Kate Young for Tura Sun: The Expanded View

Kate Young for Tura Sun: The Expanded View

Innovating, researching, exploring, and expanding; each maintains a crucial role in the design process. But, when applied in harmony, these pillars lay an ideal foundation on which a brand can grow successfully. When expanding the Kate Young for Tura Optical Collection, Tura noticed that the transition to modern styles was well received; it was part of Tura’s research stage. Historically, the Kate Young for Tura collection has featured a plethora of strong editorial pieces worn by Kate’s celebrity clientele. But Tura never discards the importance of balancing what works with what is innovative. In expanding the Kate Young for Tura sun collection, we harness this ideology to capitalize on the success of the brand. The expansion collection features many similar design details that make the Kate Young for Tura collection characteristically “Kate”. But we’ve now developed a Kate Young for Tura sun collection at a more affordable price point with a wider scope of wearabilty. In this new collection, Tura is moving towards capturing the woman who want to look and feel young. She confidently knows exactly how she wants to look and style herself. In previous years, Tura has captured...
Filed in: Eyewear, Products, Sunwear
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L’AMY America Launches Fulcrum Tech Hinge in TLG Men’s Ophthalmic

L’AMY America Launches Fulcrum Tech Hinge in TLG Men’s Ophthalmic

L’Amy America announces the launch of three new ophthalmic styles to TLG, an all men’s collection combining innovative materials with technological features to create modern designs. These new styles are ultra-lightweight and thin in profile, and introduce a new hinge design concept, the Fulcrum Tech Hinge. This non-mechanical hinge is screw-less and is anchored by a central cylinder that, by design, preserves the tension and durability of the temples. Constructed of Titanium, styles NU023 and NU024 are full rim designs with sleek linear detailing on the temples; style NU024 mimics the same pattern on its front, giving it subtle edge. Style NU025 has a compressed acetate front styled with Titanium temples, which also features the same linear detailing as the other styles.
Filed in: Eyewear, Products
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ESE’S EXCES EYEWEAR RELEASES FALL OPTICAL COLLECTIN

ESE’S EXCES EYEWEAR RELEASES FALL OPTICAL COLLECTIN

  Eastern States Eyewear has announced the release of its Exces Eyewear fall optical collection.   The new collection presents a mix of its progressive core styles, the brand’s more classic “Princess” models, as well as the new men’s collection “Slim Fit” with a total of six plastics and four metals comprising the release. The core styles are notable for their exciting color range that features a selection of bright laminates and dynamic multi colored mottled looks. The “Princess” line mixes in rhinestone accents and a sparkling pavé treatment for a more classic fashion feel. The masculine “Slim Fit” features lean shapes that accommodate men with average to smaller face sizes. “One thing we set out to do with Exces is to fill under represented market needs at a popular price point,” explains Jason Shyer, ESE Managing Director. “Slim Fit is a fine example – just as there are gentlemen who need a wide fit there are plenty of guys out there who’s faces are too small for typical men’s shapes. Slim Fit provides an easy option for dispensers when working with a consumer that has this need who desires a cool frame.” For more information, contact...
Filed in: Eyewear, Products
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CLASSIQUE EYEWEAR UNVEILS ITS NEWEST LISA LOEB FALL/WINTER 2017 STYLES

