New Product Release – XXLTM Eyewear

New Product Release – XXLTM Eyewear

  A&A Optical announces the release of new styles from XXLTM Eyewear: Bearcat and Mastodon. Premium quality eyewear engineered for the man with special fit needs and endorsed by ESPN’s Ron “Jaws’’ Jaworski, XXLTM Eyewear features classic, athletic, and uptown styles. All frames have longer temples to match the ample head space in eye sizes 51 to 63. Available in titanium, acetate, semi-rimless, combinations, and 3-piece mounts. Tackle fit challenges with XXLTM eyewear. All Star. Sleek in design and shape, Bearcat plays with gradient color in shiny acetate. The modified rectangle frame is available in black, black demi (with gradient browns), blue demi (with blue and brown undertones). Bearcat is available in two sizes: 58-17-150 and 60-17-155. ...
Filed in: Eyewear, Products
New Adventure-Bound Polarized Sport Sunglass: the Australia1 from XX2i Optics

New Adventure-Bound Polarized Sport Sunglass: the Australia1 from XX2i Optics

Renowned casual and performance eyewear company XX2i Optics, is thrilled to unveil the newest adventure-oriented sunglass in the brand’s performance lineup: the Australia1. Featuring 8K polarized lens technology and equipped with an interchangeable temple arm / strap system, the Australia1’s highly versatile features make it the perfect sunglass for everything from leisurely to intense outdoor activities. “This is one sunglass that any sporting enthusiast will love and be able to use on so many different kinds of outdoor adventures,” said Paul Craig, President of XX2i Optics. “Our athletes and weekend warriors inspired us to create a product that was ready for all types of conditions, no matter how intense. The design team put their heads together and invented something really beautiful, as well as incredibly practical. The response we are getting from cyclists, climbers, adventure racers and even motorcycle riders is outstanding. This is truly the most versatile sunglass we have ever unveiled.” Along with an interchangeable and adjustable strap, the Australia1 incorporates a removable padded insert for extra protection against the elements, which is perfect for contact lens wearers and people suffering from dry eyes. The sturdy frame features a unique wraparound style for enhanced peripheral vision, and these frames come standard with XX2i Optics’ award-winning polarized lenses, ensuring the utmost optical clarity. “These are a great pair of shades that wrap well,” shared Brett Muratori from the Journey Adventure Racing Team.  “The foam inserts are a great feature to keep road dust and other debris out! Very cool addition to some already cool shades.” The Australia1 is designed to fit all face sizes, and is available in three top selling color combinations: Matte Black, Matte Tortoise, and White & Black. Like all XX2i shades, the Australia1 comes with a 365-day money back guarantee and a lifetime frame and lens warranty. Get your own Australia1 today on XX2i.com!  About XX2i Optics High quality performance and casual eyewear at an excellent price • Winner of Gear Institute’s “Best Value” Award and Outside Magazine’s “Killer Value” Award • Lifetime Warranty •www.XX2i.com ...
Filed in: Eyewear, Products, Sunwear
ESE’S EXCES EYEWEAR BOWS SEVEN NEW STYLES

ESE’S EXCES EYEWEAR BOWS SEVEN NEW STYLES

Eastern States Eyewear has announced the release of seven optical styles within its Exces Eyewear collection. The new collection sees the addition of three styles to the brand’s Core collection and four to its elegant Princess division. The core styles are comprised of three youthful, colorful creations featuring intriguing acetate laminations and fades that smartly contrast with bright, multi toned metal shades. Exces also focuses on supplying ladies’ size needs with an acetate style in a 49mm eye size and a stainless steel model in a 54 eye size. The additions to Exces’ Princess division are comprised of one plastic and three metal styles. All are graced with elegant treatments and rhinestone enhancements with feminine shapes deep enough to handle all progressive lens needs. Gold and silver bases are coated with a mix of brown, lavender, black, navy and anthracite shades. For more information, contact Eastern States Eyewear at 800-645- 3710 or on the web at www.eseyewear.com. ...
Filed in: Eyewear, Products
The HIPAA Question We are All Asking

