Match Eyewear introduces new collection of Helium

Match Eyewear introduces new collection of Helium

At the heart of the Helium collection lies the true essence of wild abandonment in color exploration, avant-garde details and original Italian design. Introducing Si by Helium – the answer to delightful decadence, irresistible charm and living La Dolce Vita! Si by Helium is a capsule collection of seven styles revealing a more audacious side to the brand. Stepping outside of the classic design boundaries of our Helium collection, Si by Helium reveals the true passion and artistry in Italian design and color theory, providing a fresh and playful addition to the collection. Targeting a younger audience, the Si by Helium collection offers a bolder approach to eyewear design combined with the use of uniquely colored materials, all the while keeping the same high quality construction and attention to detail inherent of the Helium collection. Bold color combinations in Italian handmade acetate and artistically engraved designs on metals create a collection of daring eye wear styles for this younger customer. The premier collection features handmade Italian acetates in rich classic tortoise and vivid blues as well as vibrant prismatic metals in unconventional color combinations...
Filed in: Eyewear, Products
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Apex EDI Announces Partnership with C&E Vision

Apex EDI Announces Partnership with C&E Vision

Apex EDI, one of the nation’s leading revenue cycle management companies for dental and medical professionals, has announced a partnership with C&E Vision to allow optometry healthcare providers to submit electronic claims using Apex EDI as their clearinghouse. C&E Vision was formed as a way to consolidate practices monthly billings to help each member save time & money. C&E is now one of the nation’s largest optical buying groups with thousands of members throughout the United States and has redefined the original concept of the optical buying group, which was essentially a billing service. Over the years C&E Vision has been a leader by introducing programs that are not only unique to the industry, but are exclusive to C&E Vision. Members enjoy extended billing options no matter whether their vendor provides them or not, exclusive monthly incentive programs and extensive resources to help grow their practice. C&E Vision’s commitment is simple, save their member’s time and money in every aspect of their business. This is just one of many great partnerships for Apex EDI. Providing benefits like this for partner organizations creates...
Filed in: Industry Info
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New from the Roberto Cavalli Spring 2016 Eyewear Collection

New from the Roberto Cavalli Spring 2016 Eyewear Collection

Glamour, tradition and innovation are the defining features of the new Roberto Cavalli eyewear collection for Spring 2016. The collection showcases the brand’s exclusive look, which takes inspiration from vintage fashion, tastefully reinterpreting it in a contemporary style. Forged from quality materials, the new eyeglasses and sunglasses have elegant shapes and unique details for an unmistakably iconic look. Women’s Sunglass Collection The RC972S sunglasses evoke the elegant style of the fifties. The slightly cat-eye shape frame features lenses that are cut short at the sides, creating unexpected spaces on either side which leave space for the iconic jewel detail: a metal snake completely covered with Swarovski crystals which stretches in a spiral pattern from the frame front to the linear temples. The assertive new RC973S model has a contemporary allure, conveying a bold, enchanting sense of femininity. The metal frame alternates between slim and wider sections. The sinuous upper part of the frame front has a striking cat-eye design, embellished with iconic leather inserts with tiger, snake or floral patterns. Model RC975S is inspired by fine jewelry and features delicate...
Filed in: Eyewear, Products, Sunwear
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Ezequiel Iván Lavezzi wearing Dsquared2 sunglasses (style DQ0164)

Ezequiel Iván Lavezzi wearing Dsquared2 sunglasses (style DQ0164)

Argentinean soccer player, Ezequiel Iván Lavezzi, who plays for French club Paris Saint-Germain and the Argentina national team, wearing Dsquared2 sunglasses (style DQ0164).
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Vera Bradley Optical Collection

