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Morel releases Abelia from Koali

Morel releases Abelia from Koali

The tubular flowers and variegated foliage of the Abelia bush have inspired a range of modern, colorful and light combination frames, in which the acetate blends into the stainless steel. This twin-material combination consists of two eyepieces in grooved acetate fixed to a colored stainless steel bar. This novel frame reveals a colored line (stainless steel) on top of the eyeshape, and the lower part of the acetate front is held in place by a nylon-wire fitting for greater lightness. The frames feature outstanding color work: exclusive Koali acetate made up of strands in opaque shades and embedded in a transparent colored base to produce a rich, intense look. Abelia is available in 3 lightweight models featuring generous shapes as well as a range of blended tortoiseshells and bright colors: purple, ultramarine, fuchsia, raspberry and celadon green. All combinations emphasize the transparency of the material, offering elegant and refined frames in a range of sizes (49, 49, 51). Koali Abelia
Filed in: Eyewear, Products
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Havaianas expands the launch of its first eyewear collection  worldwide

Havaianas expands the launch of its first eyewear collection worldwide

In partnership with Safilo, the brand grows its portfolio by presenting more than 80 sunglasses proposals The Havaianas Eyewear collection is one of the greatest announcements from the brand. Launched in August 2016 as avant-première in Brazil – Havaianas birthplace – the collection is ready to conquer the world! The eyewear collection is full of colors on great shapes, expressing all the fun and Brazilian mood already recognized and admired around the world in an unprecedented partnership with Safilo. The glasses bring the spirit of the Brazilian summer with many colors and surprising combinations, which, as well as flip-flops, are great for wearing from sandy beaches to urban centers. The line features four best-selling shapes of sunglasses with a variety of sizes and countless color combinations, baptized with names of famous Brazilian beach destinations: Rio, Paraty, Trancoso and Noronha. The collection represents the essence of Havaianas translated into eyewear: the sunglasses feature Havaianas comfortable rubber finishing with the famous rice pattern present in the sole of the flip-flops. On top of these four styles, the collection has a special style called Brasil, the...
Filed in: Eyewear, Products, Sunwear
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MODERN OPTICAL INTERNATIONAL  Launches GB+, a New Extended-Size Women’s Collection

MODERN OPTICAL INTERNATIONAL Launches GB+, a New Extended-Size Women’s Collection

  Value eyewear leader Modern Optical International announces the launch of GB+, a new women’s collection with extended eye sizes and temple lengths. GB+ offers great-fitting eyewear for diverse market segments so she’ll always feel confident and look beautiful. Utilizing ultra-feminine contours, the initial eight styles feature sizes ranging from 55 to 59mm, and temples measuring up to 150mm. Each style is available in three colors and combines on-trend colors and silhouettes, quality materials, and distinctive design details. Value-priced, GB+ is destined to become an essential eyewear collection. Ken Weissman, President and CEO of Modern Optical International, explains the inspiration behind GB+. “Beauty is diversity, and at Modern Optical we believe in eyewear for every woman. The creation of GB+ was inspired by global-minded fashion and the success of Modern’s very popular Geneviéve Boutique collection. With GB+ we’ve combined today’s best eyewear trends and top quality materials. GB+ eyewear not only fits right but is also priced right so every woman can celebrate her unique style.” As they say, Attitude is everything and with this style she’ll hold her...
Filed in: Eyewear, Products
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JAGUAR EYEWEAR PREMIERES 2017 SUN COLLECTION WITH FOCUS ON  LENS TECHNOLOGY

JAGUAR EYEWEAR PREMIERES 2017 SUN COLLECTION WITH FOCUS ON LENS TECHNOLOGY

  Eastern States Eyewear has announced the release of its 2017 Jaguar Sunglass collection with 14 new styles. A wide range of premium lens options will be offered including Polarized, Blue Blocker, Mirror, Nano lenses with AR coatings. All protect against lateral glare and provide for clearer, crisper optics. The design of the collection is comprised of an array of masculine shapes ranging from sporty to classic. Nearly all possess an easy to RX construction with no greater than a base six curve. Several clever nuances can be viewed through the collection. In styles 37162 and 37163, the pantones of the metal temples have been carefully selected to match the coloration of their corresponding mirror lenses. The temples of style 37565 subtle layered stainless steel construction allows for a multi colored nuance. Model 37566’s front sports an antique finish to demonstrate a fashionably rustic look. All styles feature the Jaguar “leaping cat” logo lightly engraved upon its lenses. Jaguar_Fun37163_A4hoch “Each style portrays the feel of sport and luxury that defines the Jaguar brand,” explained ESE Managing Director Jason Shyer. “With so many basic men’s sunglasses in...
Filed in: Eyewear, Products
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neubau eyewear celebrates its Berlin Fashion Week debut in  collaboration with Hien Le

neubau eyewear celebrates its Berlin Fashion Week debut in collaboration with Hien Le