The HIPAA Question We are All Asking

Part 1 Here’s a scenario: A practice gets a scathing online review by an unhappy patient. The doctor writes a polite response explaining her side of the story and offering an apology for the misunderstanding.  The patient sues the doctor for violating his confidentiality.  It’s what nightmares are made of. But does this patient have a case? What does HIPAA dictate about responding to online reviews? This new reality invokes quite a bit of uncertainty about if and how you can respond to negative reviews without violating HIPAA and what exactly implies consent.  So, we are going to (try to) clarify things a bit by taking a deeper look at the issues at hand.   First things first. You shouldn’t avoid responding to reviews because you are weary of HIPAA.  The question is not whether to respond but how to respond and truthfully, the answer isn’t cut and dry. There are (at least) two sides that should be considered and each practice will have to choose for itself how strict it will be.   Implied consent? THE pivotal question we face is whether a patient posting a review of your practice, especially if it includes details about a visit, constitutes implied consent and whether this will suffice in a court of law.   On one side, according to HIPAA expert, Dr. Joe DeLoach, as long as no protected health information (PHI) is revealed, a patient could be expressing an implied consent by initiating a post about services received, therefore if you reply without including any patient or personal medical information you could be in the clear. He warns to steer clear of answering medical questions or specific complaints that address personal information – stick to generalities and address specifics over the phone. He also recommends that practices include a statement in the office policy that it does communicate with patients through websites and social media but never releases PHI. On the other side, there is literature that states that while a patient may refuse to agree with your privacy policy, that does not remove your obligations under HIPAA to fully protect that patient’s privacy – including even acknowledging that the person is a patient – without express authorization from the patient. Another issue is that a complaint specifically referring to a product such as glasses or contacts may not technically admit to being a patient (anyone can come in with a prescription and purchase eyewear). As you can see, there is not a definitive answer when it comes to consent and when it comes down to it, in the unlikely event that a patient takes you to court, that is where it would ultimately be decided.  In Part 2 in this series on the HIPAA question, I will provide some advice on safe ways you can respond to reviews that will both maintain your integrity (and your image) and steer clear of potential HIPAA violations. However you look at the issue, the more reviews you have, the more positive reviews you will have to drown out those complainers, so the goal is to get more reviews. Need some help with your review strategy? We’re expert in that arena. Contact me today at daniel@eyecarepro.net or phone (412) 532-6542. ...
Filed in: Editorial
Etixx – Quick-Step Pro Cycling Team Valiantly Concludes 2016 Tour de France

Etixx – Quick-Step Pro Cycling Team Valiantly Concludes 2016 Tour de France

As the Official Sunglass of the Etixx – Quick-Step Pro Cycling Team, Rudy Project is proud to recognize the riders and staff for their valiant efforts in the 2016 edition of the Tour de France. Through all 21 stages the team demonstrated relentless strength and perseverance, traits which earnedthem a stage victory and placed a rider in the General Classification Top 10. The team began the Tour on a high note as Julian Alaphilippe held the White (Youth) Jersey for an impressive five days straight, followed by Marcel Kittel’s exhilarating sprint victory in Stage 4. Dan Martin also asserted the team’s dominance in the mountains, moving himself up in the GC standings and giving Etixx – Quick-Step the rare opportunity to not only ride for sprint stages, but also the overall win. History was even made when Alaphilippe and Tony Martin broke away from the peloton in Stage 16, riding 170 kilometers as a duo and at one point extending their lead to six minutes. Their efforts earned them both the Most Aggressive Rideraward that day, a first in the Tour’s history. When it was all said and done, Marcel Kittel earned the runner up spot in the battle for the Green (Points) Jersey and Dan Martin found himself in 9th place overall. This was a career best result for Martin, and was also the best finish for an Irishman in the Tour since 1992. Like all cycling races, the Tour was unpredictable and brought the team some undesirable mishaps. During the final kilometers of the last stage, Tony Martin had to abandon due to injury, and a broken pedal followed by a flat tire rid Marcel Kittel of his chances to sprint in Paris. Although unfortunate, the team kept their heads up and concluded the race with nothing but sportsmanship and dignity. Race conditions are unreliable, but the team was protected by Rudy Project’s top end performance and casual eyewear throughout the 21 stages. First debuted by the riders in early July, the Special Edition Tralyx XL performance and Spinhawk casual models feature Etixx – Quick-Step’s signature graphics combined with Rudy Project’s award-winning optical technology. The Tour may be over, but the team is looking forward to the remainder of their season wearing what Cycling Active calls a “perfect 10 out of 10.” Grab your own pair of Etixx – Quick-Step glasses today!  About Rudy Project Italian Crafted Sunglasses, Helmets, Googles, + Rx/Prescription Eyewear Since 1985 • 5-Time #1 Most-Worn Aero / TT Helmet at IRONMAN® World Championships • Unbeatable Replacement Lens Guarantee • www.e-rudy.com   ...
Filed in: Industry Info
Celebrity Sightings: Olivia Palermo Wearing Fendi EyeShine