Vera Bradley Optical Collection

  Modern meets vintage with the latest Vera Bradley Eyewear collection, combining classic styles with signature Vera Bradley prints. Classic eyeshapes and acetates combined with the latest Vera Bradley colors for the perfect look. Marisol features an oversized rounded eyeshape with an uplift, for a modern, flirty look. Bold frame fronts pair classic colors with bright crystals, such as brown horn with blue crystal and black with clear crystal. Temples feature specialty cast metal details with texture inspired by Vera Bradley’s signature handbags. The Vera Bradley pattern Blue Bandana is featured on the interior temples, while Parisian Paisley is prominently displayed on the outer temples. Theresa is a classic style updated with the newest Vera Bradley colors! Double laminated frame fronts of Tortoise with Pink and Black with Blue compliment the Vera Bradley Patterns displayed on the inner temples. Faux Vintage hinge pins on the temples ends and frame front, as well as a keyhole bridge add special details to this fun frame. Theresa is available in Blush Pink and Camofloral. Joy is a petite semi-rimless combination frame with a matte metal front, and molded...
Filed in: Eyewear, Sunwear
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Vera Bradley Sunwear Collection

Vera Bradley Sunwear Collection

Modern meets vintage with the latest Vera Bradley Eyewear collection, combining classic styles with signature Vera Bradley prints. Classic eyeshapes and acetates combined with the latest Vera Bradley colors for the perfect look. Ashleigh and Paulette pay homage to retro glamour. Ashleigh features a combination cat eye frame with Vera Bradley patterns prominently displayed on the brow and temple acetates. Metal end pieces feature the Vera Bradley name plate. Ashleigh is available in Blush Pink and Camofloral. Paulette is a full acetate frame with faux vintage hinge pins on the end pieces. Keyhole bridges add character to the rounded eyeshape. Paulette is available in Pink Crystal, Blue Crystal and Brown Horn. Rita features a sleek rounded rectangle eye shape and full acetate frame. Vera Bradley patterns are displayed on the outer temples. Rita is polarized and available in Alpine floral and Rosewood. Aviators are always in style! A recolor of a best-seller. Barbara features an aviator shape with brown gradient lenses and a Windsor rim wrapped in signature print. Thin temples display Vera Bradley signature patterns on temple tips. Barbara is available in Blush Pink...
Filed in: Industry Info
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The McGee Group Introduces the January 2016 XOXO Girl Collection

The McGee Group Introduces the January 2016 XOXO Girl Collection

  Vivid acetates combine with on trend shapes and colors for the latest XOXO Girl Collection! Ibiza is a fun combination frame with an exaggerated rounded square eyeshape. Multi-dimensional acetates are full of color that perfectly complements the matte metal frame fronts. Spring hinges and adjustable nose pads produce a comfortable fit. Ibiza is available in Jet, Brown and Purple. Venice features a full double laminated acetate frame. Opaque acetates are layered with crystal to create a truly eye catching frame. Striations of colors adorn the frame front and tabbed temples while spring hinges create a customized fit. Venice is available in Fuchsia, Aqua and Violet. Visit our website, mcgeegroup.com, to view the entire collection. For more information, contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com. The McGee Group markets ophthalmic frames, sunwear, reading glasses and cases to all customer groups throughout North America and many international markets including eye care professionals, distributors, large optical chains, mass merchants, and department stores. Since its inception in 1976, The McGee Group has gained recognition as a forward thinking company by...
Filed in: Eyewear, Products
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The McGee Group Introduces the January 2016 XOXO Optical Collection

The McGee Group Introduces the January 2016 XOXO Optical Collection

  XOXO January Optical Collection offers a trendy mix of metal and acetate with bold patterns and colors! Barcelona is a full acetate frame packed with European style! Oversized rounded square eye shapes are double laminated with crystal acetate and paired with rounded temples in contrasting tones. Spring hinges create a customized fit. Delicate molded metal décor wraps the temple adding a touch of elegance. Barcelona is available in Jet and Sapphire. Milan features a combination frame with rounded rectangle eye shape with adjustable nose pads for a comfortable fit. Animal print on the brow edge compliments the temple acetate’s multidimensional colors. Milan is available in Wine and Teal. Visit our website, mcgeegroup.com, to view the entire collection. For more information, contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com. The McGee Group markets ophthalmic frames, sunwear, reading glasses and cases to all customer groups throughout North America and many international markets including eye care professionals, distributors, large optical chains, mass merchants, and department stores. Since its inception in 1976, The McGee Group has gained recognition as a forward...
Filed in: Eyewear, Products
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Zyloware releases exciting new products for March 2016!

