Wood U?

Eastern States Eyewear is proud to announce the launch of Wood U? – a new concept from Black Forever Eyewear.  Wood U? features a plastic construction that is graced with a wooden finish so realistic that even savvy buyers often are surprised to learn that the construction of these models is actually plastic.  The construction is also beneficial to opticians because the temples are all easily adjustable and heat will not damage them (whereas standard wood presents more challenges in this regard).

Black Forever Eyewear, Wood U? FramesWood U? is defined by its variety of chunky modern shapes with very nuanced cuts, contours, and metal adornments.  Several wooden colors grace the collection including bark, mahogany, walnut, and nutmeg.  Its design influenced by the young, artistic flair of downtown New York City, both Wood U? and Black Forever are ideal for men and women who desire a unique retro vibe with a modern flavor.

“Wood U? is the next stage in our development of the philosophy that originally inspired us to create Black Forever,” explains Paul Shyer, ESE President.  “That goal is to provide the most fashion conscious of our young, eclectic consumers with a smart collection that puts them ahead of the style curve.”

For additional information contact Eastern States Eyewear (800) 645-3710; web site www.eseyewear.com

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