CLASSIQUE EYEWEAR UNVEILS ITS NEWEST LISA LOEB FALL/WINTER 2017 STYLES

Classique Eyewear introduces two new Lisa Loeb styles, “Shiggle” and “Tiggle”, for Fall/Winter 2017; designed for the petite wearers with eye sizes 49mm and 50mm. Representative of Lisa’s iconic signature style, the “Shiggle” is an oval cat eye shape, presented in two classic tortoise shell acetates, two lighter shades of lavender and sage – on trend for Fall/Winter 2017. Style “Tiggle” is a classic angled rectangle with a slight lift on the brow line. This flattering style is also featured in two classic tortoise mottled acetate colors and two wintery colorways, azure and wine. Both styles are elegantly accented with metal antique baroque stamped patterns over the brow line, extending through the temples. Adding a masculine touch, the metal accentuation adds a modern take on the metal armored accessories of earlier eras, which were essential trends of those times. True to her persona, Lisa Loeb’s new frames are inspired by her signature cat-eye look and are accented with marbleized guitar picks on the temple tips, representing Lisa’s musical persona. The frames are named from Lisa’s song titles and lyrics. Frame color names are derived from Lisa’s love...
Filed in: Eyewear, Products
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Rudy Project Launches New Polarized Lens Line – Polar 3FX HDR

Rudy Project Launches New Polarized Lens Line – Polar 3FX HDR

Rudy Project is proud to announce our brand new polarized performance lens line, the new Polar 3FX HDR (high dynamic range) lens line. The new lenses are the result of intensive research and athlete feedback – the lens technology protects wearer’s eyes from harmful UV rays and eliminates glare by selectively filtering non-harmful wavelengths through the lenses for enhance color and visual acuity. A new coating on the lens is also designed to make the lenses more smudge-resistant and immune to UV degradation. The lenses are ideal for road and snow sports, and for anyone experiencing prolonged UV exposure. The release is attached with more information, as is a jpg showing the visual difference with and without the lenses, and a photo of our Fotonyk frames with the new Polar 3FX HDR lenses in Multilaser Green. You can also read more about it on our blog here: https://www.rudyprojectusa.com/press/?p=9770 If you’d like to check out the Polar 3FX lenses, and compare them to either our old Polar 3FX line, or our RP Optics line, shoot me an email.  Available models with Polar 3FX HDR lenses are the new Sintryx (more info here), the classic Rydon, and the customizable Fotonyk,...
Filed in: Eyewear, Products, Sunwear
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SAFILO GROWS IN COLOMBIA EXCLUSIVE PARTNERSHIP WITH KRONOTIME

SAFILO GROWS IN COLOMBIA EXCLUSIVE PARTNERSHIP WITH KRONOTIME

  Safilo, the fully integrated Italian eyewear creator, manufacturer and worldwide distributor of quality and trust, announces an exclusive distribution partnership for the Colombian market with Kronotime, leading local operator with longstanding excellence in distribution and brand building capabilities originating in jewellery. Safilo, soon to celebrate the 140th anniversary of its eyewear craftsmanship heritage, will consequently be able to offer to the Colombian market its renowned brand portfolio of over 30 leading eyewear brands across five consumer segments: Polaroid and havaianas in the exciting and fast growing Mass/Cool segment; Lifestyle with Carrera, Tommy Hilfiger, Kate Spade, Marc Jacobs; Sports and Outdoor with Smith; Premium with Boss and Max Mara; Fashion Luxury with Dior, Jimmy Choo, Fendi, Givenchy and soon Moschino; and Atelier with ultra-Luxury Elie Saab, conceptual Oxydo and specialist new SAFILO Vista. Kronotime has more than 50 years of proven success in the Colombian market, rooted in the discerning distribution of the highest quality and is today a key player in Colombia and Latin America, in retail and wholesale distribution with over 56 owned retail...
Filed in: Industry Info
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Mondottica: Blooming With Color

Mondottica: Blooming With Color

Bloom Optics….The Petite Collection was created for women with a smaller face shape. Perfectly scaled to accommodate her petite facial features. The handmade ultra thin acetates are lightweight and blooming with vibrant, rich color. This month Bloom is releasing 6 NEW styles to our collection! Three plastics and three metals are joining the collection this season. These styles come in a full aray of colors from Blue to Burgundy and even a subtle Tortoise and Black. A retro round acetate, BL April and a modified square combination frame, BL Holly. Both styles are progressive friendly. Be on the lookout for these Bloom frames!
Filed in: Eyewear, Products
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Eyecare Pro: The Secret to Your Patient History Forms