Celebrity Sightings: Olivia Palermo Wearing Fendi EyeShine

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Fueling Athletic Passion – XX2i Optics Partners with BibRave

Fueling Athletic Passion – XX2i Optics Partners with BibRave

  Award winning polarized performance and casual eyewear company, XX2i Optics, is proud to announce their continued partnership with online race resource and innovative ambassador company BibRave. Together, they will introduce a wide array of sunglass options to vetted representatives and social media influencers within the running community. “Runners are a perfect match for XX2i Optics. They are discerning, value conscious consumers that appreciate top quality eyewear at a reasonable price,” said Paul Craig, President of XX2i Optics. “You don’t need a lot of cash or fancy gear to step outside your front door for a run, and that’s why XX2i Optics has grown so quickly within the running world. We pride ourselves on crafting amazing sunglasses with even more amazing warranties, something that was even recognized by Outside Magazine when they honored us with their ‘killer value’ designation. BibRave has allowed us to extend our reach by getting our glasses in the hands of top end running ambassadors.” BibRave’s testers and authentic reviewers give endurance sports brands, like XX2i Optics, the opportunity to work alongside digitally savvy runners, also referred to as “BibRave Pros.” After spending several hours racing and training with XX2i’s glasses, each Pro writes an extensive blog review and provides excellent social media promotion. In addition to promotional content from individual BibRave ambassadors, XX2i Optics has sponsored four separate #BibChats, which are weekly Twitter chats focused on various topics associated with running and running gear. Due to the success of these educational programs that speak directly to potential consumers, it was an easy decision for XX2i Optics to renew their relationship with BibRave for 2016. “XX2i has provided our BibRave Pros with some seriously high-quality eyewear,” said Tim Murphy, Co-Founder of BibRave. “A lot of runners don’t know how important having good sunglasses can be, and many think quality means super expensive. Having XX2i as a sponsor has opened up their eyes to the benefits of wearing cool shades, and has proven that you can get fantastic eye protection and style without breaking the bank.” XX2i is looking forward to their upcoming sponsored #BibChats, which will take place on August 16th and November 22nd. These Twitter chats are open to the public, and are a fun way to stay informed about the latest running gear.  Follow XX2i & BibRave on Twitter to join in the fun & Get your own XX2i Optics Here!  About BibRave BibRave works with races and brands to help them engage with runners and ultimately drive more sales and registrations. Through their large network of running bloggers, BibRave Pros, and their popular Twitter event, #BibChat, BibRave helps endurance brands and races go beyond simple advertising and truly connect with more runners. The company’s consumer facing-product is a race review site where runners can learn about a race before signing up, and leave feedback after the event. The company launched in late 2013 in the Midwest and is now based in Portland, Oregon.  About XX2i Optics High quality performance and casual eyewear at an excellent price • Winner of Gear Institute’s “Best Value” Award and Outside Magazine’s “Killer Value” Award • Lifetime Warranty •www.XX2i.com ...
Carrera Sponsors World Premiere of Suicide Squad

