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ClearVision Optical Recognized as a 2016 Family Business Awards Honoree

ClearVision Optical Recognized as a 2016 Family Business Awards Honoree

Optical industry leader ClearVision Optical was recently recognized by New York SmartCEO as a 2016 Family Business Awards honoree. The Family Business Awards recognizes the accomplishments of 30 of New York’s top family businesses. Honorees will be included in the September/October issue of New York SmartCEO magazine and recognized at an awards ceremony in New York City this September. “Since being founded on Long Island in 1949, ClearVision has employed four generations and over 20 members of the founding family,” said Jennifer Trakhtenberg, Senior Talent Leader of ClearVision. “Over the past six decades, ClearVision has continued to stay true to its original values. This recognition is a testament that caring for people, focusing on having an engaged culture, and striving to make each day better for someone else is a successful business strategy.” This award marks ClearVision’s second recognition by SmartCEO. In 2015, ClearVision was honored in the Deals of Distinction Awards, which was developed in partnership between the Executives’ Association of New York City (EANYC) and SmartCEO. ClearVision won in the B2C, large company category for its philanthropic efforts for...
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VETERANS CHARITY RIDE DENVER EVENT AND RIDE TO STURGIS WITH LIBERTY

VETERANS CHARITY RIDE DENVER EVENT AND RIDE TO STURGIS WITH LIBERTY

Liberty is excited to welcome the Veterans Charity Ride to Sturgis (VCR) in to Denver, Colorado as part of their ride to the world famous Sturgis Motorcycle Rally in South Dakota. Beginning in Los Angeles, California on July 30, the Veterans have been travelling through scenic backroads and small towns on a journey of motorcycle therapy and comradery. On Friday August 5th, the VCR crew will be riding into Denver for a special event where the Art District on Santa Fe is honored to welcome them to their First Friday Art Walk starting at 6:30pm. One-of-a-kind Indian Motorcycles from the 2016 Veterans Charity Ride as well as those from local dealerships will be parked outside Veterans of Foreign Wars Post 1 (VFW Post 1). Some of the bikes on display feature gorgeous, custom sidecars from Champion Sidecars for disabled veteran riders. Meet the VCR crew and other Veterans, stop by the Liberty and Indian booths or have a commemorative photo taken in the photo booth on an Indian motorcycle with your favorite pair of Liberty shades. Saturday morning the VCR crew will depart with riders from Liberty who will be travelling with them to Hot Springs, South Dakota and then on to Sturgis on August...
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Chris Buescher Outraces Competition And Mother Nature To Earn First Career Nascar Sprint Cup Series Victory

Chris Buescher Outraces Competition And Mother Nature To Earn First Career Nascar Sprint Cup Series Victory

Long Pond, PA – Aug 01, 2016: Chris Buescher (34) wins the Pennsylvania 400 at the Pocono Raceway in Long Pond, PA. Every NASCAR driver remembers where and when he earned his first Sprint Cup Series victory.  For Wiley X®-sponsored driver Chris Buescher, who notched his first trip to Victory Lane at Pocono Raceway on Monday, August 1st, it will be particularly memorable for a variety of reasons. Buescher’s win in the Pennsylvania 400 was far from traditional or routine.  The race was rain-delayed and then, during lap 133 of a scheduled 160, a thick fog settled over portions of the raceway that made it nearly impossible for drivers, television commentators and spectators in the stands to see what was going on. Prior to the fog rolling in, Buescher had taken the lead by staying out on the track while other cars pitted, and with some favorable intervention from Mother Nature, this pit crew strategy paid off.  Buescher may have been sitting in his car on pit row when NASCAR declared the results official due to inclement weather after 138 laps, but his first victory will always be sweet, nonetheless. It’s not as if Buescher hadn’t tasted success before — he was NASCAR...
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CARRERA SPONSORS “SUICIDE SQUAD” PREMIERES  IN NEW YORK AND LONDON