Zyloware releases exciting new products for March 2016!

The Sophia Loren M270 is a full rim metal frame brimming with elegance and sophistication. Offered in two flattering colors, the M270 features a crystal décor design on the open cut temples and decorative wrapping endpiece. Designed for the mature wearer, this frame incorporates comfort features including spring hinges, snap-in nosepads and the ability to accommodate progressives. Colors: Cognac (168) • Brown (183) Sizes: 56-17-135 Special Features: Full rim; Metal frame; Modified round shape; Crystal décor design on temples; Spring hinges; Snap-in nosepads; Accommodates progressives Part of the Beau Rivage Collection, the Sophia Loren BR 74 is a full rim metal frame in a classic rectangle shape. Delicate cutout patterns on the temples lead to a zyl temple tip, complete with eye catching crystal stone for a truly elegant look. Spring hinges, snap-in nosepads, and the ability to accommodate progressives provide the mature wearer with comfort. Colors: Champagne (007) • Brown (183) Sizes: 54-17-140 Special Features: Full rim; Metal frame; Rectangle shape; Cutout pattern on metal temples leading to a zyl temple tip; Stone trim; Spring hinges; Snap-in nosepads; Accommodates progressives The...
Filed in: Eyewear, Products
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The McGee Group Introduces the January 2016 Ducks Unlimited Sport Collection

The McGee Group Introduces the January 2016 Ducks Unlimited Sport Collection

Ducks Unlimited is committed to conserving North America’s wetlands and waterfowl populations for future generations. The January Sport Collection incorporates classic inspiration, creating an authentic but modern style. Brant is a lightweight and durable stainless steel memory metal frame with a classic rounded rectangle eyeshape. Dual injected flexible rubber temple tips and adjustable nose pads customize the comfortable fit. Brant is available in Brown and Gunmetal. Pulsar features a sleek titanium semi-rimless frame with a rectangular eyeshape. Inlaid wooden temple ends lead to dual injected flexible temple tips and adjustable nose pads create a sure fit during any outdoor activity. Pulsar in available in Gunmetal and Navy. Slingshot features a semi-rimless frame with a lightweight titanium frame front and a rounded square eye shape. Dual injected temples and adjustable nose pads create a flexible and comfortable fit. Slingshot is available in Black, Navy and Gunmetal. For more information, visit our website at www.mcgeegroup.com or contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com. Ducks Unlimited Eyewear is sold by The McGee Group under the license from Ducks...
Filed in: Eyewear, Products
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REM Eyewear Debuts Spring 2016 Jonathan Adler Sun Collection

REM Eyewear Debuts Spring 2016 Jonathan Adler Sun Collection

Globally renown designer Jonathan Adler and REM Eyewear announce the spring 2016 sun collection. Fueled by various sources of inspiration, the new styles draw influence from mid-century Americana, modern art and global pop culture to create the signature ‘Adler aesthetic.’ Produced to perfection, the spring 2016 Jonathan Adler sun collection carries a statement piece for every glamour girl. For the woman who wants to be admired for her style, the St. Tropez and Buenos Aires offers jaw-dropping elements with its oversized and modified cat-eye silhouettes respectively, in addition to a striking gold leaf pattern throughout. Classically beautiful, the Malibu is crafted from rich acetate and features a luxurious malachite design and oversized round shape, catering to the woman who loves simple, yet elegant styling. Women who gravitate towards retro panache will be intrigued with the Havana – a timelessly chic frame with a modified square eye silhouette. Guaranteed to please, this collection has the Midas touch. Available for purchasing now, this Jonathan Adler sun collection carries a book price of $64. For more information or to schedule a viewing with your REM sales representative,...
Filed in: Eyewear, Products
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REM Eyewear Releases Spring 2016 Converse All Star Collection