Carrera Sponsors World Premiere of Suicide Squad

Carrera is excited to announce their sponsorship of Warner Bros. Pictures’ world premieres of “Suicide Squad,” in New York City on August 1st and at the European premiere in London on August 3rd. The film opens worldwide beginning on Friday, August 5th. The popular eyewear brand found “Suicide Squad” to be an ideal fit; starring in the film as the Joker, Academy Award-winning actor, musician, director and entrepreneur Jared Leto is also Carrera’s 2016 brand ambassador. Carrera found the pairing irresistible, with Leto appearing at once as a rebellious comic-based Super-Villain from the world of film fiction, and the perfect embodiment of a real-world maverick. Paying tribute to the match with their new Maverick collection, the company was eager to help launch the movie in style—on the red carpet.       ABOUT SUICIDE SQUAD From writer/director David Ayer comes “Suicide Squad,” starring Oscar nominee Will Smith, Oscar winner Jared Leto, Margot Robbie, Joel Kinnaman and Oscar nominee Viola Davis. Based on the characters from DC, the film also stars Jai Courtney, Jay Hernandez, Adewale Akinnuoye-Agbaje, Ike Barinholtz, Scott Eastwood, Cara Delevingne, Adam Beach, and Karen Fukuhara. It is produced by Charles Roven and Richard Suckle, with Zack Snyder, Deborah Snyder, Colin Wilson and Geoff Johns serving as executive producers. Warner Bros. Pictures presents, an Atlas Entertainment production, a film by David Ayer, “Suicide Squad.” The film will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. The film opens worldwide in 3D, and in 2D, and in select IMAX 3D theaters August 5, 2016. “Suicide Squad” is rated PG-13 by the MPAA for sequences of violence and action throughout, disturbing behavior, suggestive content and language. www.suicidesquad.com ABOUT CARRERA: Carrera is a worldwide, lifestyle and sport eyewear brand, dedicated to the unconventional and independent minds. Fearless enough to go their own way. Brave enough to make it happen. Since the inception of the brand in 1956 its founder, Wilhelm Anger, decided to name his sport goggles company after the longest and most dangerous race in the world, the Carrera Panamericana. Carrera have always believed that passion is the fuel that drives people and that passion has been deeply rooted in the brand. Find out more at carreraworld.com ...
Filed in: Industry Info
Juicy Couture Fall/Winter Eyewear