CARRERA SPONSORS “SUICIDE SQUAD” PREMIERES IN NEW YORK AND LONDON

Carrera is excited to announce their sponsorship of Warner Bros. Pictures’ world premieres of “Suicide Squad,” in New York City on August 1st and at the European premiere in London on August 3rd. The film opens worldwide beginning on Friday, August 5th. The popular eyewear brand found “Suicide Squad” to be an ideal fit; starring in the film as the Joker, Academy Award-winning actor, musician, director and entrepreneur Jared Leto is also Carrera’s 2016 brand ambassador. Carrera found the pairing irresistible, with Leto appearing at once as a rebellious comic-based Super-Villain from the world of film fiction, and the perfect embodiment of a real-world maverick. Paying tribute to the match with their new Maverick collection, the company was eager to help launch the movie in style—on the red carpet. ABOUT “SUICIDE SQUAD” From writer/director David Ayer comes “Suicide Squad,” starring Oscar nominee Will Smith, Oscar winner Jared Leto, Margot Robbie, Joel Kinnaman and Oscar nominee Viola Davis. Based on the characters from DC, the film also stars Jai Courtney, Jay Hernandez, Adewale Akinnuoye-Agbaje, Ike Barinholtz, Scott Eastwood, Cara Delevingne, Adam Beach,...
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NEW DATA SHOWS TOP SPORTS-RELATED EYE INJURIES OCCUR IN WATER ACTIVITIES AND BASKETBALL

NEW DATA SHOWS TOP SPORTS-RELATED EYE INJURIES OCCUR IN WATER ACTIVITIES AND BASKETBALL

More than 6,500 eye injuries occur in water and pool activities up over 1,000 from last year according to new data estimates from Prevent Blindness. This takes over as the leading sports-related eye injury sport from basketball, which is down to 4,478 injuries from over 6,000 in the previous year. The top five sports with the most eye injuries remain unchanged and include water and pool activities, basketball, use of guns (air, gas, spring and BB), baseball and football. To encourage wearing proper eye protection while playing sports, Prevent Blindness has declared September as Sports Eye Safety Awareness Month. Liberty has teamed up with Prevent Blindness once again in order to provide eye care professionals with free information and materials through the “September is Sports Eye Injury Prevention Awareness Month” campaign. This year, the Sports Eye Injury Prevention Kit has been expanded to include the Sports-Related Eye Injuries by Age stat sheet from Prevent Blindness and also the ABO Course: Protecting your patients who are athletes. Sport vision protection is critical for all athletes, especially those that require vision correction. Compliment the Sports Eye Injury...
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HIPAA Compliance Part 2: How to Respond to Reviews

HIPAA Compliance Part 2: How to Respond to Reviews

In my last digital tip, I reviewed some of the legal considerations involved with responding to negative patient reviews in light of HIPAA compliance and as you can see, it’s clearly not a simple matter.  So, given these issues how should a practitioner respond to an unhappy client that feels the need to share his sentiments with potential new patients on the Internet? First and foremost, it is our professional opinion that negative reviews should be addressed.  An absence of a response could be interpreted as a lack of concern for patient satisfaction and more importantly, it passes up on a valuable opportunity to share your voice and show how patient happiness is important to you and your staff. A positive and caring response can offset the initial negative review and win back potential patients that might otherwise be turned off. Also, keep in mind that a negative review isn’t the end of the world. Research shows that potential customers trust businesses that have some negative reviews mixed in. When it comes to HIPAA compliance our approach is to err on the side of caution to avoid having to learn the nuances of the laws the hard way. We recommend that our clients keep...
SAFILO GROUP RE-ENTERS ARGENTINA AND SIGNS A  PARTNERSHIP WITH OCSA

SAFILO GROUP RE-ENTERS ARGENTINA AND SIGNS A PARTNERSHIP WITH OCSA

Safilo Group, the fully integrated Italian Eyewear creator, manufacturer and worldwide distributor of quality and trust announces its return to the Argentina market. Signs a distribution agreement with OCSA SLR of Messrs. Cosentino, experienced commercial operators of tradition and high reputation. The return to Argentina represents for Safilo a further step in the development of the Latin America region, that was established as dedicated commercial Division in the context of its 2020 Strategic Plan. Leadership capability and strong relationships with customers were built in Brazil and Mexico, as solid foundation for sustainable growth in the whole region. Today, Safilo aims to bring to Argentinian consumers its important portfolio of prestigious global brands with eyewear products of industry leading quality, trendsetting design and world renowned craftsmanship dating back to 1878. Safilo offers more than 30 leading brands across five consumer segments; from highest end Atelier – with Elie Saab and Oxydo, leading Fashion/Luxury – with brands like Dior, Fendi, Jimmy Choo, Givenchy and Céline, as well as Boss, Max Mara, and Safilo, appealing Lifestyle –...
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WILEY X® SUPPORTS IMPORTANT CHILDRENS VISION AWARENESS CAMPAIGNS IN AUGUST