REM Eyewear Releases Spring 2016 Converse All Star Collection

Today, legendary brand, Converse launches their spring 2016 Converse All Star optical and sun collection with REM Eyewear. Synonymous with the brand, the new Converse Eyewear collection is a one-of-a-kind celebration of your individuality and self-expression. Constructed from rich acetate and boasting high-powered color combinations, signature elements and standout design aesthetics, the new Converse All Star optical styles are perfect for young men and women with a revolutionary spirit. Sure to be a crowd pleaser, the Q103 optical frame for men is masculine and edgy and features a stainless steel frame front with laser-engraved three-layer acetate temples with a woodgrain texture that extends to the frame front. For women, the Q400 optical frame helps you make a grand entrance into any room with its modern and eccentric rectangle silhouette, and beautiful laser-engraved leopard pattern on its temples. Those who are rebellious and refuse to conform to average design and fashion standards will be drawn to the energetic color ways – such as grey stripe with a silver lens and a tortoise with a green lens – of the B021 sunglass. In addition to the sleek, round silhouette of the B019...
Filed in: Industry Info
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5 Old Technologies that are Hurting Your Practice Website

5 Old Technologies that are Hurting Your Practice Website

You wouldn’t want your patients to walk into an old-fashioned office with out of date equipment, antiquated eyewear displays and ancient processes. Likewise, your virtual office – i.e. website – should be upgraded regularly. Having an outdated website can be more harmful than just the negative impression it leaves on visitors – it can actually be hurting your practice. Here are 5 outdated website technologies that could be causing damage to your practice website and reducing its’ effectiveness at bringing in patients: HTML:  If your site was built more than 15 months ago, it’s probably not using HTML 5… which is bad because code matters for web search and visibility. HTML 5 helps search engines better understand what your site is about and allows webmasters to instruct search engines how to read certain parts of your site. In short, HTML 5 is better for your SEO and helping potential patients find your practice online. Load Time (over 1.5 seconds):  If your site is on old technology, then it probably surpasses the ideal load times, and that’s bad for business. Visitors prefer sites that load faster, and so does Google. In fact, Googleexperiments...
Filed in: Marketing
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Liberty Sport & Special Olympics announce continued partnership

Liberty Sport & Special Olympics announce continued partnership

Liberty Sport, one of the world’s largest manufacturers of sports protective eyewear, has committed to renewing a global partnership agreement with Special Olympics, providing key support to the Special Olympics- Lions Clubs International Opening Eyes® (Opening Eyes) global vision care program. Through this renewed commitment to the eye health and vision care of individuals with intellectual disabilities, Liberty Sport will provide thousands of sports protective eyewear to participating Special Olympics athletes in an effort to ensure full protection – both on and off the field of play. The Opening Eyes program is part of the Special Olympics global health platform made possible by support of the Golisano Foundation and key stakeholders such as Lions Clubs International Foundation. Opening Eyes provides Special Olympics athletes with vision examinations, prescription eyewear, and valuable referrals for follow-up care for all participating athletes. The global partnership renewal will allow more athletes with a chance to receive potentially sight-saving eyewear, while sensitizing the vision care professional community as to the importance of protecting the eyes...
Filed in: Industry Info
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Back to Black for bebe March 2016

Back to Black for bebe March 2016

New ophthalmic and sunwear styles exclusive to the bebe Black capsule collection This Spring 2016, bebe Eyewear releases an extension of the bebe Black capsule collection. Inspired by extraordinary jewelry design, this collection boasts uncompromising quality and brilliant attention to detail. An expression of elegance and refinement, the three optical and three sunglass styles highlight the most classic color scheme: black. Each style boasts an artful crystal-dense design for high-impact sparkle — sure to entice every bebe girl! OPHTHALMICS “Queen” (BB5115). Prepare to be appointed “Queen” in this modified rectangular frame. Opulent silver druzy stones inlaid in sleek square metal plaques accentuate the temples to create high-impact sparkle. “Quite the Lady”(BB5116). Elegant and extremely feminine, this oval frame is “Quite the Lady.”An artfully arranged crystal flower is delicately placed on the metal temple to add a touch of sweetness. “Quotable” (BB5117). Ultra-chic and wearable, this rectangle frame features a super sleek design. Temples are encrusted with shimmering hematite crystals encapsulated in metal plaques to create a rich, luxurious look. SUNWEAR “Queen...
Filed in: Eyewear, Products
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