Juicy Couture Fall/Winter Eyewear

Juicy Couture is a glamorous, irreverent, and fun lifestyle brand for the decidedly fashionable. The brand turns 21 this year and is still embracing the effortless attitude of its Los Angeles heritage. Juicy discovers the couture in the everyday, and delivers an element of surprise in all of its designs. The Juicy girl is a style seeker and a jet setter. She is a global muse living the life of an off-duty celebrity, right down to her eyewear collection for Fall/Winter 2016. This fall sees our Juicy girl chasing towards her favorite style season. She embraces a renewed sense of glam with a closet full of style and her favorite fashion staples, including eyewear. JUICY 586/S The Juicy girl favors bold high-impact embellishments like this dazzling oversized gold chain-detailing found on the metal temples of the Juicy 586S sunglasses, which was inspired by a Juicy Couture necklace. The fashionable square shaped acetate front is complemented by playful metal crown detailing near each upper corner of the frame as well as luxurious acetate temple tips. Offered in black as featured above. JUICY 582/S and JUICY 166 Mixing effortless L.A. style with luxe details, both the Juicy 582/S sunglasses and Juicy 166 optical frame share an intricate gold chain link design, inspired by a Juicy Couture necklace, which stylishly connects the endpieces of each frame to the refined temples. The Juicy 582/S features a tear drop aviator shape with a double bridge in metal and is available in gold ivory (pictured), rose gold, brown pink Havana and Silver Black. The Juicy 166 optical frame is offered in a fashionable rectangle shape in acetate and is offered in pink Havana (pictured), Havana Red, Black and Havana Cyclamen. JUICY 584/S The Juicy girl likes to express her personal and irreverent attitude with a bold and distinctly modern materials mix that embraces the inherently cool and effortless Juicy heritage. The Juicy 584/S provides jet-setting style with its striking rectangular shape contoured in acetate along the upper profile of the frame and polished metal along the lower rims. ABOUT SAFILO GROUP: The JUICY COUTURE collection of sunglasses and optical frames is produced and distributed by Safilo Group, the fully integrated Italian eyewear creator and worldwide distributor, whose heritage in eyewear product creation and manufacturing dates back to 1878: a story of innovation and cutting-edge capabilities, the result of time, effort, skill, and dedication. To pass on the company’s precious heritage to future generations, while modernizing it for future sustainability, Safilo has established the “Eyewear Product School”, assuming its important responsibility in the industry. Product design, development, and manufacturing capabilities are at the heart of the “Safilo Eyewear Product School”, coupled with passion, craftsmanship and innovation. The “Safilo Eyewear Product School” consists of a three-year apprenticeship combining theory and practice, for up to ten apprentices every year. It aspires to form a new generation of Eyewear Product Directors who will carry forward the passion and savoir-faire of the more than centenary tradition of highest quality Eyewear. ...
Filed in: Eyewear, Sunwear
FOSSIL INTRODUCES FALL/WINTER 2016 EYEWEAR COLLECTION

FOSSIL INTRODUCES FALL/WINTER 2016 EYEWEAR COLLECTION

Fossil, the American watch and lifestyle company creatively rooted in authentic vintage and classic design, introduces its Fall/Winter 2016 eyewear collection manufactured by Safilo Group. Inspired by creativity and curiosity, the newest eyewear styles celebrate the brand’s vintage design roots while updating it with the clean lines and modern looks of today. This fall, Fossil raises a golden-roasted marshmallow to adventure inspired accessories, and hits the camping trail with stylish must-haves for classic(ish) guys and (tom)girls. The eyewear map to autumn has all roads leading to leather alternative accents with frames offered in rich colors including saddle browns, night-sky charcoals, camp-fire reds and stone grays for a new tribe of finders, seekers, survivalists and curious minds. FOS 2000/L/S No expedition would be complete without the stylish Fossil 2000/L/S unisex aviator sunglasses that meet at the crossroads where fashion meets function. Eye-catching leather lines encapsulate the exterior of these face flattering metal frames leaving only the double bridge exposed. Metal rivets inspired by the iconic Fossil diamond logo complement the sleek metal temples. Offered in light gold with brown gradient lenses (pictured above) and dark ruthenium with brown gradient lenses. FOS 2041/S Soaking up the outdoors is always “in” when wearing these distinctive square-shaped sunglasses with an acetate front, diamond-shaped metal rivets (reminiscent of the Fossil logo) and injected temples sporting stylized arrow-shaped inserts in vegan leather. These curiously appealing shades for men are offered in striated gray with a gray lens (pictured above), Havana with a brown lens and black with a gray lens. FOS 2040/S The adventures begin in these flattering women’s sunglasses with a square-shaped acetate front and injected temples inspired by the Fossil diamond logo and accented by faux leather inserts. Available in beige with a brown gradient lens (pictured above), Havana with a brown gradient lens and black with a gray gradient lens. FOS 6076 The classic(ish) guy will always be headed in the right direction with the Fossil 6076 optical frame. These vintage-inspired rectangular-shaped specs deliver spirited styling in handmade acetate along the brow bar and nose bridge while clean metal lines flank the bottom. Arrow-shaped temples in leatherette, inspired by the Fossil diamond logo, provide a modern vintage twist. Offered in Havana (pictured above), striated gray and black. FOS 6075 It’s easy for (tom)girls to find their fashion compass while wearing these optical frames that easily earn a style badge. These head-turning square-shaped optical frames, fashioned in handmade acetate, are offered in red horn (pictured), Havana and black, and are complemented by arrow-shaped temples in faux leather. The Fossil logo and the brand’s iconic diamond shape end pieces are done in high-relief metal for extra appeal. The FOSSIL eyewear collection is produced and distributed by the Safilo Group.   ...
Filed in: Eyewear, Products, Sunwear
Wiley X to Highlight Exciting New Sunglass Models at ICAST 2016