WILEY X® SUPPORTS IMPORTANT CHILDRENS VISION AWARENESS CAMPAIGNS IN AUGUST

As Back to School Nears, It’s More Important Than Ever to Focus on Eye Health and Safety, Including the Need to Protect All Kids, Not Just Those Who Wear Prescription Eyewear Across America, millions of children are getting ready for the new school year, so it’s no coincidence that two important campaigns choose August each year to shine a spotlight on the important topic of children’s vision.  And each year, premium protective sunglass manufacturer Wiley X® does its part to help spread the message and raise awareness for the important issues of children’s vision health and protection in a dangerous world. The College of Optometrists in Vision Development (COVD.org ), along with state and local governments, commemorate August as Children’s Vision and Learning Month.  The purpose of this annual campaign is to highlight the direct connection between vision and learning and educate parents about the need for regular vision exams.  Exams before every school year can help detect vision problems and allow for corrective measures that can greatly enhance a child’s learning experience.  “Studies show that more than 5 million children in America have vision problems that...
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Prevent Blindness Asks Parents to Put Their Children on the Path to a  Successful School Year with a Complete Eye Exam

Prevent Blindness Asks Parents to Put Their Children on the Path to a Successful School Year with a Complete Eye Exam

To help put children on the path to a successful school year, Prevent Blindness urges parents to take their child for a complete eye exam from an eyecare professional. Prevent Blindness has declared August as Children’s Eye Health and Safety Awareness month to inspire parents to make their child’s vision health a priority. According to data from The National Center for Children’s Vision and Eye Health at Prevent Blindness (NCCVEH) report, “Children’s Vision and Eye Health: A Snapshot of Current National Issues,” visual functioning is a strong predictor of academic performance in school-age children. In addition, uncorrected refractive errors in infants and preschool-age children are associated with developmental delays, as well as with clinically identified deficits in cognitive and visual-motor functions that may in turn affect school readiness. Vision problems can be treated successfully if detected early. Vision screenings along with complete eye examinations are two critical ways to identify possible vision problems and get children connected to treatment. Unfortunately for many families, cost and access to eye care is a limiting issue. The Affordable Care...
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Set to Crush the 2016 Tour de France

Set to Crush the 2016 Tour de France

With over half of the 2016 Tour de France completed, the Etixx – Quick-Step Pro Cycling Team has already proven their dominance in the field, and is set to rack up more impressive results as cycling’s most prestigious stage race nears its end. Partnered with Rudy Project as the team’s Official Sunglass, the riders of Etixx – Quick-Step can feel confident in the superiority of their eyewear and focus solely on getting first to the line.   Stage 4 of the 2016 Tour de France brought the most excitement for the team thus far, as sprinter Marcel Kittel captured his 14th Grand Tour victory and 11th win this season. With the help of his teammates during the longest stage of this year’s Tour, Kittel exploded to the line for a finish that could only be determined by a photo. Kittel looks onward to future sprint stages where he may demonstrate his supremacy again. Another team member finding himself in the spotlight this year was Julian Alaphilippe, who started the 2016 Tour as a rider to watch after his overall win at the 2016 AMGEN Tour of California in May. Alaphilippe held the White (Youth) Jersey for 5 stages, asserting his place in the field at just 23 years old. As the...
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MATT KENSETH WINS NEW HAMPSHIRE 301 FOR SECOND SPRINT CUP SERIES  VICTORY OF THE SEASON

MATT KENSETH WINS NEW HAMPSHIRE 301 FOR SECOND SPRINT CUP SERIES VICTORY OF THE SEASON

With 44 laps to go around New Hampshire Motor Speedway’s 1.058-mile oval, Wiley X®-sponsored driver Matt Kenseth took the lead from Martin Truex, Jr., then survived a rash of crashes, cautions and re-starts to hold on for victory in July 17’s New Hampshire 301.  The NASCAR Sprint Cup Series win was Kenseth’s second of the season and locked him into eighth place in the current 2016 Sprint Cup Championship point standings. In a race that was fraught with challenges over the final 30 or so laps, Kenseth was able to stay out front and out of trouble.  He credited his team and crew chief Jason Ratcliff for giving him the car he needed to prevail.  As the victor Sunday, Kenseth enjoyed more than the glory and sense of accomplishment that comes with beating the world’s best drivers — he also got to claim the unique fresh lobster trophy that goes to race winners at this New England track.  This is something he’s becoming accustomed to, as this latest trip to New Hampshire Motor Speedway’s victory lane was the third of Kenseth’s career and his second in a row at this track.  He won a Chase for the Sprint Cup playoff race there last fall. “Matt has had a great season...
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Etixx – Quick-Step Pro Cycling Team Valiantly Concludes 2016 Tour de France

