaxed and distinctly fun CrocsTM spirit, incorporating the unique style and creative design in terms of colors, shapes, materials and comfort of CrocsTM branded products. The collection uses an assortment of high quality materials such as ultra-lightweight stainless steel, hypo-allergenic silicone rubber and flexible polymer. Sleek & Modern. With a timeless rectangle shape, flat front and hidden hinge, CF4306 exudes modern sophistication. The stainless steel semi-rimless style is available in 20BK (black), 50BE (blue), and 80GY (grey). All colors feature colored rubber temple tips. Size: 55-17-142. Walk the Line. An elongated stripe from temple top to tip adds dimension and vibrant color to combination style CF3034. The modified oval frame with silicone rubber temples is available in 20TG (black with turquoise accent); 35VT (purple with violet stripe); and 40RD (brown with cocoa accent). Size: 52-16-138.   The CrocsTM Eyewear Junior Collection features the CrocsTM brand’s signature spirit, with the vibrant...
Filed in: Eyewear, Products
Morel releases Leaf from Koali!

Morel releases Leaf from Koali!

Leaf The name “Koali” is that of a rare plant found in the South Pacific. The Koali brand has been designed with a sophistication and purity found only in the living world. Remaining true to its core design theory, Koali interprets the striking beauty of nature and brings it to life in eyewear. The past year has brought a refreshing take on Koali and offers women trendy, comfortable, creative products that continue to be inspired by the living world. Using the fine veins of leaves, the Koali design team created an interpretation to be worn during any season. The front is outfitted in a subtle lace-like design composed completely of stainless steel. Its fluidity adds originality to the frame. The groove is found between the lace and the internal bar. The temple, made of stainless steel for its flexibility and strength, attaches to the front of the frame. As a decoration on the temple, a discreet “K” allows the adjustment of the pantoscopic angle. With this collection, Koali plays with shape and color on 5 different models.
Filed in: Eyewear, Products
MODERN OPTICAL INTERNATIONAL  Adds 4 New Styles to Modern Art Collection

MODERN OPTICAL INTERNATIONAL Adds 4 New Styles to Modern Art Collection

Value eyewear leader Modern Optical International releases four new styles for its Modern Art Collection. Modern Art makes elegance and sophistication accessible to all women. Ultra-feminine detailing and tasteful embellishments define this well-curated collection. Practical as well as beautiful, styles include highly desirable features such as spring hinges, deeper silhouettes, and silicone nose pads. With 51 styles in a diverse color palette, Modern Art designs range from sleek chic to modern vintage. Every woman deserves her very own piece of Modern Art! Modern Optical International debuts four new Modern Art styles representing a beautiful, wearable selection of contemporary designs. Texturized temples give A385 a unique tactile quality. Soft cat-eye silhouettes and subtle metal trim contribute to this style’s allure. Features: stainless steel, handmade zyl, silicone pads, spring hinges. Colors: matte black/gold/tortoise, matte burgundy/gold, matte navy/gunmetal. Size: 53-17- 135. The simple elegance of A386 makes it her most versatile accessory. Classic colors, a butterfly shape and perfectly placed gemstones work in harmony to create irresistible charm. Features: stainless...
Filed in: Eyewear, Products
MODERN OPTICAL INTERNATIONAL  Adds 7 New Styles to Modz Kids Collection

MODERN OPTICAL INTERNATIONAL Adds 7 New Styles to Modz Kids Collection

Value eyewear leader Modern Optical International releases seven new styles for its Modz Kids Collection. Modz Kids frames put a smile on everyone’s face! Kids love them for their cool styles and vibrant colors. Parents love them for their durability and affordability, making a back-up pair of glasses a viable option. With 40 styles, this collection offers an abundance of colorful choices and youthful details to reflect every child’s personality. Modern Optical International debuts seven new Modz Kids styles representing a delightful selection with mass appeal. The ABCs will come with ease when they wear Alphabet. This triple laminated handmade zyl frame features a pop of color on the interior and a woodgrain pattern on the outside temples. Other features: spring hinges, unisex appeal. Colors: black matte/lime, navy matte/sky blue, plum matte/fuchsia. Size: 45-14- 125. Balloon will light up the room! This double laminate handmade zyl frame offers a soft rectangular shape in kid-friendly colors. Other features: spring hinges, unisex appeal. Colors: burgundy/red, navy/sky blue, plum/lilac. Size: 46-17- 135. Kids, too, love retro-inspired glasses, and Puzzle delivers in a big way!...
Filed in: Eyewear, Products
SAFILO REINTRODUCES THE ELASTA OPHTHALMIC BRAND  FOR MEN IN THE U.S. THIS SPRING