Eyecare Pro: The Secret to Your Patient History Forms

The Secret to Your Patient History Forms If I told you that I had one easy protocol you can incorporate in your practice that can save you time, enhance your relationship with patients and grow your business, you’d do it, right? Well, I do and here it is… Encourage (well, instruct) patients to fill in online patient information, history and registration forms before their visit.   Yup. It seems like a small step but this small act can have a big impact on your practice. In fact, if you don’t have this protocol in place you are missing out on precious opportunities for your practice. Instructing a patient, especially a new patient, to fill out these forms on your website before coming in for their appointment achieves two main objectives: 1. Increases office efficiency. This step makes life easier for the doctor and the practice and streamlines the patient’s visit. The 5-10 minutes that it takes the patient to fill in these forms by hand can cause delays in the patient flow of the practice.  When pre-filled online, the information is automatically inputted into the patient’s record (saving the administrative staff the time of entering by hand) and the file can be ready...
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Rudy Project Release the 2018 Sintryx – Change Comes Quickly

Rudy Project Release the 2018 Sintryx – Change Comes Quickly

Rudy Project just received full stock of our flagship 2018 frame, the Sintryx. This is our first mountain-bike specific frame, with dual-lens wraparound coverage and an innovative new lens swap system where the frame comes apart with the simple press of a button, making for an effortless lens swap that doesn’t put strain on the lens or frame. All of this, weighs in at just 1 ounce/30 grams, and the frame is already gaining popularity with mountain bikers, triathletes, skiers, and road cyclists. It also comes in a shooting/performance kit configuration with multiple lenses that would make a perfect holiday gift for the avid outdoorsman or outdoorswoman. You can view all available color options on our new dealer website here: https://rudyprojectdealer.com/products/sintryx-yellow-fluo The Sintryx also comes with our brand new, revamped Polar3FX HDR lens line, available in three multilaser colors (Green, Red, and Orange). The full release is attached, with a gif that demonstrates the lens swap mechanics. Please let me know where I can send samples for review. Cheers! 17 – Press Release Rudy Project – SINTRYX 2018
Filed in: Eyewear, Products, Sunwear
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Marcolin: Tom Ford eyewear presents the Blue Look!

Marcolin: Tom Ford eyewear presents the Blue Look!

Tom Ford eyewear presents the Blue Look! Tom Ford is the first high-luxury brand in the world to present this new exclusive feature to complete your look. The Blue Block treatment is a special coating able to absorb radiation from the ‘first visible light’ known as ‘blue light’. Numerous studies have shown this radiation to be harmful to the human eye. The two styles featured with these special lenses are FT0575 in color 001 and FT0633 in color 001. Below is a link to the hi-res images of each style:   https://we.tl/4EeJEX2jNW
Filed in: Eyewear, Products
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NEW YORK collection COSMOPOLITAN TRENDS FOR TIMELESS GLASSES ZOOM on the model NY22

NEW YORK collection COSMOPOLITAN TRENDS FOR TIMELESS GLASSES ZOOM on the model NY22

  This New York (NY) collection is aptly named as it finds its inspiration from cosmopolitan and multicultural trends and movements just like this city which is often described as « the capital of the world». It perfectly takes place in the DNA of the OKO by OKO Paris brand – « eyewear designer for all » as a will of democratizing the « world optic » that is to say to bring designer eyewear affordable and wearable for all and everywhere in the world ! Entirely manufactured in acetate – with exclusive and unique style-like stained or tortoise plates, the frame is equipped with metal side-arms – for an aesthetic and quality finish. Among the releases launched this year, let’s zoom on the model NY22, which, by its « pantos » shape will seduce men and women adepts of a retro, elegant, timeless and universal look – also newly released the model NY23, with its rectangular shape, it will seduce women adepts of an elegant, timeless and universal look and the model NY24, with its « wayfarer » style that will seduce men and women adepts of a universal and timeless look – no matter what the shape – retro style is always trendy year after year ! OKO...
Filed in: Eyewear, Products
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ZYLOWARE ANNOUNCES THE DECEMBER 2017  LAUNCHES OF RANDY JACKSON AND LEON MAX