The Austrian eyewear label neubau eyewear celebrated its debut at Berlin Fashion Week as part of renowned Berlin designer Hien Le’s catwalk show. Since 2011, Laos-born Hien Le took part in Berlin Fashion Week, showcasing his fall/winter 2017/18 collection at the “Kaufhaus Jandorf”. For 7 out of 30 looks he chose spectacles from the neubau eyewear range as accessories. Around 400 invited guests – among them TV presenter Johanna Klum, model Marie Nasemann and actor Jannik Schümann – watched the show and were inspired by the designer’s extraordinary creations. In his fall/winter 2017/18 collection Hien Le is getting back to the roots of skateboarding– the women sporting flowing midi skirts, the men dressed in chinos and button-up shorts. Evoking the elegant sportswear of the Forties and Fifties, the collection harks back to classic cuts and details, with a predominance of wool blends, cotton and silk in a color spectrum of grey, beige and midnight blue with touches of pine green and rosé. With their urban fresh appeal those glasses by neubau eyewear are a perfect fit for the designs on show, providing some extra eye candy on the runway. The featured models, some...
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SAFILO INTRODUCES ATELIER EYEWEAR  WITH ELIE SAAB COUTURE AND OXYDO

SAFILO INTRODUCES ATELIER EYEWEAR WITH ELIE SAAB COUTURE AND OXYDO

Safilo Group, the fully integrated Italian Eyewear creator and worldwide distributor of quality and trust, opens its Atelier Division with Elie Saab Couture and OXYDO, the first brands to offer exquisite and differing Atelier Eyewear expressions. Positioned above the Fashion Luxury segment, Atelier offers to the most discerning customers across the world an exclusive new eyewear selection of highly sophisticated brands. They share the most refined product, expertly crafted in Italy, outstanding quality expressing exquisite artisanship, and combine aesthetic unicity, intricate detail and superior materials of innovative compositions. Safilo’s Atelier represents a most refined eyewear concept in the context of design, art, and fashion trends. It will be available in the most exclusive specialist optical and fashion boutique stores, rigorously selected across the world. The Atelier brands will be presented in bespoke collections, designed with limited pieces in capsule collections, and exclusive Limited Editions made to order. Safilo Group designs, creates, manufactures and distributes its iconic Eyewear collections derived from a prestigious and unique portfolio of international brands...
Filed in: Eyewear, Products, Sunwear
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TOMMY HILFIGER PRESENTS SPECIAL-EDITION SUNGLASSES FROM THE  TOMMYXGIGI COLLABORATIVE COLLECTION

TOMMY HILFIGER PRESENTS SPECIAL-EDITION SUNGLASSES FROM THE TOMMYXGIGI COLLABORATIVE COLLECTION

  Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is pleased to launch the second special-edition sunglass style designed in collaboration with American supermodel Gigi Hadid as part of the Spring 2017 TommyXGigi collaborative collection. The exclusive sunglasses are chic and lightweight. Crafted from metal, the gold frames come in a rimless square aviator shape with a metal mono-ridge. They feature the brand’s signature logo on both temples and multi-stripe acetate tips. The sunglasses are available in two color palettes: white-blue striped temple tips with burgundy-shaded lenses, and white-beige striped temple tips with blue-shaded lenses. The TommyXGigi Spring 2017 collection celebrates 1960s love and free-spirited optimism with a modern-day twist. The collection includes women’s apparel, footwear, accessories and fragrance, and the eyewear designs will be available in select Tommy Hilfiger stores, on tommy.com and at opticians beginning Spring 2017. Friends and followers of the brand are invited to join the conversation on social media using #TommyXGigi and the handles @TommyHilfiger and @GigiHadid. About Tommy Hilfiger With a brand portfolio that includes Tommy...
Filed in: Eyewear, Products, Sunwear
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L’AMY AMERICA INTRODUCES ANN TAYLOR TAILORED FIT

