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Style Your Crocs Eyewear Contest and DIY Display Guides

Style Your Crocs Eyewear Contest and DIY Display Guides

A&A Optical announces a new contest, Style Your Crocs Eyewear. Customers are invited to “style” Crocs™ Eyewear in their dispensary and submit vignette photos to A&A Optical. The first 20 entries will receive a free Crocs Eyewear frame. Three display winners will be selected on November 30, 2015. Prizes include $125 Gift Card, $75 Gift Card and $50 Gift Card. Entries may be submitted via email: aaoptical@aaopticalco.com, posted to A&A Optical’s Facebook page, or shared on social media sites: Pinterest and Twitter. Hashtag: #styleyourcrocseyewear. In an effort to inspire creativity and offer helpful merchandising tipsfor these displays, A&A Optical will release a series of DIYD (Do It Yourself Display) Guides for Crocs™ Eyewear. These “how‐to‐guide” will feature themed displays and a corresponding list of props (including retailer of purchase and cost). The guides are a source for inspiration and point of reference for DIY merchandising ideas. The first guide, the Crate DIYD Guide, offers a bright and colorful season‐less display inspired by the colorful Crocs™ Eyewear frames. A cohesive, tonal color palette creates a visually impactful display...
5 iPhone Video Tips to Promote Your Brand

5 iPhone Video Tips to Promote Your Brand

  ONE PLACE. SO MANY SOLUTIONS. Annual meetings, conferences, trade shows, company websites, marketing campaigns … these are but a few places where you want to display and share professional, high-grade videos produced by experts, like our team at Metro Studios. But when it comes to everyday events, informal interviews, and impromptu occasions, you probably have neither the time nor the budget nor the need for video magic. Perhaps you want to capture a moment in time and post it on your site or YouTube channel. Whip out your iPhone. You’ve taken pictures and video with your phone before and you know the quality is excellent. So why not use the phone to promote your business or brand? Imagine the possibilities. You can interview a client for a testimonial, videotape employees at an event, record an update about a product, shoot footage for a vlog, or film casual introductions from your sales team and post them on your website. If it’s a small-scale project, consider doing the video yourself.   Here are 5 tips to get the most out of your iPhone video: Use a tripod. Yes, your phone comes with stabilization features, but nothing beats a tripod for clean shooting. Avoid...
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