Wiley X to Highlight Exciting New Sunglass Models at ICAST 2016

Among the full line of sunglasses eyewear innovator Wiley X®, Inc. will display at the upcoming 2016 ICAST show (booth #1021) are four new models sure to “catch” the attention of serious fresh and saltwater fishermen across the country. Each of these new models features Wiley X’s advanced Filter 8™ polarized lens technology, providing anglers with the ability to read the water and spot weedbeds, drop-offs, schools of bait and even fish hanging out under docks. One of these new styles is the bold Climate Control™ WX Boss featuring the Wiley X’s patented, removable Facial Cavity™ seal to block out wind, airborne debris and reflected light while enhancing the fish-spotting benefits of Wiley X’s polarized lenses. With its Matte Black frame and amber-tinted Gold Mirror lenses, the WX Boss gives anglers a unique combination of style and on-water performance. Lightweight and comfortable for all-day wear, the Rx-ready WX Boss is ideal for Medium to Large head sizes. Three new Rx-ready Active Lifestyle Series styles are also joining Wiley X’s “fishing family” for 2016 — the WX Omega, WX Hudson and WX Rebel with Realtree™ XTRA® Camo Frame.   The WX Omega features a rubberized nose bridge for added comfort and non-slip grip during hot and sweaty fishing action. This model’s Matte Black frame — designed for Medium to Large head sizes — is fitted with Wiley X’s amber-tinted Polarized Emerald Mirror lenses. Wiley X’s WX Hudson matches a clean and classically styled Matte Black frame with Wiley X’s Polarized Platinum Flash lenses. With its green-tinted lenses, the WX Hudson delivers versatile fishing performance across a full range of light and water conditions. The frame, designed for Small to Medium head sizes, features a keyhole bridge design and stylish accent emblems on the temple corners for a comfortable fit and good looks. Outdoor sportsmen will love Wiley X’s new WX Rebel with Realtree™ XTRA® Camo frame and Polarized Smoke Green lenses. Using proprietary printing technology, this new camo pattern blends perfectly year round in a variety of seasons and outdoor habitats, making it an ideal choice for hunters, shooters and anglers alike. This stylish and comfortable frame is ideal for Medium to Large head sizes. In Wiley X tradition, each one of these new styles provides protection that goes far beyond the harmful rays of the sun.  All adult Wiley X sunglass styles meet stringent ANSI Z87.1 High Mass and High Impact Safety standards, as well as being certified to EN.166 international safety standards, for advanced protection against flying lures, sling shotting hooks and other dangers encountered on the water.  Wiley X is the only premium sunglass brand with this level of protection across its product line, a big reason why Wiley X eyewear is worn by top professional anglers such as 2016 Bassmaster Classic Champion Edwin Evers, BASS Elite Series angler Stephen Browning, FLW Pro Bass anglers Scott Ashmore and Cody Kelly, amongst many others. To learn more about these new 2016 models appearing at ICAST, or the company’s extensive line of advanced eyewear providing fishermen with clear vision and Absolute Premium Protection — visit www.wileyx.com. ...
Filed in: Eyewear, Products
OMEGA AND MARCOLIN GROUP ANNOUNCE PARTNERSHIP