L’AMY AMERICA INTRODUCES ANN TAYLOR TAILORED FIT

Believe in love at first fit. The Ann Taylor Eyewear Collection is expanding its assortment to offer refined designs so every style fits just right and can be perfected to flatter with the Ann Taylor Tailored Fit Collection. The Collection will launch with four core styles and one petite style. No face is created the same. And so no frame will fit everyone the same. All-acetate frames that have fixed bridges can be extremely limiting in providing a comfortable fit; whether someone has a smaller bridge and the frame gaps, or a larger bridge where the frame could float. There is currently an underserviced segment in the market who require a tailored fit. These are individuals who need and desire adjustability, and includes certain morphologies who have more challenging fits. Adjustable nose pads offer the ability to tailor a frame for any specialty fit need. The Ann Taylor Eyewear Collection is entirely progressive-friendly. Because of the adjustments needed for patients wearing progressive bifocals, we created these styles that have adjustable nose pads. Instead of needing to induce either pantoscopic or retroscopic tilt, only the nose pad arms would need adjusting. AT400 AT401 The...
Filed in: Eyewear, Products
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L’AMY AMERICA LAUNCHES 8 NEW SPERRY SUNGLASS STYLES FOR SPRING 2017

L’AMY AMERICA LAUNCHES 8 NEW SPERRY SUNGLASS STYLES FOR SPRING 2017

L’Amy America announces the launch of eight new sunglass styles to the Sperry Collection. All styles are polarized and are the perfect essential accompaniment for your ocean-ready, adventurous and timelessly fashionable lifestyle. There are four new women’s styles- Bluff Point, Marblehead, Newburyport and Warwick. The Bluff Point, inspired by iconic design, has an effortless edge with its matte finish and colored mirrored lenses. The top brow overlay adds contrast to the otherwise slim profile, and the temples are monochromatic to the front. Marblehead is timeless in design and a versatile piece built to go wherever the journey leads. The round front features a keyhole bridge and rivet details on the end pieces, and is done in contrasting material to the temples. Strikingly chic, the oversized square Newburyport makes a bold new statement. Exquisite detailing include a metal bridge and end piece caps that extend to a metal temple, giving sleek lines. Embrace the unexpected with the Warwick, an update to the classic aviator teardrop design. Distinctive styling details include mirrored lenses, a subtle etched ‘Sperry’ logo on the top view of the top bar, and translucent acetate...
Filed in: Eyewear, Products, Sunwear
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WILEY X® CELEBRATES 30 YEARS BY UNVEILING THREE NEW EYEWEAR STYLES FOR 2017

WILEY X® CELEBRATES 30 YEARS BY UNVEILING THREE NEW EYEWEAR STYLES FOR 2017

New Additions to Active Lifestyle and Climate Control™ Series Combine Good Looks and Comfort With Absolute Premium Protection For a Range of Activities Wiley X® is expanding its line of advanced eyewear products offering Absolute Premium Protection with three new Rx-ready styles for 2017 — the company’s 30th year in business.  With two new styles joining Wiley X’s popular Active Lifestyle Series and one new addition to the innovative Climate Control™ Series (each with multiple frame/lens combinations), there is sure to be an ideal style for every wearer and activity. The WX Ignite and WX Nash are new to Wiley X’s Active Lifestyle Series.  These Rx-ready sunglasses are designed for men and women who work hard and play harder, with lightweight yet rugged frames with a rubberized nose bridge that provides a comfortable, secure fit even during high-sweat activities.  The hot new WX Ignite is offered in two versions.  Model #ACIGN09 combines a streamlined Matte Black frame with Polarized Blue Mirror lenses that provide excellent glare-cutting abilities and are great for driving, kayaking, fishing or any highly reflective environment.  The new WX Ignite also comes in a...
Filed in: Eyewear, Products, Sunwear
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New Product Release – XXLTM Eyewear

New Product Release – XXLTM Eyewear

  A&A Optical announces the release of four new styles from XXLTM Eyewear: Beaver, Deacon, Governor and Husker. Premium quality eyewear engineered for the man with special fit needs and endorsed by ESPN’s Ron “Jaws’’ Jaworski, XXLTM Eyewear features classic, athletic, and uptown styles. All frames have longer temples to match the ample head space in eye sizes 51 to 63. Available in titanium, acetate, semi-rimless, combinations, and 3-piece mounts. Tackle fit challenges with XXLTM eyewear.Stripe Up. Beaver combines a band of color and rubber temples for a modern, sport luxe look. The titanium style with straight brow and flat front is available in black (black/red temples), gunmetal (grey/black temples) and navy (navy/grey temples). Size: 58-17-150. Power Player. Matte acetate style Deacon is the ultimate in stylish sophistication with its modern lines and sleek metal accent. The modified rectangle frame is available in black, brown (with marbled brown inside coloring), and navy (with semi-translucent brown undertones). Size: 57-17-145. To view the other new XXL Eyewear releases, visit www.aaopticalco.com. Ron “Jaws” Jaworski, legendary NFL star quarterback...
Filed in: Eyewear, Products
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SPY RELEASES COLE SEELY SIGNATURE OMEN MX GOGGLE