Etixx – Quick-Step Pro Cycling Team Valiantly Concludes 2016 Tour de France

As the Official Sunglass of the Etixx – Quick-Step Pro Cycling Team, Rudy Project is proud to recognize the riders and staff for their valiant efforts in the 2016 edition of the Tour de France. Through all 21 stages the team demonstrated relentless strength and perseverance, traits which earnedthem a stage victory and placed a rider in the General Classification Top 10. The team began the Tour on a high note as Julian Alaphilippe held the White (Youth) Jersey for an impressive five days straight, followed by Marcel Kittel’s exhilarating sprint victory in Stage 4. Dan Martin also asserted the team’s dominance in the mountains, moving himself up in the GC standings and giving Etixx – Quick-Step the rare opportunity to not only ride for sprint stages, but also the overall win. History was even made when Alaphilippe and Tony Martin broke away from the peloton in Stage 16, riding 170 kilometers as a duo and at one point extending their lead to six minutes. Their efforts earned them both the Most Aggressive Rideraward that day, a first in the Tour’s history. When it was all said and done, Marcel Kittel earned the runner up spot in the battle for the Green (Points) Jersey and...
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Fueling Athletic Passion – XX2i Optics Partners with BibRave

Fueling Athletic Passion – XX2i Optics Partners with BibRave

  Award winning polarized performance and casual eyewear company, XX2i Optics, is proud to announce their continued partnership with online race resource and innovative ambassador company BibRave. Together, they will introduce a wide array of sunglass options to vetted representatives and social media influencers within the running community. “Runners are a perfect match for XX2i Optics. They are discerning, value conscious consumers that appreciate top quality eyewear at a reasonable price,” said Paul Craig, President of XX2i Optics. “You don’t need a lot of cash or fancy gear to step outside your front door for a run, and that’s why XX2i Optics has grown so quickly within the running world. We pride ourselves on crafting amazing sunglasses with even more amazing warranties, something that was even recognized by Outside Magazine when they honored us with their ‘killer value’ designation. BibRave has allowed us to extend our reach by getting our glasses in the hands of top end running ambassadors.” BibRave’s testers and authentic reviewers give endurance sports brands, like XX2i Optics, the opportunity to work alongside digitally savvy runners, also referred...
Carrera Sponsors World Premiere of Suicide Squad

Carrera Sponsors World Premiere of Suicide Squad

Carrera is excited to announce their sponsorship of Warner Bros. Pictures’ world premieres of “Suicide Squad,” in New York City on August 1st and at the European premiere in London on August 3rd. The film opens worldwide beginning on Friday, August 5th. The popular eyewear brand found “Suicide Squad” to be an ideal fit; starring in the film as the Joker, Academy Award-winning actor, musician, director and entrepreneur Jared Leto is also Carrera’s 2016 brand ambassador. Carrera found the pairing irresistible, with Leto appearing at once as a rebellious comic-based Super-Villain from the world of film fiction, and the perfect embodiment of a real-world maverick. Paying tribute to the match with their new Maverick collection, the company was eager to help launch the movie in style—on the red carpet.       ABOUT SUICIDE SQUAD From writer/director David Ayer comes “Suicide Squad,” starring Oscar nominee Will Smith, Oscar winner Jared Leto, Margot Robbie, Joel Kinnaman and Oscar nominee Viola Davis. Based on the characters from DC, the film also stars Jai Courtney, Jay Hernandez, Adewale Akinnuoye-Agbaje, Ike Barinholtz, Scott Eastwood, Cara Delevingne, Adam...
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OMEGA AND MARCOLIN GROUP ANNOUNCE PARTNERSHIP

OMEGA AND MARCOLIN GROUP ANNOUNCE PARTNERSHIP

OMEGA, the iconic Swiss watchmaker, and MARCOLIN GROUP, among the worldwide leading eyewear company, have agreed to an exclusive collaboration to create OMEGA branded sunglasses. The first summer collection will be available exclusively in OMEGA boutiques around the world from August 2016 with inspiration for the sunglasses taken from OMEGA’s strong heritage and timepiece design. This has enabled many aesthetical and technical design details that make each pair unique. OMEGA and MARCOLIN GROUP have worked closely together to co-design the eyewear collection and their shared commitment to quality, luxury and precision has ensured that the highest standard of product has been reached. Similarly, both groups are known for their principles regarding innovation and progressive thinking. With that in mind, there has been a determined attempt to offer customers new products with original touches. Commenting on the launch, Raynald Aeschlimann, President & CEO of OMEGA, said: “This is an exciting step for OMEGA because it leads our brand into new areas of creativity. With our long history, there is real brand substance and authenticity to work with and we have ensured that...
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