OMEGA AND MARCOLIN GROUP ANNOUNCE PARTNERSHIP

OMEGA, the iconic Swiss watchmaker, and MARCOLIN GROUP, among the worldwide leading eyewear company, have agreed to an exclusive collaboration to create OMEGA branded sunglasses. The first summer collection will be available exclusively in OMEGA boutiques around the world from August 2016 with inspiration for the sunglasses taken from OMEGA’s strong heritage and timepiece design. This has enabled many aesthetical and technical design details that make each pair unique. OMEGA and MARCOLIN GROUP have worked closely together to co-design the eyewear collection and their shared commitment to quality, luxury and precision has ensured that the highest standard of product has been reached. Similarly, both groups are known for their principles regarding innovation and progressive thinking. With that in mind, there has been a determined attempt to offer customers new products with original touches. Commenting on the launch, Raynald Aeschlimann, President & CEO of OMEGA, said: “This is an exciting step for OMEGA because it leads our brand into new areas of creativity. With our long history, there is real brand substance and authenticity to work with and we have ensured that it is truly represented in every pair of sunglasses. It’s also been beneficial to share this project with MARCOLIN GROUP, as their renowned expertise and background with high-level brands has allowed us to produce some fantastic products. For customers, this is a chance to find new ways to express personal style and a passion for our brand”. Maurizio Marcolin, Style and Licensing Officer MARCOLIN GROUP, affirmed: “We are very pleased to have reached this agreement with OMEGA and proud to be selected as a partner in the debut of the company’s eyewear category. It is a confirmation of our unique ability to interpret the brand’s DNA and convey it in the design of each eyewear style”. About OMEGA OMEGA, the prestigious Swiss brand and member of Swatch Group Ltd., the world’s leading watch manufacturer, was founded in 1848. For more than 168 years, the brand has been synonymous with excellence, innovation and precision. OMEGA has always been defined by its pioneering spirit, demonstrated by its conquests of the oceans’ depths and space. Today, OMEGA continues to make technical and watchmaking history with state-of-the-art ingenuity in areas as diverse as sports timing, anti-magnetic technology, and design. About MARCOLIN GROUP MARCOLIN, among the worldwide leading companies in the eyewear industry, stands out for the pursuit of excellence, the continuous innovation and the unique ability to faithfully combine design and Italian craftsmanship with the DNA of each brand. The brand portfolio includes: Tom Ford, Balenciaga, Moncler, Ermenegildo Zegna, Agnona, Montblanc, Roberto Cavalli, Tod’s, Emilio Pucci, Swarovski, Dsquared2, Diesel, Just Cavalli, Covergirl, Kenneth Cole New York, Kenneth Cole Reaction, Timberland, Guess, Gant, Harley-Davidson, Marciano, Catherine Deneuve, Skechers, Bongo, Candie’s, Rampage, Viva, Savvy, Marcolin, National and Web. In 2015, the company sold about 14,3 million eyeglasses. www.marcolin.com ...
Filed in: Industry Info
Styles by Clariti

Styles by Clariti

A6350 Keep your eyes protected this summer! Our AirMag line offers the perfect frame for you with A6350 which includes a polarized magnetic sun clip that’s designed in these classic colors; Steel Gun & Steel Black! AP6432 Lie on the beach with Style! AirMag AP6432 Mirrored lenses are iridescent, and made with TR90, a fine lightweight material. These have invisible magnets with a secure hold so they never move out of place. Try yours on in Black with Green Mirrored lenses, Tortoise with Brown/Gold Mirrored lenses & Navy with of course Blue Mirrored lenses! Your perfect accessory against the summer’s rays! A6351 With detail cut into every curve, this Aviator frame will do double duty. AirMag A6351 is included with a polarized magnetic sun-clip that guard against UV Rays. Try yours on in Steel Gun and Steel Black and see how perfectly this frame fits! AP6431 Try on AP6431 with its gorgeous mirrored lenses; this AirMag comes with a polarized magnetic sun-clip that reduces your exposure to harmful UV Rays! AP6431 is a light weight frame with the option of Purple, Golden Pink or Green Mirrored lenses, which complement perfectly with these shades: Black, Black/Red and Café Latte! AP6433 These AirMag frames are Perfect to help avoid the summer heat!  AP6433 are whimsical and designed with style! They include a polarized magnetic sun-clip to keep your eyes free from harmful UV Rays. These mirrored clip-on lenses come in Amber, Turquoise, and Green which look stunning with Black, Dark Tortoise and Black/Grey! ...
Filed in: Eyewear, Products
Liberty Sport joins the American Motorcyclist Association