SPY RELEASES COLE SEELY SIGNATURE OMEN MX GOGGLE

    SPY is happy to pin its support for Cole Seely with the introduction of his first signature SPY MX goggle colorway. Available on SPY’s premium Omen MX goggle, Seely’s new colorway sports his signature CS/14 logo and a color scheme specifically designed by Seely himself. Inspired by his current style off the track, Seely’s Omen MX goggle sports a refined style dominated by an understated black and graphite color combo, with matte mint color accents throughout. Combining his love for riding with his love of rock music, the goggle’s strap incorporates his CS/14 logo, a design inspired by one of his favorite bands. “I’ve been riding with SPY goggles since 2014 and I’m super excited with how my first signature SPY colorway turned out. This is a color scheme that holds a lot of personal significance to me and one I’ve been incorporating into my daily kit off the track. Being able to run it in the dirt has me even more hyped to come back next season,” said Seely. The Omen goggle was originally developed and tested with Jeremy McGrath and remains the most feature packed goggle in SPY’s MX collection. Technical highlights of the Omen include: Available with...
Filed in: Eyewear, Products, Sunwear
Silhouette Press Release: neubau Eyewear January 2017 releases

Silhouette Press Release: neubau Eyewear January 2017 releases

Happy new year, or rather, happy neubau eyewear. Just in time for the turn of the year, this young eyewear brand is trailblazing the trends of 2017 with three new models. January is the month of new beginnings. Up and ready for the new year, neubau eyewear approaches the future with a clear vision. And no one is more acutely aware than neubau eyewear that in doing so, a fresh look is just as important as keeping those new goals in sharp focus. This Austrian eyewear brand is presenting three new models of prescription glasses and three new models of sunglasses, paying tribute to the classic shapes of past icons’ favorite glasses while channeling an urban trendsetter’s taste for quality and design. With the cat’s eye shaped model Mia, neubau eyewear recalls Hollywood greats like Grace Kelly and Audrey Hepburn. The double bridge models Toni and Joseph are a tongue-in- cheek nod to classics of movie history such as John Goodman in “The Big Lebowski” or Tom Cruise in “Top Gun.” State-of- the-art manufacturing methods and materials make sure quality and comfort will live up to the demands, while continuing to attract the style-conscious millennial. Inspired by how...
Filed in: Eyewear, Products
Shine Glimmer & Glow with New Jimmy Crystal New YorkTM Ophthalmic and Sun Collections

Shine Glimmer & Glow with New Jimmy Crystal New YorkTM Ophthalmic and Sun Collections

A&A Optical announces the release of three new ophthalmic and three new sun styles from Jimmy Crystal New YorkTM. The designer collection is comprised of striking designs reminiscent of a collector’s item. Each style is unique and special, featuring hand set Swarovski® crystals. With iconic eye shapes and shimmering stone patterns, there is a style for every taste, every occasion and every day. Jimmy Crystal New YorkTM was established in 1991 and is renowned for fashion-forward designs and superior quality accessories. Designer pieces include ophthalmic eyewear and sunglasses in hand-cut acetate, metal and combinations. #shineglimmerglow in Jimmy Crystal New YorkTM. Dazzling Ophthalmic Eyewear From exotic prints to dreamy organic swirls, ophthalmic styles shine day and night. Making the Fashion Rounds. Round Amalfi, with color blocked temples, dazzles in rich brown (with topaz and golden crystals) and navy (with sapphire and silver crystals). The metal style with flat front is available in size: 52-16-135. Reined-In Glamour. Semi-rimless Ibiza is a perfect mix of sophisticated elegance and glitz. The combination frame features a brooch design element with metal and crystal...
Filed in: Eyewear, Products, Sunwear
SWAROVSKI EYEWEAR COLLECTION

SWAROVSKI EYEWEAR COLLECTION

The sunglasses and eyeglasses frames of the new Swarovski Eyewear Collection feature brilliant details and stand out with their on-trend design. Every frame is made with the most innovative planning techniques according to the highest quality standards. This alluring eyewear collection celebrates the world of Swarovski jewelry and its exquisite ability to combine essential and refined lines interpreted in a contemporary style. All sunglasses feature elegant temples embellished with precious details: “Fancy Raindrop”, a sparkling combination of crystal drops arranged to form a geometrical motif; an original gradient colour crystal fabric; “Stardust”, a luminous tube insert enhanced with crystal fabric, echoing the Swarovski collection signature bracelet; details of jewels like “Crystal Charm” and iconic motifs, like the characteristic crystal cut style featured in the lens and frame designs. All styles of eyeglasses celebrate their common Swarovski element, recalling the most iconic concepts: a harmony of crystals, a magical movement defined by the combination of crystals of different shapes and hues; sparkling trims inspired by the most classical jewelry accessories and...
Filed in: Eyewear, Products, Sunwear
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