ZYLOWARE ANNOUNCES THE DECEMBER 2017 LAUNCHES OF RANDY JACKSON AND LEON MAX

Exciting new Zyloware Eyewear releases for Randy Jackson and Leon Max for December 2017. Designed for the masculine wearer, Randy Jackson 1083 delivers an on-trend look that is always in fashion all year long. This full rim metal in a stylish square shape is available in two versatile colors. Black/Tan (219) has a black front over grey and tan acetate. A metal bridge and eyewire mix up the plastic front in a complimenting shade of antique gunmetal. Metal temples in the same gunmetal finish continue the look of this stylish frame. Navy (300) features a navy front over amber acetate with a shiny gunmetal bridge and eyewire. Shiny gunmetal temples with navy over amber temple tips repeat the color palette from the front of the frame. The RJ 1083 features comfort fit features such as spring hinges for easy adjustments and snap-in nosepads for a custom fit feel. Accommodates progressives. Colors:                        Black/Tan (219) * Navy (300) Sizes:                          55-17-145 Special Features:       Full rim; Metal; Square shape; Spring hinges; RJ logo on temple tip;     Snap-in nosepads; Accommodates progressives The Leon...
Filed in: Eyewear, Products
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ProDesign:  New Award-Winning sunglasses from Danish ProDesign

ProDesign: New Award-Winning sunglasses from Danish ProDesign

    Innovative and stylish, the new Sun Collection stays true to the legacy of ProDesign. All designs have great attention to innovative details and a facial fit, second to none. A centerpiece in the new sun collection is a functional and foldable frame, designed with a cool expression. This year at IOFT in Tokyo, this foldable pair of sunglasses won the Japan Eyewear Award in the Sunglasses Category for its excellent design and comfortable fit. “The functionality of the foldable frame is adding to its cool expression while the comfortable fit stays true to the ProDesign spirit.” says Cathrine Haugerud and continues “I’m truly proud of this international recognition.” Design is the heart of our company Design Eyewear Group creates and markets iconic eyewear brands, sold worldwide by quality opticians for more than 40 years. Great design is what defines all our brands. They are versatile and clearly positioned: from audacious French design to a clean-cut Scandinavian look. Please visit designeyeweargroup.com for more information on our brands.
Filed in: Eyewear, Products, Sunwear
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ZYLOWARE: The Ins and Outs of Medical Billing: What You Need To Know

ZYLOWARE: The Ins and Outs of Medical Billing: What You Need To Know

  Medical billing can be difficult to navigate, leaving you with a ton of questions – What can I bill? What can’t I? What is the right code? How much can I charge? Zyloware is here to break it all down for you! Visit our blog post here to learn more! As always, the. www.WeAreZyloware.com blog is your #1 source for Social Media Content and Everything Eyewear! IN CASE YOU MISSED IT… Happy Birthday Daisy Fuentes! In celebration of Daisy’s birthday on Friday, November 17th, we decided to dedicate this week’s blog post to everything we love about Daisy Fuentes and her stylish eyewear collection from Zyloware! Read more here.   National Diabetes Month: How You Can Help Spread Eye Health Awareness Each November communities across the country observe National Diabetes Month to bring attention to diabetes and its impact on millions of Americans. Learn what you can do to spread awareness. Read more here.   Eyewear-Inspired Halloween Costumes for a SPOOKTACULAR look! Waited until the last minute again to choose a Halloween costume? Not to fear, Zyloware is here! We present to you 6 of the top eyewear-inspired costumes that you can recreate...
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Morel: Lightec Alpha 39 for Men & Women

Morel: Lightec Alpha 39 for Men & Women

hello. Morel releases Alpha 39 from the Lightec collection. Layered stainless steel in contrasting tones and finishes create a sophisticated look for men and women.Click the button below to access press release and images for Alpha 39. discover alpha 39
Filed in: Eyewear, Products
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