SAFILO REINTRODUCES THE ELASTA OPHTHALMIC BRAND FOR MEN IN THE U.S. THIS SPRING

Safilo goes back to its roots with the Spring 2017 reintroduction of its own flagship Elasta ophthalmic collection, a leading brand dedicated to opticians for 50 years. The new collection will be targeted exclusively to men and incorporates 20 ophthalmic styles, for males ages 40 and up, who are looking for eyewear that personifies quality and styles without a designer name. Designed in the U.S. and Made in Italy of the finest craftsmanship, Elasta, an owned brand of Safilo, has always been favored by opticians and patients alike for its quality, reliability and well-designed and timeless styling that is well suited for a broad customer base and for the incomparable comfort and innovation offered by the collection’s variety of Elasta hinge offerings. The collection can best be described as modern but not trendy, functional with attention to detail, and strong and durable for a perfect fit. “Safilo is excited to reintroduce the Elasta men’s ophthalmic brand in the U.S. market this spring at our customers’ request. The Elasta spring hinge introduced innovation to the eyewear industry in 1967 and is widely acclaimed for being one of Safilo’s greatest inventions. The hinge has...
Filed in: Eyewear, Products
Vision Expo East 17′ Post Show

Vision Expo East 17′ Post Show

  As preliminary numbers roll in, International Vision Expo East 2017 has officially been labeled a success with reports of increased buying activity and media buzz. This year’s event was held at the Javits Center in New York, NY (Education: Mar. 30-Apr. 2; Exhibition: Mar. 31-Apr. 2). Validated attendance numbers will be released in May following the show’s official audit. “We’re thrilled with the feedback that has come in, both during the show and from attendees and exhibitors who have reached out since,” said Melissa Ashley, Senior Vice President of Reed Exhibitions. “Some exhibitors have noted their strongest sales activity in years, and attendees have indicated strong buying activity as well as positive feedback on the eyewear and lens technology offerings available.” “My staff and I attend this show every year,” said Dr. Eric Bass of the Dr. Bass Vision Center in Westminster, California. “Vision Expo is the best place to see the most comprehensive collection of frames, lenses, lab and exam equipment in a comfortable setting.” This year’s show brought together exhibitors, attendees and media for more events than ever before. The first Vision Expo Press...
Filed in: Editorial
MODERN OPTICAL INTERNATIONAL  Introduces 6 New BMEC Styles

MODERN OPTICAL INTERNATIONAL Introduces 6 New BMEC Styles

Value eyewear leader Modern Optical International releases six new styles for its BMEC (Big Men’s Eyewear Club) Collection. Style has no size! That’s why, more than ever, men seek eyewear that delivers both comfort and fashion. As the demand for bigger-sized eyewear grows, BMEC, Modern Optical’s very popular collection for larger men, dominates this market niche. BMEC offers masculine styling, quality construction, and great value to this underserved demographic. Designed to maximize comfort, sizes range from 52mm to 62mm and longer temples measure up to 160mm. Materials include TR90, stainless steel, handmade zyl, metal trim, spring hinges, and silicone nose pads. With 71 BMEC styles to choose from, ECPs can offer today’s BIG guys eyewear choices they'll be proud to wear! Modern Optical International debuts six new BMEC styles. Mixed materials, matte finishes, spring hinges, multiple size options, and upscale temple treatments enhance this collection’s broad appeal. BIG Bolt will strike a chord with the stylin’ guy. Two-toned color fades, a keyhole bridge, and deep rounded fronts embody today’s eyewear trends. Includes spring hinges. Colors: black fade, grey/brown...
Filed in: Eyewear, Products
© 2017 C&E Vision's Industry News Feed. All rights reserved.
Service Provided By CandE Vision Services.