Liberty Sport joins the American Motorcyclist Association

Liberty Sport is excited to announce that is has been approved as a Business Member to the American Motorcyclist Association (AMA). Founded in 1924 with over 235,000 members across the USA, the AMA is the only national organization dedicated to serving all of America’s motorcyclists and with a mission of promoting the motorcycle lifestyle and to protect the future of motorcycling. This is a compliment to the sponsorships in the motorcycle community that Liberty Sport already has with both the Veterans Charity Ride to Sturgis and VRIDETV Canada. “Performance eyewear that not only enhances the rider’s vision and but offers vision protection and a comfortable fit under a helmet is critical to motorcyclists’ safety and enjoyment. With a diverse range of Rx-able eyewear available, Liberty Sport has a unique collection of product that is engineered to meet the demanding vision needs of motorcyclists,” says Angela Gerber, Marketing Manager at Liberty Sport. “We are looking forward to partnering with the AMA to help support their mission of promoting the motorcycle lifestyle with our extensive motorcycle eyewear collection.” Each of the products in the Motorcycle Collection from Liberty Sport offer a technology solution to various conditions encountered while riding from changing light conditions, to wind and debris protection and includes an ANSI Z87.1 impact rated protection option, all able to accommodate a prescription. Products in this collection are from the Switch line, Rider Collection and Driver Collection. The Switch Collection comes as a two lens kit featuring one polarized and one low light rose amber with clear and other lens tints available to manage changing light conditions and is a unique multiple Rx solution. The ANSI Z87.1 rated protection offered by the Rider Collection feature our Powered by SwitchTM Technology. This technology offers removable magnetic side shields to protect your eyes from wind and debris and feature our Ultimate Driver Sunset lens with full UVA and UVB protection. If its full eye protection needed, the Driver Collection provides a full eye cup solution for ultimate wind protection while riding. To view the full collection, please visit our website at www.libertysport.com. About Liberty Sport, Inc. Liberty Sport is the leading manufacturer and distributor of Sport Protective, Performance Sunwear, Active Eyewear and functions as the Complete Rx Sport Vision Resource. Our dedication to research, engineering and technology places Liberty on the cutting edge of Rx-able protective eyewear solutions for sports of all kinds and continues to expand its reach into motorcycling. With distribution through eye care professionals and leading optical chains worldwide, Liberty Sport is committed to promoting awareness for sports eye injury prevention and providing technologically advanced eyewear solutions. To view the full range of eyewear solutions, visit www.libertysport.com and follow us on social: Facebook: fb.com/LibertySport29; Twitter: @LibertySport29; Pinterest: Liberty Sport; Instagram: Liberty.Sport. Performance Eyewear Solutions – Authentic since 1929. ...
Filed in: Industry Info
The Maverick Movie – The World Needs Mavericks

The Maverick Movie – The World Needs Mavericks

Carrera launches today the Maverick Movie. The final video, the result of thousands entries from all over the world, portrays the three winners of the competition: Danee Marmolejo, a parkour athlete from Mexico; Kiptoe (aka Matt Dean), a visual artist from Los Angeles; and SiairaShawn, a singer from San Francisco. These are the bold and unconventional Mavericks that Jared Leto and Carrera chose as the protagonists of the video. The video was shot in L.A. by director Christian Larson and is curated by Jared Leto. The Mavericks are described in a very authentic and fresh way to clearly define who they really are – people who inspire, who don’t accept “no” for an answer, people who are not afraid of chances and breaking the rules. http://www.carreraworld.com/video-maverick- movie ...
Filed in: Industry Info
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